Remove 2008 Remove Consumers Remove Innovation
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CX leaders: Don’t let empowered consumers pass you by

OpinionLab

Empowering your consumers is the key to improved customer experience. I’ll always remember a session at an Advertising Research Foundation conference in 2008 delivered to an audience of consumer research professionals in New York City. Empowered consumers need to believe they have a share, she reasoned.

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From 2008 to Today, and Back to the 80s: C3 2018 Day 2 Highlights

Clarabridge

From 2008 to Today, and Back to the 80s: C3 2018 Day 2 Highlights. . Welcoming their Chatbot, American Family Talks Innovation and Insight. As a daily destination for consumers, they’re constantly receiving feedback and have been able to turn that data into actionable insights and improvements.

2008 40
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What Do Companies with High Net Promoter Score Have in Common?

Retently

Consumers love Starbucks – even more since the company implemented its rewards program. The offering in question also needs to be fast and convenient, so that they save consumers time and effort. After all, over 35% of consumers expect to be able to contact a customer rep on any channel. Starbucks Customer Retention.

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Why listening to customers matters in a recession

Thematic

How can you stay relevant to consumers in a competitive market - especially one under the pressure of a recession? During the 2008 recession, Starbucks came under threat. Due to the rapid decrease in consumer share, multiple Starbucks stores were forced to close, and many employees lost their jobs. What do they have in common?

2008 71
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Why focusing on CX is key at times of change

Eptica

Showing the speed of change, in 2008 the five largest global companies were PetroChina, Exxon, General Electric, China Mobile and ICBC (China). Reading through qualitative data, such as free text interaction was once a time-consuming, often manual process but now you can do it at scale using AI and text analytics.

2008 73
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Market Research Uncovers First Mover Opportunities

NetBase

Let’s see how consumer and market intelligence reveals these instances, and a few brands that have been nimble enough to take advantage of key insight. Whether these two brands tapped into market research and consumer intelligence to discover emerging trends is unknown. Amazon & Ebay Stories.

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Customer Experience and Value Add: Make it Personal, Emotional, and Sensory

Michelli Experience

Behavioral economist, Dan Ariely’s work on emotional decision-making has also been ground-breaking and inspirational; particularly, when it comes to consumer behavior. Predictably Irrational. To demonstrate the importance of the sensory connection, for example, one need look no further than the evolution of virtual reality. Evolving VR.