InMoment XI

AUGUST 3, 2022

The causes and effects of employee churn are complicated, but the bottom line for brands and organizations the world over is simple: employee expectations have changed, and workplace cultures’ view of the employee experience must change as well. How We Got Here. That advice sounds obvious enough, right? Trajectory Takeoff.

Employee Experience 557

Employee Experience Brands Roadmap 2021 557

InMoment XI

JULY 5, 2022

With this goal in mind, InMoment gathered the three most important steps quick service restaurants can take to achieve better guest experiences in our new eBook, “How Food Services Brands Can Evolve Guest Experience Programs.” How do I understand the overall experience guests are having with my brand?

Guest Experience 493

Guest Experience Brands Multi-Channel Touchpoint 493

InMoment XI

SEPTEMBER 23, 2021

Every business can agree that a sterling brand reputation does wonders for both the customer base and the bottom line—but how can companies build a better rep by leveraging customer experience (CX) tools? When a brand becomes known for delivering consistent experiences and values that customers connect to, new prospects will notice.

Brands 493

Brands Advertising Touchpoint Article 493

Bill Quiseng

MAY 13, 2024

Your brand is not a result of your marketing actions. Your brand is the result of customers’ perceptions of your customer service actions. On social media, customers are talking about you whether you like it or not know it or not. World-class or no class. So, when it comes to your customers and customer service, don’t be just good.

Brands 147

Brands Social Media Customer Service Marketing 147

InMoment XI

OCTOBER 18, 2022

A great deal of customers and the brands that serve them are facing unprecedented uncertainties; understanding them is key to organizational success, delivering Experience Improvement (XI), and ensuring that your customer experience (CX) program is operating optimally. All of these obstacles affect both customers and brands to some extent.

Brands 529

Brands Transportation Events Article 529

InMoment XI

DECEMBER 3, 2021

Whether it’s how quickly news travels via social media or how to have conversations with marginalised communities, the sheer myriad of variables for brands to consider can seem overwhelming. No matter where your brand is on its Inclusion journey, some amount of mistakes and missteps are, unfortunately, to be expected.

White Paper 493

White Paper Brands Social Media Travel 493

InMoment XI

MARCH 23, 2022

What follows is a quick illustration (and examination) of the sequence of events that precipitated The Great Resignation, as well as what brands like yours might be able to do about it if you find that many of your employees are headed for the exit. The Great Resignation’s Deep Roots. ” A More Progressive Employee Experience Concept.

Brands 493

Brands Document Employee Experience Events 493

eglobalis

JUNE 12, 2023

The Rising Tide of Brand Purpose in B2B , The time of brand purpose The post The Rising Tide of Brand Purpose in B2B appeared first on Eglobalis.

B2B 113

B2B Brands Measurement Customer Relationships 113

BirdEye

JANUARY 25, 2024

In this post, we’ll cover how automating your review sharing can help you generate buzz for your brand across social networks. Instead of creating designs for each review, you can ensure these auto-generated posts are on-brand with eye-catching pre-built templates. This dilutes brand recognition and risks confusing followers.

Social Media 109

Social Media Brands Multi-Channel Demo 109

BirdEye

JUNE 16, 2023

Knowing how your customers feel about your brand makes growing a business easier and more efficient. Regularly conducted brand surveys help you gather such feedback. But brand surveys come in many different forms and choosing the right one is important to reap the benefits of your investments. Branding isn’t a one-time effort.

Brands 98

Brands Social Media Insights Feedback 98

Experience Investigators by 360Connext

AUGUST 1, 2023

❔"I was talking to a colleague of mine in the marketing department, and we had a question for you: could the customer experience that our company delivers be used as a brand differentiator? If so, what would you recommend?"❔Shoutout "❔Shoutout to all the Chief Marketing Officers and Marketing Leaders who ha.

Brands 143

Brands Marketing Customer Experience Customer Centricity 143

Doing CX Right

OCTOBER 21, 2023

Award-winning podcaster, Stacy Sherman, highlights its role to amplify speakers, boost brands, and enrich customer engagement. The post Podcasting Power: Elevating Brands & Speakers appeared first on Doing CX Right. Why does podcasting matter?

Brands 116

Brands Customer Engagement Engagement Customers 116

Retently

MAY 26, 2023

If you’re part of a brand management or customer success consultancy, Net Promoter Score® could be the all-in-one customer satisfaction metric you’ve been looking for. As a brand manager or customer satisfaction consultant, this lets you show real progress in the short term and demonstrate that your work is producing measurable value.

Net Promoter Score 146

Net Promoter Score Consulting NPS Customer Success 146

BirdEye

MAY 15, 2023

Are you looking to build a successful brand? If so, then developing a strong brand strategy is essential. A well-crafted brand strategy can help your business stand out from the competition, allowing it to reach its full potential. Table of contents What is brand strategy?

Brands 98

Brands Social Media Communication Consumers 98

BirdEye

NOVEMBER 15, 2023

When shoppers express their love for your brand online, they’re not just speaking to friends; they’re announcing to the world that you are the best in the business. In this blog, we’ve shared the ultimate list of retail review sites that will boost brand awareness and fuel business growth. Let’s dive in.

Retail 109

Retail Brands E Commerce Demo 109

Optimove

DECEMBER 21, 2023

It can cause customer alienation, diminished loyalty, and reduced trust and lead to negative brand perception, wasted resources, and lower return on investment. For brands, message relevancy and personalization are key to mitigating marketing fatigue. Consumers want brands to send fewer irrelevant messages and improve personalization.

2023 111

2023 Consumers Brands Marketing 111

Beyond Philosophy

FEBRUARY 15, 2024

Colin has spoken at hundreds of conferences, including some of the world’s largest brands. The post How to Create Unbreakable Brand Loyalty through Emotional Connection appeared first on Beyond Philosophy. Talk to Colin about how he can speak ‘in person’ or ‘virtually’ at your conference. Click here.

Connections 88

Connections Loyalty Brands 2005 88

Joe Rawlinson

JANUARY 22, 2024

Building local brand awareness is just as important as creating a strong online identity. Local brand awareness is particularly important for smaller businesses that are trying to grow in their chosen industries. However, it’s something that every brand can benefit from and should think about.

Brands 78

Brands Events Sports Social Media 78

SurveySensum

APRIL 1, 2024

Trust in a brand is not merely beneficial; it is crucial for a startup’s survival and growth. Research indicates a customer trust directly correlates with brand loyalty. And loyal customers make purchases 90% more often and are inclined to spend more during each transaction, contributing to better cash flow for the brand.

Brands 52

Brands Social Media Feedback Loyalty 52

CSM Magazine

MARCH 13, 2024

In this article, we’re going to explore how you can supercharge your branding efforts by leveraging the power of customer success management. Whether you’re a startup looking to make a splash or an established business aiming to solidify your brand presence, CSM can take you to the next level.

Customer Success 52

Customer Success Brands Management Social Media 52

CSM Magazine

MARCH 26, 2024

Brand identity is fundamental to success, representing how consumers perceive and experience a company. These centers, where customers engage with a company, hold significant influence over brand identity. The interactions they have with customer support agents profoundly influence their perception of the brand.

Contact Center 52

Contact Center Brands Social Media Call Center 52

ClearAction

APRIL 13, 2023

Brand Integrity and Your Ideal Customer Lynn Hunsaker Ideal Customer Profiles can be your key to sales velocity, retention, recurring revenue, and CAGR (compound average growth rate). Your Business Development managers may not have considered the bigger picture of success: brand integrity.

Brands 62

Brands Chief Customer Officer Loyalty Programs 2023 62

SurveySensum

MAY 6, 2024

Personal branding refers to achieving a prominent identity for an individual. Having a strong personal brand is necessary if you want to be recognized as an authority in your field. Personal Branding Strategies What matters most in personal branding is connecting with your target audience and paying close attention to their feedback.

Brands 52

Brands Social Media Leadership Blog 52

Braze

APRIL 18, 2024

To help marketers support more effective retention programs, we’ve highlighted three strategies from brands that have successfully reduced customer churn by embracing a thoughtful, retention-focused approach to customer engagement.

Brands 78

Brands Customer Engagement Engagement Marketing 78

Optimove

JANUARY 26, 2023

It’s more important than any promotion, feature, funny post on social, or brand color. Naturally, with their limited budgets, consumers prioritize brands they know and trust over new ones they don’t know, or worse, brands they already know and don’t trust. A total of 64% are loyal to and shop at brands they do not trust. 

Consumers 105

Consumers Loyalty Brands Retail 105

2020 Research

APRIL 17, 2023

Imagine this: You’ve invested countless hours into crafting your brand. Enter brand tracking – a game-changing tool that empowers you to navigate the intricacies of consumer perception. What Is Brand Tracking? But how can you accomplish this with ease and speed? Ready to find a tracker solution that suits your needs?

Brands 89

Brands Consulting ROI Consumers 89

Beyond Philosophy

JUNE 15, 2023

Your brand is in a relationship with your customers. Unfortunately, people often form codependent or dysfunctional relationships with brands. To help yours be more beneficial than not, we have five rules about how to build strong brand relationships with your customers. We all have relationships with brands.

Brands 145

Brands Banking Insurance Connections 145

SurveyGizmo

NOVEMBER 4, 2021

COVID killed brand loyalty. Brand loyalty took a nosedive during the pandemic with 75% of consumers trying a new shopping behavior since COVID started. This includes trying new brands, new retailers, and new generics. But the great brand realignment isn’t over. How will we bring the mojo back in 2022?

Loyalty 95

Loyalty Brands 2022 Loyalty Programs 95

CX University

APRIL 16, 2024

Case in Point: Apple Apple has cultivated one of the most loyal brand followings, with 59% of iPhone users reporting “blind loyalty” to the brand. Customers who feel that a business shares their core beliefs and principles are more likely to become long-term, devoted advocates for the brand.

Loyalty 52

Loyalty Brands Consumers Social Media 52

SurveySparrow

OCTOBER 9, 2023

Have you ever wondered what goes into creating a brand name that sticks in people’s minds? Most importantly, it distinguishes a brand amidst the competition. That’s the level of influence a well-crafted brand name holds, a fact reinforced by the world’s most valuable brands. What is a Brand Name?

Brands 52

Brands Culture Connections Feedback 52