Remove 2013 Remove Marketing Remove Sales
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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

By adopting similar AI-powered customer data platforms (CDPs), your company can segment B2B audiences and deliver personalized marketing messages, enhancing customer retention and satisfaction. CRM, ERP, and marketing platforms) to create a 360-degree view of the customer.

B2B 391
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Improve Your Brand Image by… Losing Subscribers!?

Experience Investigators by 360Connext

Many brands do a great job at showing their unique personality through marketing, and throughout the customer journey. After unsubscribing, there’s still someplace to go and a chance to make a sale. Instead of the generic “You will no longer receive…” confirmation page, Michaels offers a link to their sales page. Personality.

Brands 266
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The Value of Customer Experience

Experience Investigators by 360Connext

This Best of 360Connext post was part of the Customer Experience Professionals Association’s 2013 Customer Experience Day celebration. A 1% increase in employee commitment can lead to a monthly increase of 9% in sales, according to IES. The second annual #CXDay is October 7th, 2014. Come celebrate with us!

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K.I.S.S (Keeping it Simple Stupid)

CloudCherry

In this capacity, he has responsibility for product strategy, product management, and product marketing. A seasoned business researcher, Matt has been involved in dozens of original quantitative and qualitative research studies on topics ranging from customer experience strategy to customer service and sales effectiveness.

2013 244
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SaaS Customer Experience Starts in the C-Suite

Experience Investigators by 360Connext

While with traditional enterprise sales the customer is paying for a one-off purchase that may or may not go hand-in-hand with an annual service fee, SaaS companies are constantly having to cultivate the customer relationship if they are to stay in business. Success means moving the relationship beyond the sale.

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How to engage millennials for customer insight and marketing

Alida

If there‰’s one generation that marketers can‰’t stop talking about, it’s the Millennials. As Millennials enter adulthood and their preferences impact the economy, marketers and researchers need to develop a deeper understanding of them. How can marketers best engage with millennials? A dislike for traditional marketing.

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Spooky Calls-To-Action For Converting Visitors

Experience Investigators by 360Connext

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2013 197