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10 Must-Reads for a Better Customer Experience in 2015

Experience Investigators by 360Connext

Leaders of all types of organizations began to walk the talk around improving their customer experience. Are you ready to make 2015 even better? Prevent customers from making negative associations with your brand by creating positive microinteractions. 5 Most Awful Customer Experience Solutions of All Time.

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Are you Inside-Out or Outside-In? Designing a Customer-Focused Process

Beyond Philosophy

Is the process designed for the good of the Customer or was it designed for the good of the company? In my experience, the latter is more likely than the former, leaving most organizations with a process lacking a customer focus. Creating a Customer-Focused Process. How to Make or Break Your Customer Experience.

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Is Your Customer Experience Technology Helpful or Creepy?

Experience Investigators by 360Connext

As some of you who follow this blog may know, I took the CXI® magnifying glass with me to South By Southwest Interactive this month to scout for customer-focused themes within the latest tech trends. SXSW 2015 was no exception. Trends are always a big part of SXSW , but each year it comes down to people.

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20 Top Customer Focused Takeaways from CRM Evolution

Tricia Morris

Customer experience is how a customer feels about a company over time. For more top takeaways from this year’s event, you can view many of the presentations here: CRM Evolution ; Customer Service Experience ; SpeechTek. Next year’s event brings these customer-focused conferences to Washington, DC, May 23 – 25, 2016.

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Forrester’s Customer Experience Index, Q3 2015: It’s Hard Being An Optimist

Forrester

But the Q3 2015 data from our Customer Experience Index is making it hard for an optimist like me to find a lot of bright spots. We're in a world fraught with persistent economic imbalances where customers with copious options are flexing their market muscles more than ever before.

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March Madness! Events for Customer Experience Excellence

Experience Investigators by 360Connext

We’re not having a tent sale or running a huge promotion, but every year March proves to be crazy but awesome, and 2015 is no different! Our Chief Customer Experience Investigator™ Jeannie Walters is in Austin gathering evidence from South By Southwest Interactive. Need a customer-focused speaker for your next event?

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4 Ways Core Values Build Muscles for Your Brand

Experience Investigators by 360Connext

” Is this a promise to @bodybuildingcom customers or a reminder to their employees? A photo posted by Customer Experience Undercover (@360connext) on May 26, 2015 at 4:51pm PDT. Customer-focused. It’s not about being the best at what they do, it’s about the experience the customer has with the brand.

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