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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands. Embrace the authenticity challenge.

2016 267
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Customer Experience Innovation in Healthcare, With Jackie McAtee – CB56

Customer Bliss

With creativity, passion and award-winning know-how, Jackie supports service-orientated organizations and helps to improve their guest experience through innovation, engagement, and empowerment. She actually managed the branding for Burj al Arab, considered by some to be the most luxurious hotel in the world. Experience vs. brand.

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Shared value is the customer experience of the future: 5 key takeaways from the 2017 Asia Pacific Customer Intelligence Summit

Alida

On July 13 2017, over two hundred Vision Critical customers, insights, marketing and CX professionals gathered in Sydney for the Asia Pacific Customer Intelligence Summit, Vision Critical’s 7th annual customer summit. Creating shared value is essential for developing an authentic brand and truly connecting with customers.

2017 172
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Customer Experience in Insurance: Strategies to Boost Customer Satisfaction

InMoment XI

Customers who feel valued are more inclined to renew policies and become loyal brand advocates. It gives insurance brands a leg-up on the competition. It boosts the insurer’s brand reputation. As a result, good customer experiences enhance an insurer’s brand reputation management efforts. Streamline workflows.

Insurance 195
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How to Deliver a Great Customer Experience (VIDEO)

GetFeedback

In this age of hyperconnectivity , brands can engage their customers in more ways than ever, yet they’re failing to meet their needs. Some say customer experience is the perception customers have of a brand based on their interactions. Every brand may be different, but customers generally want and expect the same things.

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Sabio Group Takes It’s ‘Disrupt’ CX Programme Across Europe

CSM Magazine

Since launching in 2017, Disrupt has become the must-attend event for CX innovators, consistently attracting around 1000 decision-makers to its annual London event and its sister event in Madrid.

2025 52
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Top 10 Posts on Brand Building Strategies of 2018

C3Centricity

A New Year tradition we started here at C3Centricity back in 2011, is to share our most popular brand building strategies and posts of the year. These are the most shared marketing infographics of 2017. This post lays out the importance of being data driven, innovative, collaborative and agile to succeed a customer first strategy.

2018 117