Second to None

MARCH 9, 2018

Unless a brand replies to 90 percent of queries, and—crucially—does this within 15 minutes (something we at The Social Element have been advising brands to include in their crisis plans for years), it won’t get the coveted fast responder status from Facebook, and it could, potentially, lose customers to those brands that respond quickly.

Social Media 69

Social Media Customer Service 2018 Brands 69

Customer Alignment

MARCH 2, 2018

the number of Chief Customer Officers across all industries increased from 14 in 2014 to 90 in 2017; half of those roles were created in the last 15 months. months in 2013 but it still has the shortest lifespan among all C-suite executives, according to research conducted in 2010 by the Chief Customer Officer Council.

Chief Customer Officer 99

Chief Customer Officer Customer Experience Roadmap Workshop 99

Second to None

JANUARY 22, 2019

Here are three lessons you can learn from TeleSign about the importance of how you think in enhancing the customer experience: 1. Use technology to enhance customer’s experience not yours. Innovation at TeleSign is an outside in process. It realizes that customers have, as Miles calls it, “liquid expectations.”

2005 48

2005 Telecommunications 2018 Voice of Customer 48

Storyminers

MAY 21, 2020

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital transformation and customer experience. Exactly the opposite recipe is needed to truly harness digital and become a customer-led organisation, Wittenstein said. That costs money.

Culture 59

Culture Voice of Customer Fashion 2017 59

Second to None

APRIL 8, 2019

Customer service is a make-it-or-break-it operation when it comes to the overall experience. One upsetting interaction can terminate a customer relationship indefinitely. Research by NewVoiceMedia claimed that in 2017, companies lost an estimate of over $75 billion due to a poor customer service. [4]

E Commerce 82

E Commerce Customer Service Representative Fashion Poor Customer Service 82

Second to None

MARCH 5, 2018

By scientifically identifying what matters most to customers and quantifying the ROI of delivering it to them. We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights.

Brands 54

Brands E Commerce Retail ROI 54

Second to None

APRIL 18, 2019

A survey conducted by Influencer Marketing Hub revealed that 86 percent of marketing firms plan to dedicate a part of their budget towards the initiative this year; a percentage that has jumped by nearly 50 percent since 2017. [1] 1] Furthermore, Bloomberg found that $255 million is spent on influencer marketing every month. [2]

Marketing 76

Marketing Customer Experience Social Media Fashion 76

Second to None

FEBRUARY 14, 2018

To learn more about some common customer service trends, check out the following list of six created by Jonathan Steiman for Forbes. This piece was originally published by Forbes on February 8, 2018: “You may still be writing “2017” on forms, but no one can deny that 2018 is in full swing.

2018 63

2018 Social Media E Commerce E-support 63

Second to None

FEBRUARY 4, 2020

You can access the piece by clicking here , or by reading below: This piece was originally published by PRNewswire on September 12, 2017. This leaves ample opportunity for brands to innovate through digital technologies and deliver compelling grocery experiences.

Customer Journey 48

Customer Journey 2013 Retail Apparel 48

Second to None

APRIL 2, 2018

Ora Organic , which sells plant-based, all-natural supplements, saw enormous success after it was featured on “Shark Tank” in February 2017. We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights.

Omnichannel 54

Omnichannel Brands Voice of Customer Customers 54

Storyminers

JULY 29, 2018

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital and customer transformation, and not going deep enough into insights analysis and cultural change. Thanks to Nadia Cameron for a great interview! That costs money.

Culture 45

Culture Voice of Customer Fashion Customer Experience Design 45

SurveySensum

JULY 14, 2020

Customer Experience Manager at Cape Union Mart Group, Kia Abbott is driving the journey to become a customer-led, data-driven organization that can effectively create meaningful customer experiences that delight customers in stores and online. Andrew McFarland – Chief Customer Officer at Black Box.

2020 132

2020 Customer Experience Magazine Consulting 132

Storyminers

JULY 6, 2020

He has appeared in over 150 media and is regularly cited as a top customer experience thought leader. In addition to his customer experience work, Adam is an angel investor with an interest in entrepreneurs who disrupt the status quo through innovation. Adrian Swinscoe. Barry Dalton. Bob Thompson.

Customer Service 59

Customer Service Customer Experience Magazine Books 59

Storyminers

JULY 29, 2018

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital transformation and customer experience. Exactly the opposite recipe is needed to truly harness digital and become a customer-led organisation, Wittenstein said. That costs money.

Culture 40

Culture Voice of Customer Fashion 2017 40

Second to None

FEBRUARY 19, 2018

Four out of 10 consumers switched companies in 2017 because of poor personalization, according to Accenture’s recent study on hyper-relevant customer experiences. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

2018 59

2018 Retail Brands Consumers 59

Storyminers

JULY 6, 2020

He has appeared in over 150 media and is regularly cited as a top customer experience thought leader. In addition to his customer experience work, Adam is an angel investor with an interest in entrepreneurs who disrupt the status quo through innovation. Adrian Swinscoe. Barry Dalton. Bob Thompson.

Customer Service 52

Customer Service Customer Experience Magazine Books 52

Customer Alignment

JANUARY 21, 2018

We have all seen a range of articles talking about predictions for Customer Experience in 2018. I have waited until the dust has settled from 2017 before giving my views on what might lie ahead this year. Will we see something new in CX or will it be more of the same?

2018 40

2018 Net Promoter Score NPS 2017 40

Lumoa

OCTOBER 31, 2018

Much of the improvement has been driven by advancements in product innovation and digital technology. HOWEVER, I also argue that despite that, too many consumers continue to endure ‘random’ or ‘unexpected’ experiences as a result of the inconsistent delivery of the end-to-end customer journey. Three words: voice of customer.

Customer Experience 60

Customer Experience Customer Centricity Culture 2018 60

ERDM

JANUARY 22, 2019

and Scott Emmons, former Head of the Innovation Lab at Neiman Marcus Featured in the Journal of Digital & Social Media Marketing A recent study by Retail Info Systems asked execs, ‘Who does personalisation best?’.* Previously, a customer had to engage with the chat agent and ask for help. The highest-ranking answer? ‘No

Customer Experience 49

Customer Experience Sales Customers ROI 49

ERDM

JANUARY 22, 2019

In the words of Scott Emmons, Head of the Innovation Lab: We were looking for a way to improve the capabilities and effectiveness of our online chat agent. Previously, a customer had to engage with the chat agent and ask for help. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value.

Customer Experience 53

Customer Experience Sales Customers ROI 53

Thematic

NOVEMBER 13, 2018

In this blog, we’ll discuss how to u nderstand your Voice of Customer (VOC) insights and why this is important. What are your customers actually telling you and how do you analyze this information to get to meaningful insights? A new take on Voice of Customer: driven by insights. Better products and services.

Voice of Customer 101

Voice of Customer Net Promoter Score ROI NPS 101

Second to None

MARCH 16, 2018

In this complex ecosystem, CX is becoming crucial for companies in order to differentiate themselves, improve customer satisfaction, foster loyalty, reduce churn and ultimately increase revenue. Just to provide few examples, according to a KPMG study (2017) there is a positive correlation between CX and financial results.

2018 63

2018 Customer Experience 2017 Customer Satisfaction 63