Currency Alliance

OCTOBER 12, 2020

This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged. Every business needs a loyalty strategy, but not every business needs a loyalty points program.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Optimove

JANUARY 6, 2022

After all, to do retention properly, and at scales almost as large as a highway billboard, marketers had to wait for the right technology to arrive. (it In 2018, The Loyalty Report – well – reported, that: 70% of customers are more likely to recommend brands with good loyalty programs.

Loyalty Programs 98

Loyalty Programs Advertising Loyalty 2017 98

ShepHyken

JULY 24, 2017

The point is, don’t be misled to think customer service solutions driven by technology or social media doesn’t apply to an older generation. Martech Today) While it might seem easy to get consumers to sign up for your loyalty program, keeping them active and engaged is another story. So, how do you stand out?

Article 53

Article Customer Service 2017 Loyalty Programs 53

Alida

APRIL 19, 2017

In a similar move, many retailers are investing in new technologies in their stores. Others, like Lids Sports Group and Sally Beauty , are re-examining their loyalty programs to lure back customers to their shops. 87 percent of retailers are now prioritizing customer retention over revenue.

Retail 173

Retail E Commerce Sports Fashion 173

Currency Alliance

NOVEMBER 4, 2022

In 2017, legislation in the European Union reduced the interchange fee from 2-2.5% Within one year, over 100 bank-sponsored loyalty programs in Europe disappeared. Shutting down the loyalty programs was a huge strategic mistake by the banks. Of course, this has happened before in other jurisdictions. down to 0.3%

Loyalty 52

Loyalty Marketing Loyalty Programs Banking 52

ShepHyken

JULY 24, 2017

The point is, don’t be misled to think customer service solutions driven by technology or social media doesn’t apply to an older generation. Martech Today) While it might seem easy to get consumers to sign up for your loyalty program, keeping them active and engaged is another story. So, how do you stand out?

2017 29

2017 Article Customer Service Loyalty Programs 29

Currency Alliance

DECEMBER 13, 2018

Marketing teams, and technologies, becoming more deeply intertwined. Loyalty marketing breaking ground in new sectors. Old-school loyalty technology firms shrinking, or dying out. The evolution of loyalty marketplaces. Loyalty program management’ was reported as CMO’s lowest priority, with 4.8%

Loyalty 45

Loyalty 2019 Loyalty Programs 2018 45

Currency Alliance

DECEMBER 18, 2017

This year we’ve seen examples of brands offering increased liquidity in their loyalty programs – typically in the form of allowing their members to redeem beyond their own store. Brands will also find that enabling greater customer freedom will also help proactively manage program liabilities in a profitable way.

2018 49

2018 Loyalty Brands Loyalty Programs 49

Currency Alliance

NOVEMBER 14, 2018

Second, if you’re already familiar with the economics, it provides a narrative framework for upskilling your own teams, to help everyone you work with understand what will drive success and failure in loyalty marketing. Unfortunately, many loyalty programs still resemble different guys in disparate fields with different cows.

Loyalty 45

Loyalty Loyalty Programs Travel Hotels 45

SurveySensum

JULY 10, 2023

By focusing on these key elements, businesses can elevate their online customer service, fostering satisfaction, trust, and loyalty among customers. That’s the magic of leveraging technology for customer service! Conducting personalized marketing and loyalty programs to elevate the customer experience.

Retail 52

Retail Customer Service Exceptional Customer Service Customer Centricity 52

BirdEye

NOVEMBER 20, 2023

It offers features like visual marketing tools and loyalty program integration to enhance the customer experience. Yotpo’s major features include: Generates and leverages customer reviews Visual marketing features for social proof Loyalty program integration Smart algorithm for targeting Comprehensive analytics suite 7.

E Commerce 64

E Commerce Marketing Multi-Channel E-support 64

Optimove

JANUARY 6, 2022

After all, to do retention properly, and at scales almost as large as a highway billboard, marketers had to wait for the right technology to arrive. (it In 2018, The Loyalty Report – well – reported, that: 70% of customers are more likely to recommend brands with good loyalty programs.

Loyalty Programs 40

Loyalty Programs Advertising Loyalty 2017 40

Currency Alliance

JUNE 19, 2019

The casual observer at last night’s ceremony (and the professional one alike) would have been struck by the many extraordinary, showpiece technological achievements which were made in the past year. Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards.

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Currency Alliance

MAY 9, 2019

Tellingly, the greatest investment in vehicles has not been in how the vehicles move, but in “sharing solutions” – with a 32x increase in investment over the 7 years to 2017. Building such habits is precisely what loyalty programs do. . The massive potential of loyalty marketing in mobility.

Loyalty 56

Loyalty Loyalty Programs Airlines Travel 56

Currency Alliance

JUNE 22, 2017

We’re already nearly halfway through 2017. A year that could see a tipping point for customer loyalty programs. We’ve seen plenty of articles over the last couple of years about how the traditional loyalty program is falling short. The business model has barely evolved. Namely their customers.

Loyalty 40

Loyalty Loyalty Programs 2017 Social Media 40

Currency Alliance

JUNE 11, 2017

Loyalty program announcements so far this year indicate a major sea change. To get customers re-engaged, brands are making it easier to participate in their loyalty programs and are offering enhanced ways to redeem – so customers can make use of even small amounts of points/miles.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Travel 52

SurveySensum

JULY 10, 2023

By focusing on these key elements, businesses can elevate their online customer service, fostering satisfaction, trust, and loyalty among customers. That’s the magic of leveraging technology for customer service! Conducting personalized marketing and loyalty programs to elevate the customer experience.

Retail 40

Retail Customer Service Exceptional Customer Service Customer Centricity 40

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Currency Alliance

OCTOBER 27, 2017

We recognize that these are difficult times for merchants managing loyalty programs. It’s often hard for merchants to find or integrate the technology to help with personalization. But the concept of exchanging loyalty currencies remains alien. The problem with existing coalition programs.

Loyalty 49

Loyalty Loyalty Programs Airlines Brands 49

Currency Alliance

DECEMBER 15, 2017

If brands care about the value they offer to customers and embrace this trend of tapping into customer emotions, then they’ll have the opportunity to transform their loyalty programs for the better. The two types of loyalty. We think that there are too many barriers for members of programs to be rewarded for their loyalty.

Loyalty 40

Loyalty Loyalty Programs Customer Experience Social Media 40

Bold360

APRIL 27, 2017

With the average American signed up to 29 loyalty programs and only active in 12, this human element is more essential than ever. You may even figure out how to build loyalty programs that your customers would actually want to be part of, that would actually (gasp!) engender loyalty! trillion on travel by 2020.

Tourism 56

Tourism Travel Customer Service E-support 56

Currency Alliance

FEBRUARY 15, 2018

Agile technology businesses, meanwhile, take advantage with gusto of the retail establishment’s sluggishness in embracing change. Despite a successful 2017 holiday season [i] , commentators talk of a “retail apocalypse” and stories of store closures abound [ii]. Shrinking retail sector. Ultimately, that’s where the real profits lie.

Retail 110

Retail Brands Banking 2015 110

ClearAction

OCTOBER 1, 2018

That’s exciting, yet the future of customer experience management (CXM) is calling out for significant shifts beyond the trends and forces in technology, socio-economics and competitive environments. The future is urgently calling for us to shift to company-wide alignment with CX. Here’s why: CXM Status Quo.

Customer Experience 63

Customer Experience 2017 ROI 2018 63

ShepHyken

NOVEMBER 13, 2017

CNBC) “Mad Money” host Jim Cramer spoke to Salesforce.com chief Marc Benioff about customer loyalty, new technology and competition. 5 Innovative Ways to Inspire Customer Loyalty by Vivian Wagner . My Comment: If you have any type of loyalty program, you will want to read this article.

2017 15

2017 Article Customer Service E Commerce 15

Currency Alliance

JUNE 11, 2019

The smart ones kept a loyalty strategy even if they eliminated the points, but some foolishly acted as though their rewards program was their loyalty strategy – and threw the baby out with the bath water. in 2017[vii]. For a time, banks hoped that third-party CLO providers would help banks achieve their loyalty goals.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Strativity

APRIL 27, 2023

The Post article was on the heels of articles from Restaurant Business (2018) and The New York Times (2017)—both asserting that there may be too many restaurants. Rigorous truth-seeking for breakthrough insights All too often restaurant brands stumble because they believe customer relationships can be solved primarily through technology.

2022 52

2022 E-support Roadmap Download 52

Strativity

APRIL 27, 2023

The Post article was on the heels of articles from Restaurant Business (2018) and The New York Times (2017)—both asserting that there may be too many restaurants. Rigorous truth-seeking for breakthrough insights All too often restaurant brands stumble because they believe customer relationships can be solved primarily through technology.

2022 52

2022 Roadmap Customer Relationships 2019 52

Up Your Service

MAY 3, 2017

Our previous blog post demonstrated the power of customer voice in an unsolicited book review from a technology industry guru. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. Turning loyalty members into evangelists.

Hospitality 74

Hospitality Travel Brands Airlines 74

Lumoa

FEBRUARY 9, 2023

The most important AI technologies, that are relevant for analyzing customer feedback, fall in the area of natural language processing (NLP) and machine learning. Both groups of technologies can be utilized to make analytics more actionable. According to Finance Digest , 95% of customer interactions will be managed with AI by 2025.

Definition 167

Definition Net Promoter Score Customer Experience B2C 167

Tricia Morris

MAY 31, 2016

Notes Dennis Snow, a 20-year Disney veteran and author of Lessons from the Mouse , “If you operate a contact center, the technology has to be great, but it still is about the experience. Buying customer loyalty doesn’t work anymore,” says Pombriant who notes that traditional loyalty programs may soon be a thing of the past.

Customer Experience 55

Customer Experience 2016 Contact Center Loyalty 55

SurveySparrow

JANUARY 7, 2021

If we look back in 2017 , 28% of the SMBs used to spend only 3-5 hours on social media marketing, 27% spend less than 1 hour! . However, the stress and uncertainty of Covid forced businesses to use technologies to enquire about their customer’s needs and employee’s well-being. . Leverage the Benefits of Technology.

Customer Engagement 52

Customer Engagement Engagement Social Media Net Promoter Score 52

ProProfs Chat

JULY 30, 2021

Microsoft CEO Satya Nadella believes that technology should be accessible to all and it must be integrated across different platforms. billion worldwide was spent on conducting focus groups in 2017. . Build a close bond with your customers by bringing in special customer loyalty programs, focus groups and discussion forums.

Brands 111

Brands Net Promoter Score Social Media E Commerce 111

Qualtrics

MAY 9, 2019

Are you a part of the loyalty program? The personal approach is just one of the ways she stays in touch with customers, with technology helping her get a view of the bigger picture. What’s your regular order? Who are you buying that dress for? Do you normally stay at this hotel? —

Brands 36

Brands Hotels Loyalty Programs Loyalty 36

Currency Alliance

SEPTEMBER 5, 2018

0: a decentralized brand coalition, enhanced by marketing technology (2017 onwards). So for the benefit of loyalty managers reviewing their strategies, I set out here the key features and benefits of each model. 0: operated and run by a powerful consumer brand (pioneered by Tesco in 1995). Operational efficiencies.

Loyalty 36

Loyalty Consumers Brands Airlines 36

Pointillist

MAY 23, 2018

Today’s Complex, Multi-Vendor Technology Stacks Need Orchestration. According to the latest Walker Sands State of Marketing Technology report, almost half of marketers (48%) have built best-of-breed marketing technology stacks made up of multipoint solutions, while only 21% use a single-vendor for everything they need.

Customer Journey 90

Customer Journey Customer Journey Mapping Touchpoint Multi-Channel 90

ShepHyken

FEBRUARY 13, 2017

Top 10 Customer Service Trends for 2017 [Whitepaper] b y Daniela Puzzo . Fonolo) This whitepaper examines 10 customer service trends that will dramatically affect the success of your support team in 2017. Tech City News) When you’re a cash-strapped startup, increasing customer loyalty, then, is a no brainer. by Vitaliy Verbenko.

2017 81

2017 Article Customer Service Loyalty Programs 81

ProProfs Chat

MAY 6, 2020

50% of the brands say they are planning to increase CX-related technology spending in 2019. (Source: Adobe Digital Trends Report ) Tweet this. In 2018, 51% of e-commerce brands offered same-day delivery, up from 16% in 2017. Improving Customer Experience Statistics.

2020 66

2020 Customer Experience E Commerce E-support 66