C3Centricity

DECEMBER 31, 2018

A New Year tradition we started here at C3Centricity back in 2011, is to share our most popular brand building strategies and posts of the year. Top 10 Marketing Infographics to Smash 2018 (Inspiration for the Visual World). Brand Image, Equity, Personality & Archetypes: What Every Marketer Needs to Know.

2018 91

2018 Brands Customer Journey Mapping 2019 91

Oracle

DECEMBER 26, 2018

As 2018 draws to a close, we’re looking back at the year’s biggest AI innovations. This year, brands explored the right questions to assess AI readiness, as outlined in “Ready for Machine Learning and Artificial Intelligence? Here’s a closer look at key AI innovations that made a splash in 2018.

2018 105

2018 Innovation 2025 Healthcare 105

Oracle

DECEMBER 24, 2018

2018 was a year of significant innovation within the marketing world. As part of our year in review , here’s a closer look at some of the most inspiring and thought-provoking marketing quotes from 2018. ” – Deloitte Digital CMO Suzanne Kounkel at the Forbes CMO Summit 2018. Balancing data with humanity in marketing.

2018 93

2018 Marketing Omnichannel 2019 93

CloudCherry

APRIL 5, 2019

Gartner reports from 2018 that 52% of marketers with CX responsibility expect their budgets to remain the same or decrease. or “Tell us what you think about our brand and your experience?”. In Forbes Insights 50 Most Engaged Companies, research shows leading brands known for creating higher levels of Customer Engagement.

Marketing 278

Marketing Customer Experience B2B Airlines 278

ShepHyken

MAY 11, 2018

In this article, let us discuss a few upcoming trends of 2018 that will affect the customer service as well as CX for business and look at some resolutions that you may have to undertake. Additionally, the best CX or ease of usability will become the most critical factor for the consumer. This is not going to happen, at least in 2018.

2018 107

2018 Blog Customer Service B2B 107

Alida

OCTOBER 18, 2018

Our flagship customer intelligence event in London was a great opportunity to discuss the latest innovations and product updates in the industry, the constantly evolving expectations of today’s consumer, and how to deliver a superior customer experience in 2018. We can segment by brand, by women, by men and so much more.

2018 113

2018 Webinar Insights Customers 113

GetFeedback

SEPTEMBER 18, 2019

The article states that customer delight (in other words, exceeding expectations) won’t bring customers back to your brand. 2: Customer satisfaction doesn’t predict loyalty as well as brands believe. A case in point is TurboTax, says Parrish, which found striving to minimize clicks actually hurt consumer experiences and hence loyalty.

Loyalty 257

Loyalty Touchpoint Books Article 257

ProProfs Chat

NOVEMBER 17, 2017

As 2017 is coming to an end, here’re 3 customer support trends that promise a better customer support in 2018. Omnichannel- I think that 2018 will be the year that Omnichannel becomes a reality for many customer support centers. Here are three things we should be watching for in 2018. Take a look. . Mike Wittenstein.

2018 111

2018 Omnichannel 2017 Customer Centricity 111

GetFeedback

AUGUST 14, 2019

The ACSI is an economic indicator that measures the satisfaction of consumers across the U.S. To give you a window into how the industries fared on this metric, here are the top 10 industries based on their scores for 2018. Preferences for how they interact with your brand today will certainly shift in the future. out of 100.

Customer Satisfaction 389

Customer Satisfaction Customer Centricity Feedback Customer Journey Mapping 389

GetFeedback

NOVEMBER 7, 2019

It’s been stated that customer experience is the new brand, but what about the visual customer experience? We call this new reality “ the visual economy ,” and in it, product imagery and interaction along the purchase journey is as important to consumers as the product itself. So, how can brands provide the impossible?

Social Media 249

Social Media Competitive Advantage 2016 2018 249

ShepHyken

DECEMBER 31, 2018

Customer Guru) As we bid goodbye to 2018 and usher in 2019, we have made some customer-centric resolutions for this new year. As we move ahead, customer experience will be the only differentiator between brands. So, it is imperative that all brands focus more on the customer. They Shouldn’t Have To by Greg Hanover.

2018 104

2018 Article Customer Service 2019 104

GetFeedback

OCTOBER 21, 2019

A recent study by PwC found that one in three consumers will walk away from a brand they love after just one negative experience. What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs. What did they find?

Customer Experience Management 199

Customer Experience Management Customer Experience Management 2008 199

GetFeedback

NOVEMBER 20, 2018

In fact, according to NewVoiceMedia’s 2018 report , poor customer service is costing businesses more than $9 billion a year. Customer satisfaction: the brand maintenance metric. Customer satisfaction is broadly defined as the happiness level of a particular customer after a single interaction with a brand. See for yourself!

Customer Satisfaction 257

Customer Satisfaction Net Promoter Score Social Media Customers 257

ProProfs Chat

JULY 30, 2021

Be it a small or a big business, good brand perception is the common business goal. The ultimate verdict on any brand is given by its customers. Brand perception is a crucial indicator of how well your customers are able to connect with your brand: What are their feelings and emotions when they think of you?

Brands 111

Brands Net Promoter Score Social Media E Commerce 111

Eptica

JANUARY 9, 2019

Date: Wednesday, January 9, 2019 Author: Anne-Claire Bellec - Marketing Director Reviewing 2018 – our top 10 blog posts from the year. At the Eptica blog we’ve looked at all of our posts from 2018 and come up with a top 10 of the most popular and topical, based on the number of views, comments and general feedback.

2018 89

2018 Blog Average Handle Time 2019 89

GetFeedback

JULY 23, 2018

Retail is changing in 2018. A customer journey map is a tool that tells the story of a customer’s experience of interacting with your brand. A typical customer journey map begins with the first exposure that the customer has with your brand or product and follows their engagement through to the point of sale and beyond.

Customer Journey Mapping 218

Customer Journey Mapping Customer Journey Retail E Commerce 218

ReviewTrackers

FEBRUARY 24, 2021

Reputation marketing is a way of thinking about your reputation in the same way you think about your marketing – the more positive your brand’s reputation, the more growth you can deliver. According to Steve Olenski , contributor for Forbes, many brands don’t think about reputation management until a company crisis occurs.

Brands 104

Brands Marketing Sports Social Media 104

ReviewTrackers

MAY 11, 2020

It’s a space that exists for everyone to see — friends, family, and other consumers. But for a more modern definition, social media reputation management includes all public forums where customers have a voice about anything related to a business –whether it’s a product, service, brand, or trend. But what exactly is it?

Social Media 171

Social Media Management Consumers 2018 171

Alida

SEPTEMBER 21, 2018

He said interrupting consumers to get their attention will no longer work in today’s business landscape. The biggest brands today didn’t start for the masses,” he explained. Marketers need to really understand who they’re trying to change. “As As marketers, our best work is making change happen.”.

2018 145

2018 Insights Innovation Feedback 145

ShepHyken

JANUARY 22, 2018

10 Customer Experience Mistakes You Need to Avoid in 2018 by Ronak Meghani. The authors started by surveying 400,000 customers who interacted with brands in the airline and wireless industries to find out how much more customers would spend if they received better service. Here are my top five picks from last week.

2018 95

2018 Article Customer Service Wireless 95

Beyond Philosophy

APRIL 4, 2019

Brands are everywhere. Everybody feels like they understand what brands are. However, when we ask the fundamental questions of “What is a brand?” Branding is a critical topic in Customer Experience. We discussed where branding and Customer Experience interact and prioritize in a recent podcast.

Loyalty 130

Loyalty Brands Insurance Call Center 130

Oracle

FEBRUARY 26, 2018

Now, in 2018, the excitement that surrounded big data has worn off. As companies that excel in customer experience grow 4 – 8% above their market , the need for brands to develop a truly in-depth understanding of their customers has never been more important. Unfortunately, simply analyzing shopper data may not be enough anymore.

2018 90

2018 E Commerce Fashion Retail 90

GetFeedback

JANUARY 21, 2019

Without knowing what your customers want, it’s impossible to develop valuable content that generates brand loyalty and business leads. In fact, 2018 study by Clutch revealed that 73% of consumers made a purchase based on marketing content they’ve viewed. So how do you gather the customer insight you need? Customer surveys.

Marketing 210

Marketing Healthcare Webinar Blog 210

TechSee

FEBRUARY 12, 2018

We’ve narrowed down the 5 key customer service technology trends to watch out for in 2018. customer exhibitors at MWC 2018: Verto Analytics. Verto Analytics offers market research and cross-platform measurement services that give brands, publishers, and researchers a multi-dimensional view of the digital consumer.

2018 84

2018 Customer Service Multi-Channel Document 84

TechSee

FEBRUARY 12, 2018

We’ve narrowed down the 5 key customer service technology trends to watch out for in 2018. customer exhibitors at MWC 2018: Verto Analytics. Verto Analytics offers market research and cross-platform measurement services that give brands, publishers, and researchers a multi-dimensional view of the digital consumer.

2018 84

2018 Customer Service Multi-Channel Document 84

Alida

FEBRUARY 22, 2017

We believe that the second definition is the most useful in the context of the brand-customer relationship. To keep up with rising consumer and market expectations, an ever increasing number of companies are now prioritizing becoming customer-led. billion in market value by 2018. More data = better relationships?

Customer Relationships 180

Customer Relationships Customer Centricity 2015 Definition 180

Oracle

DECEMBER 27, 2018

In 2018, the customer experience was front and center for businesses. Whether you’re focused on building stronger relationships with existing customers or attracting new prospects, brands are taking their CX strategies, technology, and approaches to the next level. Here are 5 customer experience trends that shaped the last year.

2018 88

2018 Customer Experience 2019 Retail 88

Oracle

DECEMBER 14, 2018

To avoid overcrowded and overpriced stores, smart consumers shop online. In fact, according to the 2018 Deloitte holiday shopping study, “57% of this year’s holiday dollars will go through online channels, with in-store capturing 36% of spending.” The shipping wars. Introducing virtual waiting rooms.

2018 74

2018 Consumers Retail Sports 74

GetFeedback

DECEMBER 27, 2018

According to AgilOne’s Consumer Survey , over 70% of US and UK consumers expect some form of personalization from the brands they buy from. Consumers want a personalized customer experience , and they’re willing to hand over data to get it. Customers benefit from sharing feedback too. This is a unique problem.

Net Promoter Score 225

Net Promoter Score Feedback 2015 2010 225

Ann Michaels and Associates

DECEMBER 27, 2018

93% of local consumers use reviews to determine if a local business is good or bad (BrightLocal, 2017). • So make sure those reviews reflect you and your brand in the best possible light.??The Given two products with similar ratings, consumers are more likely to buy the product with more reviews (Psychological Science, 2017).

2018 73

2018 2017 2016 B2B 73

ShepHyken

MAY 28, 2018

My Comment: Bruce Turkel is a branding expert and writes a weekly informative and often entertaining (and sometimes edgy) blog post. ICMI) We’re almost to the mid-point of 2018, and it still amazes me that many brands either have no social customer service or ineffective social customer service. by Sue Duris.

2018 79

2018 Article Customer Service Loyalty Programs 79

Eptica

JANUARY 30, 2019

Date: Wednesday, January 30, 2019 Author: Anne-Claire Bellec - Marketing Director The 4 barriers to meaningful consumer conversations. Author: Anne-Claire Bellec - Marketing Director The reasons that consumers remain loyal to brands goes beyond factors such as product range and price. Published on: January 30, 2019.

Consumers 77

Consumers 2019 Social Media Brands 77

ShepHyken

APRIL 9, 2018

His brand new book, “ Never Lose a Customer Again ,” is just out. Lumoame) How do you make important or day-to-day consumer decisions in your life? The post 5 Top Customer Service Articles For the Week of April 9, 2018 appeared first on Shep Hyken. When he talks – or writes – I pay attention.

Net Promoter Score 96

Net Promoter Score Article 2018 Customer Service 96

ShepHyken

JUNE 25, 2018

Chief Executive) Having strengthened millions of relationships for brands and causes worldwide, we’ve identified five critical steps to achieve the sustained loyalty your business needs. Personalization Matters: 12 Ways For Brands To Increase Customer Loyalty by Forbes Agency Council. I like that stat! Follow on Twitter: @Hyken.

Article 87

Article 2018 Customer Service Loyalty 87

TechSee

FEBRUARY 5, 2019

If 2018 was a year when customer experience professionals came under intense pressure to map out tangible results from heavy investment, 2019 is shaping up to be the year when next generation customer experience will deliver on the promise of a wide range of new technologies. Three key drivers are at the core of this. Power to the People.

2019 173

2019 Customer Experience ROI 2025 173

InMoment XI

OCTOBER 3, 2024

Customer retention is important because the longer a customer stays with your brand, the higher their average purchase is. 79% of consumers say that loyalty programs caused them to purchase from an organization more frequently. Stay True to Your Brand Consistency is key to building trust and loyalty with your customers.

Customer Retention 195

Customer Retention 2024 Guest Experience Loyalty Programs 195

GetFeedback

AUGUST 14, 2019

This is because, as a consumer, you’ve experienced buying a car, or ordering a latte, or making an appointment with your doctor a number of times. In 2018, car brands Lexus and Volvo tied as the number one luxury brand in the American Customer Satisfaction Index Automobile Report with a score of 85. Industry matters.

Download 268

Download Customer Satisfaction Measurement 2018 268