Remove 2018 Remove Brands Remove Customer Expectations
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Marketing predictions CMOs need to consider in 2018

Alida

Marketers are always looking for new ways to create experiences that resonate with customers, and 2018 will be no different. And although fads come and go—think unicorn hair and frappuccinos—there are some trends that will stick in the coming year and affect how businesses interact with customers. Ad spend shakes up.

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CX Titans: Samsung & Apple’s Rivalry and Collaboration for Excellence

eglobalis

Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Despite their rivalry, there is an underlying synergy in their approaches, where each brand’s strengths and weaknesses drive the other to improve. Samsung is renowned for its flexibility in integration.

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40 Customer Retention Statistics You Need to Know

GetFeedback

More and more, companies are recognizing just how much customer happiness impacts revenue , and they’re focusing on transforming their customer experience to meet modern expectations. Customer retention statistics: More than 6 in 10 U.S. 42% of respondents have left a business due to poor customer service. (

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How to Improve Your Customer Satisfaction Score (CSAT) Score

GetFeedback

No explanation is provided by ACSI, but you can take a look at the years and make some guesses based on the key drivers, which are expectations, perceived quality, and perceived value. To give you a window into how the industries fared on this metric, here are the top 10 industries based on their scores for 2018. Download the Toolkit.

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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 1] 

Lumoa

Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX It’s predicted, that by 2020 customer experience will overtake price and product as the key brand differentiator when making consumer choices. How to overcome those challenges?

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Guest Blog: Customer Service Trends for 2018

ShepHyken

In this background, a B2B business not only needs to take on a different and informed kind of marketing strategy but is also required to take care of service issues in a way that customer loyalty stays intact and is in the driver’s seat. Customer Loyalty: Customer loyalty will be the key to survival in the new customer-centric world.

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Expert Opinion: Top 3 Customer Support Trends to look for in 2018

ProProfs Chat

No matter how great your product your service is, you can’t sustain market competition without a top of the line customer service. As 2017 is coming to an end, here’re 3 customer support trends that promise a better customer support in 2018. It keeps customer satisfaction up, cuts handling costs, and helps.

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