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Value Creation for B2B Customers in Tech, Telecom, Contact Centers, and Manufacturing – Part I of 3

eglobalis

It must transcend product features to incorporate dimensions like risk mitigation, long-term partnerships, innovation, and tailored support. Value for the Customer and the Exchange of Value At the heart of B2B marketing lies a fundamental question: What is our value proposition to the customer? McKinsey & Company , March 23, 2023.

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23 Inspiring Women to Watch in 2023

TechSee

Dr. Marlene Kolodziej, DBA, ITIL, Senior Vice President, Service Delivery, Ricoh – Recently highlighted as a CX Innovator, Dr. Marlene is a champion for customer and employee experience, driving the adoption of technology, experience engagement, and process to accelerate and shape digital transformation.

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Follow these trends to become a 2023 customer experience innovator

Alida

Even a slight misstep can have a drastic impact on a company's ability to compete in the market. While 2023 will pose its own set of challenges for businesses, it welcomes new opportunities for innovative customer engagement.

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Insight, Innovation and Inclusive Leadership: The New Business Success Formula

C3Centricity

The three fundamental pillars of sustained success are deep customer insights, meaningful innovation, and inclusive leadership. McKinsey reports that companies using customer insights for decision-making are 60% more likely to achieve above-market growth rates! Gone are the days when gut feelings drove business decisions.

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Expert Insights: Your 2023 Guide to EX, CX, and Technology

Speaker: Colin Taylor, CEO & Chief Chaos Officer at The Taylor Reach Group, Inc

Adoption and innovation are swift and ongoing. 2023 is around the corner and as exciting as this is, it's easy to get lost in the shuffle of EX, CX, and technology if you don’t have the right information and perspective. He will share with you: Market research on the shifting labor market.

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AI in Marketing: How Optimove Balances Innovation with Responsibility

Optimove

How AI is Transforming CDPs Download Now >> Why it Matters: For marketers, this post highlights the importance of responsible AI usage in a rapidly evolving digital marketing landscape, ensuring ethical practices that protect consumer trust.

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Twenty Three Influencers in Field Service Management to Follow in 2023

TechSee

Below is a partial list of field service influencers who challenge the industry to up its game by innovating through technology or process improvements to improve service delivery. Her goals are to drive innovation and transformation, resulting in end-to-end digitization, transparency, and business optimization.

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