2023 Multi-Channel Touchpoint 
InMoment XI
OCTOBER 30, 2024
Importance of Customer Experience in Insurance A 2023 McKinsey survey of over 8,500 North American insurance customers suggests that CX initiatives are crucial to revenue growth and employee satisfaction. It improves customer satisfaction across all touchpoints. The takeaway for insurers is to invest in multiple communication channels.
InMoment XI
NOVEMBER 22, 2024
You can use InMoment’s social listening tool to track relevant keywords and conversations across your social media channels. Key features to look for include: Omnichannel Voice of the Customer (VoC): Your business will have incoming feedback from various sources, from surveys to social media channels.
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InMoment XI
OCTOBER 10, 2024
Depending on the size of your social media management team, you may only be able to manage a certain number of accounts, so it is important to know which social channels to prioritize. This is important to create a seamless experience across all touchpoints. 2023 Retail Trends Report. ( [link] ). Accessed 9/24/2024.
Optimove
DECEMBER 21, 2023
This post highlights Optimove 2023 surveys of more than 2,000 consumers. Source: 2023 Marketing Fatigue Survey ) Overall, 80% of online shoppers unsubscribe : 80% of consumers unsubscribed from retail brands in the preceding three months. Source: 2023 Survey of B2C Marketers).
InMoment XI
DECEMBER 7, 2023
CX is a multi-layered concept, and to truly understand customer experience at scale, you need to have a good understanding of customer experience KPIs and metrics. It also involves collecting and connecting customer experience data from every touchpoint and channel for a complete view of the customer journey.
TechSee
APRIL 28, 2020
Omnichannel – an approach that provides an integrated user experience across multiple customer touchpoints – was once thought to be the be-all and end-all of customer interactions. Synchronizing all the data across multiple channels without losing any information is difficult to achieve, often resulting in conflicts between channels.
Lumoa
NOVEMBER 2, 2022
Recently, Lumoa held a webinar where customer experience (CX) experts talked about the role of customer experience in the telecoms industry entering 2023. The telecommunication industry is a multi-billion dollar infrastructure that has been steadily growing every year. Where is telcos heading in 2023? .
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