ShepHyken

SEPTEMBER 8, 2024

The point is that an easy and friction-free return policy can be one of your best marketing strategies. Top 5 Ways to Future-Proof Your Loyalty Program by Sara Galloway (The Wise Marketer) Imagine a world where prioritizing customer loyalty is even more relevant tomorrow than it is today.

Article 91

Article 2024 Customer Service Magazine 91

delighted

OCTOBER 3, 2024

By 2032, the ecommerce AI market is expected to reach $45.72 Social commerce meets customers where they are Social media is now more than just a marketing channel: it can also serve as an extension of your storefront. Just how prevalent is the resale market? In fact, 67% of customers have shopped via social media this year.

Retail 93

Retail 2024 2028 Social Media 93

ShepHyken

JUNE 17, 2024

Marketing to Young People? It’s as Easy as A, B, (Gen) Z …by Mike Wickham (The Drum) Gen Z has been on marketers’ radars for some time now. My Comment: Marketing and CX go hand-in-hand with each other. My Comment: Marketing and CX go hand-in-hand with each other. Gen Zs are the customers of our future.

2024 91

2024 Article Magazine Customer Service 91

ShepHyken

APRIL 28, 2024

My Comment: I’ve been studying how different brands are creating successful loyalty programs. 3 Trends That Will Likely Dominate Customer Loyalty Programs In 2024 by Zsuzsa Kecsmar (Forbes) Loyalty programs are often recognized as a way to retain customers and let companies showcase their brand values.

E Commerce 77

E Commerce Article 2024 Loyalty Programs 77

ShepHyken

SEPTEMBER 15, 2024

Guide To Loyalty Programs For Small Businesses by Allen Kopelman (Forbes) Loyalty is a key driver for any enterprise that depends on repeat business. Restaurants, retail stores, salons and a wide range of businesses leverage loyalty programs to keep customers coming back and transform occasional customers into frequent shoppers.

Article 91

Article Loyalty Programs Customer Service 2024 91

ShepHyken

OCTOBER 20, 2024

How 5 Brands Use Relationship Marketing to Create Loyal Customers by Industry Dive (Industry Dive) Nearly 70% of consumers will pay more for brands that they love. That is the epitome of successful relationship marketing. My Comment: Let’s learn from some recognizable brands about how their relationship marketing.

Article 81

Article 2024 Customer Service 2025 81

ShepHyken

FEBRUARY 25, 2024

4 Reasons Why Your Customer Service Is About to Get a Whole Lot Better in 2024 by Mike Murchison (Entrepreneur) When it comes to AI and customer service, we’re going to see a virtuous cycle in 2024. Creating customers who will advocate and evangelize your brand can be your best marketing.

2024 70

2024 Article Customer Service Average Handle Time 70

InMoment XI

NOVEMBER 18, 2024

By identifying specific customer preferences—such as preferred products, content types, or communication channels—you can tailor marketing messages, recommendations, and services to each customer’s needs. Informed Marketing Decisions Analyzing customer behavior allows you to craft more effective marketing strategies.

Customer Journey Mapping 195

Customer Journey Mapping Social Media Customer Journey Competitive Advantage 195

ShepHyken

FEBRUARY 4, 2024

Our customer service research finds that in 2024, the average consumer will give a company or brand two chances to make amends for a bad experience before moving on. How 6 Brands Could Change Loyalty Trends In 2024 by Jenn McMillen (The Wise Marketer) Loyalty marketing remains popular, but often is just the same-old, same old.

2024 70

2024 Article Customer Service B2B 70

ShepHyken

DECEMBER 16, 2024

The Customer Experience Paradox – and How to Overcome It by MARKETING-INTERACTIVE (MARKETING-INTERACTIVE) As consumers tighten their spending after poor experiences, brands face mounting pressure to prioritise CX or risk losing market share. Not doing so is a risk to the long-term survival of your company!

Article 62

Article Customer Service Loyalty Programs 2024 62

Optimove

MARCH 14, 2024

See the difference control groups make in this guide Download Now Why it Matters: With past major sporting events yielding double the revenue compared to the off-season, the Euro 2024 is a marketer’s golden ticket to success and presents a significant opportunity for operators worldwide.

2024 52

2024 Marketing Sports Multi-Channel 52

ShepHyken

JANUARY 21, 2024

My Comment: We open this week’s Top Five roundup with four experts from Gartner who share their thoughts about the top three customer service and support trends for 2024. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too.

2024 67

2024 Article Customer Service Hotels 67

Retently

JANUARY 25, 2023

Ecommerce marketing needed to evolve, prioritizing retention and customer loyalty more than ever. in April 2021, the heavily marketed update was supposed to give Apple consumers more control over their data. With over 1.8 What do privacy updates mean to the industry? But what did it mean for ecommerce?

Loyalty Programs 31

Loyalty Programs Advertising Loyalty Social Media 31

InMoment XI

OCTOBER 23, 2024

By providing industry-specific insights, whitepapers, or reports on market trends, you can establish yourself as an authoritative bank. Introduce loyalty programs to reward long-term customers for their continued use of your banking services. Accessed 10/14/2024. Accessed 10/16/2024.

Banking 195

Banking Customer Experience Financial Touchpoint 195

ShepHyken

OCTOBER 6, 2024

Brand Loyalty Is Lagging. Here’s How to Catch Up by Roger Williams (The Drum) According to Marigold’s new Relationship Marketing Trends: Brand Rankings Report, 37% of consumers say they switched away from or became less loyal to a brand they previously purchased from in the past year. That’s almost four of ten customers!

Article 85

Article Customer Service 2024 Loyalty Programs 85

Optimove

AUGUST 20, 2024

The report’s findings indicate a substantial increase in betting frequency and engagement, indicating a growing market with more active participants. The report includes a dozen recommendations for sportsbook operators for the 2024-2025 NFL season. Download the report. Download the report.

2025 59

2025 2024 2023 Download 59

Optimove

DECEMBER 28, 2023

Enhance your customer segmentation with our advanced guide Download Now Why it Matters: From responsible AI use to journey orchestration, these are the places you should put your focus to elevate your CRM Marketing in the new year. To ensure your customers keep coming back, make a pledge to follow these marketing resolutions in 2024.

Marketing 69

Marketing 2024 Social Media Download 69

ShepHyken

MAY 13, 2024

This article focuses on one metric: churn, an ugly word most marketing and salespeople dislike. 6 Must-Haves for Your Restaurant’s Loyalty Program by Cherryh Cansler (Fast Casual) Noodles and Co, Mooyah, Clutch Coffee and Hyve execs discuss why successful loyalty platforms feature 1. Personalization.

Article 81

Article Customer Service 2024 Loyalty Programs 81

BirdEye

NOVEMBER 29, 2023

From the latest trends shaping the industry to practical tips on enhancing your brand and the essential tips and tools to amplify your reach – this blog equips you with strategic steps to elevate your furniture store marketing. Table of contents What is furniture store marketing? How to market a furniture store?

Marketing 59

Marketing Advertising 2024 Social Media 59

Retently

AUGUST 12, 2024

This segmentation allows ecommerce businesses to tailor their marketing strategies, loyalty programs, and customer service efforts to different segments. NPS tools should also integrate with marketing and sales platforms to help align customer feedback with promotional strategies and sales initiatives.

NPS 78

NPS Retail 2024 Net Promoter Score 78

SurveySparrow

FEBRUARY 22, 2024

Integration capabilities allow you to connect your retention software with your CRM, email marketing tool, e-commerce system, and more. The platforms include but are not limited to CRM, email marketing tools, and payment gateways. Customer loyalty programs are a strategic approach to encourage repeat business from customers.

Customer Retention 52

Customer Retention 2024 E-support Loyalty Programs 52

Retently

MAY 9, 2024

Personalizing customer interactions, offering exceptional customer support, and proactively addressing concerns are key components that boost customer retention and trust in B2B markets. This word-of-mouth can be more effective and cheaper than any flashy marketing campaign. But how exactly? How old are they? Are they married?

Customer Retention 141

Customer Retention B2B Customers Loyalty Programs 141

TechSee

JULY 23, 2019

A single POS terminal can manage functions including sales transactions, returns, inventory management, data analysis, CRM and loyalty programs, driving increased adoption of these devices across a wide range of industries. In fact, the POS terminal market was valued at USD 64.38 billion by 2024, representing a CAGR of 16.21%.

Retail 129

Retail 2018 2024 Sales 129

SurveySparrow

FEBRUARY 27, 2024

Introduce music, optimize store layout, or maybe scent marketing as well. Building Strong Loyalty Programs Offering meaningful rewards is another effective way to improve your NPS score. Create a loyalty program that offers valuable rewards that are relevant to your customers. Please enter a valid Email ID.

NPS 52

NPS Retail 2024 Loyalty Programs 52

ShepHyken

DECEMBER 3, 2023

My Comment: I’m a big fan of loyalty programs. However, most companies confuse a loyalty program with a discount or incentive program. Often, this falls into the marketing and/or sales departments. At the heart of business growth is a marketing and sales strategy.

Article 67

Article Customer Service 2023 Loyalty Programs 67

SurveySensum

NOVEMBER 3, 2023

In this blog, we’ll explore seven customer service trends for 2024. AI is shaping the future of customer service, Embracing AI today means you’ll be ready for the customer-centric world that stays ahead in a fast-moving market to cater to your needs. Yes, all this is possible with the collaboration of AI with human beings.

2024 52

2024 Customer Service E Commerce E-support 52

BirdEye

DECEMBER 8, 2023

However, a robust and effective carpet cleaning marketing strategy is pivotal in making your business stand out and attract customers. Table of contents Why is carpet cleaning marketing important? With the increase in demand, there has been a corresponding surge in the supply of businesses offering carpet cleaning services.

Marketing 59

Marketing Social Media Advertising B2B 59

Optimove

NOVEMBER 26, 2024

It’s not just about keeping customers engaged—it’s about creating personalized, multi-channel experiences that drive loyalty and revenue. Many CRM programs, especially post-purchase journeys, often begin with a single channel. As a result, many marketers do begin with email as the single channel.

Multi-Channel 52

Multi-Channel Roadmap Touchpoint Metrics 52

Optimove

DECEMBER 11, 2024

Five essential tips for enhancing current customer loyalty include using historical data, giving your existing customers VIP treatment, increasing conversions, being emotional, and being attentive. a discount on their first purchase or enrollment in a loyalty program). city populates from zip code, state dropdown lists, etc.).

Lifetime Customer 52

Lifetime Customer E Commerce Loyalty Programs E-support 52

Optimove

DECEMBER 11, 2024

Five essential tips for enhancing current customer loyalty include using historical data, giving your existing customers VIP treatment, increasing conversions, being emotional, and being attentive. a discount on their first purchase or enrollment in a loyalty program). city populates from zip code, state dropdown lists, etc.).

E Commerce 52

E Commerce E-support Loyalty Programs Social Media 52

Optimove

JULY 24, 2024

Up your mobile marketing game with this guide Download Now Why it Matters: When marketers are charged with improving customer acquisition and conversion through social media campaigns, but have limited access to data and budget, the task can be impossible. Manager, Digital Growth Marketing at Scientific Games.

Innovation 52

Innovation 2029 Social Media Government 52

Currency Alliance

DECEMBER 20, 2022

Some brands will do this in 2023, but actually, the loyalty & marketing industries have learned from recent experience that this costs you money in the long run. So, while the major loyalty trends for 2023 will be oriented around cost control, this will be accompanied by refocusing investment where it’s most profitable.

2023 52

2023 Loyalty Innovation Loyalty Programs 52

ClearAction

JULY 8, 2024

Chief Marketing Officers measure the purple metrics shown below about what happened in the market : customer acquisition cost, margin expansion, sales velocity, customer retention, recurring revenue, expanded purchases, and referral revenue. New markets and new customer segments.

Roadmap 48

Roadmap ROI Metrics Chief Customer Officer 48

SurveySensum

APRIL 8, 2024

In 2024, ensuring the survival of small businesses requires more than just an online presence; it requires a dynamic and strategic digital engagement that is not just an asset, but a critical necessity for success. This involves innovative product design, superior customer service, or a unique approach to solving market problems.

Social Media 52

Social Media Advertising Feedback Multi-Channel 52

SurveySensum

DECEMBER 4, 2024

According to the extensive research done by Satmetrix in 2024, the industry average NPS in financial services is 73. Source: Retently 2024 NPS Benchmarks for B2B & B2C Therefore, a good NPS score in banks and other financial services will be 31 or any number above it. Suggested Read: How to Implement NPS in B2B ?

Banking 52

Banking NPS Financial Net Promoter Score 52

SurveySparrow

APRIL 24, 2024

In 2024, success has become synonymous with reputation. Brand Advocacy Relies on a broader range of brand advocacy strategies, including influencer marketing, customer loyalty programs, or community forums. Sounds familiar? Then you’ve got good reason to consider online reputation management.

Management 52

Management Social Media Feedback Brands 52

SurveySparrow

JANUARY 7, 2021

If we look back in 2017 , 28% of the SMBs used to spend only 3-5 hours on social media marketing, 27% spend less than 1 hour! . It is expected that the chatbots market size will grow up to $9.4 billion by 2024. Personalized services will rule the marketing world in the post-Covid world and beyond.

Customer Engagement 52

Customer Engagement Engagement Social Media Net Promoter Score 52