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9 Must-Read Articles on EX, Linking EX & CX, and Branded Experience

InMoment XI

Organizations around the world are actively evaluating—and seeking to better understand—the decision-making and behavioral influence of employee and customer trust, the drivers of emotional bonding with a brand or company, and what is required to create and sustain a more valuable branded experience. Check out these must-read articles!

Article 493
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Your Guide to Mastering Brand Reputation Management

InMoment XI

That’s why maintaining a positive brand reputation is crucial for business success. Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. What is Brand Reputation Management? Employee Training: Train employees to be brand ambassadors.

Brands 378
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Top 5 Customer Service & CX Articles for Week of June 10, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. by Jeff Beckman (The Tech Report) Consumers do not usually just focus on the function and appearance of a product when purchasing products.

Article 76
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5 Challenges Facing Your Customers and Brands, and What They Mean for Your CX Program

InMoment XI

A great deal of customers and the brands that serve them are facing unprecedented uncertainties; understanding them is key to organizational success, delivering Experience Improvement (XI), and ensuring that your customer experience (CX) program is operating optimally. All of these obstacles affect both customers and brands to some extent.

Brands 529
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Top 5 Customer Service & CX Articles for Week of June 3, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. Our customer service and CX research found that customers expect (and hope) a company or brand will proactively contact them about problems.

Article 79
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Top 5 Customer Service & CX Articles for Week of May 13, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. My Comment: This article is about customer support. My Comment: I enjoy articles on customer service metrics. What Is Churn Rate?

Article 73
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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. All five of this week’s articles are focused on customer loyalty. First, the subtitle of the article mentions personalization.

2024 73