eglobalis

MARCH 13, 2025

Unlike transactional B2C interactions, B2B relationships are built on long-term trust and consistent value delivery, meaning CX directly impacts customer retention, loyalty, and revenue. The message is clear investing in CX transformation isnt just a nicety, its a catalyst for revenue growth, customer loyalty, and competitive advantage.

Leadership 238

Leadership B2B B2C Net Promoter Score 238

InMoment XI

DECEMBER 21, 2021

Grant interviewed me for his blog site ([link] and the subject was how, through their employees, companies can move beyond satisfaction to create real customer loyalty behavior. Positive customer experience with employees at your company has a far greater impact on loyalty than does satisfaction with a product or service.

Customer Experience 397

Customer Experience Loyalty Advertising Leadership 397

InMoment XI

SEPTEMBER 27, 2023

Derek Eccleston, Director, XI Insights and Consultancy at InMoment Paul Smith, Global Marketing Director at NPSx by Bain & Company In the ever-evolving landscape of the UK insurance sector, understanding the pulse of customer perception and loyalty is paramount. In this blog, we will delve specifically into the UK insurance industry.

Insurance 195

Insurance NPS Net Promoter Score Loyalty 195

GetFeedback

FEBRUARY 2, 2020

Customer loyalty is at its most basic definition when customers are likely to continue to do business with you. Different companies measure their customer loyalty differently, but an easy way to do it is by looking at a customer’s purchases over their lifetime. The same goes for customer loyalty and its importance.

Loyalty 170

Loyalty Loyalty Programs Rewards Programs Social Media 170

InMoment XI

JULY 26, 2024

Brand reputation has become increasingly important in the digital age, one bad review or negative comment can spread like wildfire, potentially tarnishing your brand’s image. Brand Image: Managing negative feedback and highlighting positive experiences helps to build a favorable brand image.

Brands 195

Brands Management Social Media E Commerce 195

GetFeedback

FEBRUARY 17, 2020

This question is the most basic NPS question and it can yield powerful insights about customer loyalty at key stages of the customer journey. NPS is a key indicator of customer loyalty. Detractors can put your brand at risk. We highly recommend putting programs in place to nurture them and make them advocates for your brand.

NPS 195

NPS Measurement Loyalty Net Promoter Score 195

InMoment XI

NOVEMBER 14, 2024

With 64% of Internet users discovering brands via social media, getting your marketing on point is essential. Some of this activity could be relevant to your brand and industry. From brand mentions to product discussions, you gain insight into customer sentiment to help make informed decisions.

Social Media 195

Social Media Multi-Channel Metrics 2024 195

GetFeedback

DECEMBER 21, 2018

Great customer experience is a major competitive advantage that drives new sales—and it’s predicted to overtake price and product as the primary brand differentiator for B2B sales by 2020. 32% of all customers would stop doing business with a brand they loved after one bad experience. ( American Express ). Temkin Group ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

InMoment XI

JANUARY 9, 2024

For good reason: delivering great customer experience (CX) leads to increased loyalty, lower churn, more referrals, positive word of mouth, and higher-value customers. Great customer experiences foster loyalty. Great customer experiences help your brand achieve differentiation.

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

Customer Bliss

MARCH 5, 2019

2 Best-in-Class Brands That Design with Emotions in Mind. Read more articles about Danny Meyer and Zappos here on my blog.]. Their own natural desire for connection drives them to develop products and services that support the human condition. They think about their customers’ emotions first.

Innovation 221

Innovation Loyalty Chief Customer Officer Hospitality 221

InMoment XI

SEPTEMBER 14, 2023

This article delves deep into the critical role that reputation management plays in determining a brand’s success. We’ll explore how effectively managing public perception can significantly impact your brand’s credibility, consumer trust, and financial outcomes.

Brands 195

Brands Management Social Media Feedback 195

GetFeedback

SEPTEMBER 20, 2019

NPS, CES, and CSAT are customer loyalty metrics. They’re used to measure the level of loyalty that a customer has toward your brand. Customers are considered loyal when they consistently purchase from your brand over an extended period of time. . Which loyalty metric is the best? . Net Promoter Score (NPS).

NPS 278

NPS Metrics Net Promoter Score Effort Score 278

BlueOcean

APRIL 1, 2025

Brand Voice Consistency Beyond giving correct answers, your AI must speak in your brand’s authentic voice. We may want to define certain key phrases that are very brand-specific when discussing particular topics. We may want to define certain key phrases that are very brand-specific when discussing particular topics.

Customers 156

Customers Effort Score Airlines Customer Journey 156

GetFeedback

APRIL 22, 2019

Customer Satisfaction Score (CSAT) surveys have emerged as the gold standard for measuring how customers perceive their interactions with a brand. CSAT surveys measure customer satisfaction using a single question: “How would you rate your experience with [placeholder of brand name]?”. appeared first on GetFeedback Blog.

Customer Satisfaction 323

Customer Satisfaction Net Promoter Score NPS Effort Score 323

Optimove

MARCH 6, 2025

See the difference control groups make in this guide Download Now Why it Matters: This post is important for retail marketers as it highlights how loyalty programs extend beyond simple discounts to foster deeper engagement and long-term brand affinity.

Retail 59

Retail Loyalty Loyalty Programs Omnichannel 59

InMoment XI

DECEMBER 7, 2022

In our recent blog , we discussed how you can improve your customer experience (CX) strategy in five simple steps. Their choice to support a brand is more than just rational decision-making; it’s about emotions, too. Question #1: What Are “Moments That Matter?”. A Visual of InMoment Driver Analysis.

Customer Experience 370

Customer Experience Call Center Touchpoint Measurement 370

Retently

MARCH 11, 2025

In a market where consumers have endless choices, 73% say a great experience influences their brand loyalty more than price or product. That means a CX Manager isnt just responsible for handling customer concerns; theyre shaping how customers feel about the brand, turning one-time buyers into lifelong fans.

Management 115

Management Customer Experience Roadmap NPS 115

InMoment XI

NOVEMBER 26, 2024

A customer journey map is a visual representation of the journey a customer has with a company’s brand, products, services, and people. A customer journey map visualizes all touch points between the customer and the organization, from customer research on the product to first contact with the company to building customer loyalty.

Customer Journey Mapping 195

Customer Journey Mapping Customer Experience 2024 Customer Journey 195

GetFeedback

JUNE 22, 2019

Remember that your NPS survey represents a valuable customer loyalty metric. 73% of customers want brands to make the shopping experience more personal. Personal experiences drive loyalty. Your NPS survey question should be written in character with your brand. ” But it can also be so much more.

NPS 304

NPS Net Promoter Score Feedback Brands 304

Experience Investigators by 360Connext

JANUARY 8, 2018

They are silently chipping away at your customers’ loyalty RIGHT NOW while you chase after that elusive “WOW” experience. Customers complained but it didn’t necessarily impact their loyalty…until the infamous video. ). This post was written for and a version originally appeared on the CallidusCloud CX blog.

Customer Journey Mapping 273

Customer Journey Mapping Airlines Social Media Banking 273

GetFeedback

MAY 5, 2019

You want to treat yourself by buying the latest model of a super popular brand. And allowing your business to not address customers’ after-sale needs, you’re ruining the future of your brand. To make sure your first-time buyers will remain loyal to your brand, you should think beyond just selling a product.

Sales 277

Sales Loyalty Programs Social Media Loyalty 277

GetFeedback

FEBRUARY 15, 2019

A customer who has a positive experience with a company is more likely to remain loyal to that brand, even going as far as to advocate for it online or offline. In her free time, you’ll find her writing for her blog. The post Building a Successful Customer Experience Strategy appeared first on GetFeedback Blog. Not exactly.

Customer Experience 322

Customer Experience Net Promoter Score Social Media Feedback 322

BlueOcean

OCTOBER 4, 2023

Without it, you risk taking a hit to your CSat scores, your brand loyalty, and your bottom line. We would wager, that even with the evolution of AI, brands serving consumers in the Americas will continue to benefit from providing support in French, Spanish, and, for some organizations, Portuguese through a live agent model.

Contact Center 310

Contact Center Customer Care Average Handle Time Consumers 310

GetFeedback

JANUARY 19, 2020

The brand invites the customer to complete a survey after a touchpoint, at the end of a completed experience, or periodically to assess the overall relationships. Here’s some general advice from the e-book How to Use Customer Loyalty Metrics: NPS, CES & CSAT : . Promote an in-app survey, if your brand offers.

Touchpoint 365

Touchpoint Customer Journey Measurement Social Media 365

InMoment XI

OCTOBER 7, 2021

In this blog I will address a question that I’ve come across many times during my 20 years as a research consultant: “What is the best way to set goals for my CX program?”. customer likelihood to recommend the brand, customer relationship satisfaction with the brand, or customer retention/repurchase behavior. Some measures (e.g.,

White Paper 370

White Paper Measurement Customer Retention Contact Center 370

GetFeedback

MAY 9, 2019

Think about the last time you had a great experience with a brand. Now think about the last time you had a really bad experience with a brand. . We don’t expect it as consumers—we anticipate that brands will always meet our needs and wants. That’s because a bad customer experience interrupts our day.

Article 337

Article Customer Experience Metrics Customer Journey Mapping 337

GetFeedback

JANUARY 31, 2020

Competition for customer loyalty is stronger than ever in 2020. With so many companies vying for each customer’s attention, a winning customer experience strategy is a must for any company looking to build brand loyalty. Start with your brand ambassadors—the most enthusiastic Promoters in your NPS score reports.

Customer Experience 230

Customer Experience NPS Culture 2020 230

InMoment XI

MAY 3, 2024

In this blog, we dive into the details of how Foot Locker is revolutionising retail through its CX initiatives. FLX Membership Programme Data: Analysis of member behaviour and preferences to enhance loyalty programme offerings. Elevating Acquisition and Retention Central to Foot Locker’s CX strategy is its loyalty programme, FLX.

Retail 195

Retail Return on Investment ROI Customer Centricity 195

BirdEye

FEBRUARY 4, 2025

But here’s the catch: Reputation management isnt just about tracking online reviewsits about taking control of your brands online reputation across digital channels. Bottom line up front Your brand's online reputation is a business asset. Bottom line up front Your brand's online reputation is a business asset.

Brands 52

Brands Management Multi-Channel Social Media 52

GetFeedback

NOVEMBER 25, 2019

Learn how to use the CSAT metric, boost loyalty, and prove the ROI of your efforts. One more thing— We recently partnered with TEDx Speaker and CX expert Jeannie Walters to launch a webinar where we discussed how leading brands are measuring CSAT and using these insights to improve the customer experience. Get the Guide.

Customer Satisfaction 293

Customer Satisfaction Apparel Wireless Insurance 293

Joe Rawlinson

JANUARY 24, 2025

However, a complete CCM system can make these interactions much smoother, which can lead to improvised customer satisfaction, reduced customer churn, and a better brand reputation. Strengthened Brand Reputation When the communication between a brand and its customers are clear, it reflects positively on the brand.

Communication 78

Communication Management Social Media Customer Satisfaction 78

GetFeedback

MAY 7, 2019

Boosts brand loyalty. A well-drafted, customer friendly documentation that is embedded with suitable images and videos ensures that your customers have accurate information at hand which thereby elevates their confidence in the product as well as in the brand. Internal knowledge sharing with customer service representatives.

Customer Experience 252

Customer Experience Document Customer Service Representative Customers 252

GetFeedback

JANUARY 28, 2020

Don’t fret because, in this article, you will be able to understand how brands are using social media to connect and retain customers. Implementing proper customer retention strategies can help you build solid relationships with customers who can also become your brand ambassadors. So let’s get started. What is customer retention?

Social Media 322

Social Media Customer Retention Customers Article 322

BirdEye

FEBRUARY 5, 2025

In this blog, youll uncover 21 practical tips to turn your social channels into powerful tools for growth. These are proven strategies, not just ideas, to help you attract customers, increase loyalty, and increase diners to your restaurants. Food for thought Every post you share is an invitation to your table.

Social Media 104

Social Media Marketing Metrics Events 104

Beyond Philosophy

FEBRUARY 15, 2024

Colin has spoken at hundreds of conferences, including some of the world’s largest brands. The post How to Create Unbreakable Brand Loyalty through Emotional Connection appeared first on Beyond Philosophy. Talk to Colin about how he can speak ‘in person’ or ‘virtually’ at your conference. Click here.

Connections 88

Connections Loyalty Brands 2005 88

GetFeedback

JANUARY 21, 2019

Without knowing what your customers want, it’s impossible to develop valuable content that generates brand loyalty and business leads. Blog posts. Blog posts should require 5-10 minutes of reading time at most. Blog posts that are in-depth and instructional should require a minimum of 10 minutes reading time.

Marketing 210

Marketing Healthcare Webinar Blog 210

Optimove

DECEMBER 31, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Staying ahead of customer engagement trends enables marketers to drive loyalty, increase revenue, and outpace the competition in 2025. Content Speed Matters : In a real-time world, brands leveraging dynamic, fast-moving content see a 20% boost in engagement.

2025 69

2025 Customer Engagement Engagement E Commerce 69