Customer Guru

JUNE 6, 2018

If the idea of customer service excellence were so easy, every organization would be at the top of their game! An essential starting point to make the impossible possible is to have an employee base that is customer-centric. We know that communication is a two-fold process and includes both speaking and listening.

Customer Centricity 123

Customer Centricity Books Communication Customers 123

C3Centricity

JUNE 8, 2020

After all, the hospitality industry should be highly customer centric, as it relies on satisfying its guests. Despite many books touting the need for our customers to “Love” our brands, in reality, I’m not sure that any of us want to have a deep relationship with brands. Dialogue don’t just Communicate.

Hospitality 122

Hospitality Customer Centricity Hotels Return on Investment 122

Experience Investigators by 360Connext

JANUARY 18, 2022

If a culture is touted as “customer first” or “customer-centric,” that mindset and strategy need to be pervasive in the way employees communicate and learn throughout their entire tenure, no matter their role. The Common Method of Customer Experience Training. I tend to agree. Let’s consider a different approach.

Culture 378

Culture Customer Centricity Customer Journey Feedback 378

InMoment XI

OCTOBER 14, 2024

This drop is a result of survey fatigue, a growing concern for businesses looking to embrace the customer-centric approach. Be Clear About Your Reason for Surveying the Customer. You should clearly communicate your reasons for collecting customer feedback to boost response rates. What is Survey Fatigue?

2024 195

2024 Hospitality Feedback Healthcare 195

InMoment XI

OCTOBER 25, 2024

Positive reviews and a strong online presence can draw new customers. A better reputation leads to more bookings and higher diner demand. It boosts customer trust and loyalty. Responding to reviews and addressing customer concerns builds trust. Start by establishing communication protocols and training your staff on them.

Feedback 195

Feedback Management Social Media 2024 195

Experience Investigators by 360Connext

AUGUST 20, 2024

The CEO gets on stage and announces a new mantra: We love customers! Leaders occasionally echo these messages and remind their team to be customer-centric. 5 Elements of a Successful Customer Experience Employee Education Program 1. Set customer-centric expectations in the first interview.

Customer Centricity 282

Customer Centricity Culture Feedback Customer Journey 282

Beyond Philosophy

JULY 5, 2015

In building relationships with customers, and value for them, my long-time observation is that most organizations tend to progress through several stages of performance as they are becoming truly customer-centric: a) customer awareness, b) customer sensitivity, c) customer focus, and d) customer obsession.

Customer Centricity 111

Customer Centricity Banking Airlines Customers 111

ShepHyken

DECEMBER 11, 2023

Top Takeaways: The key to transforming companies into customer-centric organizations lies in adopting a customer experience mindset. True customer loyalty extends beyond transactional interactions and loyalty programs. Building authentic, emotional customer relationships can lead to loyalty and increased revenue.

Customer Centricity 91

Customer Centricity Culture Loyalty Programs Loyalty 91

TechSee

AUGUST 14, 2023

Follow on LinkedIn Blake Morgan, Customer Experience Futurist, Bestselling Author, Keynote Speaker Blake has been studying customer experience for over 15 years and has flown to the far corners of the earth to find out what is the secret sauce of the world’s most customer-centric companies.

2023 207

2023 Customer Service Contact Center Customer Centricity 207

Beyond Philosophy

OCTOBER 4, 2019

They are not, but advertising and its related communication is a crucial part of what marketing does. Advertising is where your organization communicates with the customer. It is also where you begin to set customers’ expectations for your Customer Experience. Three Types of Goals for Advertising Communication.

Communication 25

Communication Marketing Advertising Social Media 25

Kayako

JANUARY 24, 2018

Did the comparison site or airline double book me? I got my answer in the end (and my refund), but it wasn’t an ideal way to spend the first hour of my Sunday morning or my first customer service transaction this year that stressed out. Becoming customer-centric will be the goal of most businesses this year. Arguably not.

Customer Centricity 101

Customer Centricity 2018 Customer Service Customers 101

TechSee

JUNE 16, 2022

In addition, Jim has co-authored three books with his lifelong friend, mentor, and coach, Matt Rocco. Brian Cantor, Managing Director, Digital at Customer Management Practice. Brian is the Managing Director of Customer Management Practice Digital and founder, president, editor-in-chief at Headline Planet. Follow on LinkedIn.

Customer Service 251

Customer Service Contact Center 2022 Magazine 251

Beyond Philosophy

DECEMBER 8, 2015

I have written five books to date and will soon deliver number six. It occurred to me that I have learned a few things writing these books. 2: Create the backbone of the book. Because of this fact, it becomes essential to create a backbone for the book. In this way, nearly all of my books end up becoming collaborations.

Books 97

Books Social Media Communication Customer Centricity 97

Experience Investigators by 360Connext

OCTOBER 1, 2014

Griled Cheese Joint Delivers on Customer Centric Services with a QR Code. The Melt, a grilled cheese joint chain, came up with an innovative way to leverage the usually banal QR code to deliver a customer centric service! Empowered Employees Outshine "By the Book" Service. Added by Anne Reuss on Feb 28, 2014.

2013 274

2013 E-support 2014 Social Media 274

Quadient

AUGUST 1, 2022

Creating a Customer-centric Culture: Four Steps to Get Started. At the Experience-driven CCM event, I had the opportunity to explore how Quadient can further solve the challenges that our current and future customers face. A Trusted Partner in Your Customer-centric Transformation Journey. Customer Communications.

Customer Centricity 105

Customer Centricity Culture Customer Journey Mapping Banking 105

Beyond Philosophy

NOVEMBER 27, 2017

Those that have excellent experiences, the kind that makes their brand name a household one, demonstrate actual customer-centricity in their CX. In our global Customer Experience Consultancy, we developed a Customer Experience Assessment model called Naive to Natural to determine a company’s level of customer centricity.

Customer Centricity 160

Customer Centricity Leadership Consulting Culture 160

GetFeedback

JANUARY 19, 2020

To prepare for a recent business trip, I booked a roundtrip flight, hotel, and rental car. All done via Expedia, because it gives me one place to handle all travel arrangements, and provides a very nice app to remind me what I booked along with directions, phone numbers, and more. . Now you’ve got a real customer, or do you?

Touchpoint 365

Touchpoint Customer Journey Measurement Social Media 365

Customers That Stick

JANUARY 16, 2020

In this One Win Book Review, we take a look at The Relationship Economy by John DiJulius. Check out the video below to hear Adam’s one win that you can take away from The Relationship Economy to improve your organization’s customer experience and customer service. About The Relationship Economy.

Books 78

Books Entertainment Customer Centricity Culture 78

Alida

AUGUST 8, 2016

The following is an excerpt from Winning the Research Revolution , an e-book exploring how technological changes pose both a threat and an opportunity for the world of research. Get your copy of the e-book and catch Ray Poynter’s presentations at the 2016 Customer Intelligence Summit to learn more.

Marketing 174

Marketing 2016 Customer Centricity Presentation 174

Experience Investigators by 360Connext

JULY 28, 2020

The brands who create a habit of putting the customer first, defining success for both the organization and the customer, and developing best practices and business discipline around execution are the ones who can truly be customer-centric. Customer Experience Strategy Depends on the Right Mindset, Vision and Plan.

Customer Experience 225

Customer Experience Customer Journey Mapping Net Promoter Score Customer Centricity 225

InMoment XI

FEBRUARY 7, 2024

Let’s take a closer look at how integrated CX and other AI-powered tools are shaping hotel experiences—and how the best hotels and resorts are leveraging this winning combination to provide intelligent, customer-centric experiences that grow sales and foster loyalty. Consumers are using their mobile devices to browse and book hotels.

Hotels 195

Hotels Guest Experience Travel 2023 195

Beyond Philosophy

DECEMBER 11, 2014

When we perform our Naive to Natural assessment to determine our client’s Customer centricity, we find that Culture and Leadership has a massive influence on the outcome of the experience. This norm creates a culture where avoiding interaction with the Customers is acceptable. You use the wrong language.

Culture 134

Culture Customer Experience Customer Centricity Airlines 134

InMoment XI

JANUARY 17, 2024

It encompasses every aspect of their stay or visit, from the booking process and arrival to the accommodation, services, and departure. A positive guest experience involves going beyond basic customer service. When making booking decisions, guests are researching sites that specifically offer cleanliness and safety information.

Guest Experience 195

Guest Experience Hospitality Hotels Travel 195

Thematic

MARCH 30, 2025

Loop in stakeholders: Involve people at all levels—from frontline agents to product managers to executives—so everyone understands the importance of being customer-centric. When collaboration is strong, closing the customer feedback loop becomes a shared mission across departments, not just a task for one team.

Feedback 62

Feedback Customer Centricity Culture Customers 62

Customer Bliss

OCTOBER 24, 2019

If you want happy customers, you need happy employees. Do your due diligence in fostering proper communication and engagement internally. Break Down Silos and Communicate One Message. An ROI-based leader will focus on the financial outcome and payout for every action taken.

Chief Customer Officer 185

Chief Customer Officer Customer Experience ROI Customer Centricity 185

ShepHyken

SEPTEMBER 24, 2019

They discuss her new book, Customer Understanding: Three Ways to Put the “Customer” in Customer Experience (and at the Heart of Your Business). They also talk about the crucial role the employee experience plays in the customer experience. Communication is crucial in the customer experience.

Customer Centricity 114

Customer Centricity Employee Experience Communication Books 114

CloudCherry

FEBRUARY 6, 2020

Communication. After all, he wrote the book. (No No really, that’s the title of one of his books.) – Bob Roark is an Executive Solution Strategist for Cherwell , top 12 Finalist in CloudCherry’s 2019-2020 CX Championship, best-selling author and speaker, and our esteemed guest this week. Collaboration.

Books 195

Books 2019 Customer Centricity 2020 195

Beyond Philosophy

MARCH 5, 2015

There have been many great stories in the past couple of months about airlines doing what was right by their Customers. We can all learn a little about Customer centricity when we look at these examples from three major carriers in the US. Southwest Attacks Its Late Problem Head-on with Its Customers.

Airlines 132

Airlines Net Promoter Score Transportation CEM 132

Beyond Philosophy

SEPTEMBER 17, 2015

Let’s be very sensitive to the pressures our customers may be feeling, and do everything we can to individually and collectively exceed their expectations.”. I talk a lot about Customer-centricity of organizations. He also leads his Customer-centric culture by example. Does your CEO get it, too?

Customer Centricity 142

Customer Centricity Retail Consulting Leadership 142

Customers That Stick

JULY 15, 2015

I was greeted by an Interactive Voice Response (IVR) system — nothing wrong with that, at first — but the IVR only gave me two choices: book the appointment using the phone keypad or book online. A little compassion and communication is the least one would expect. Make sure that your follow up communication is on point.

Hospitality 145

Hospitality Healthcare Customer Centricity Books 145

Beyond Philosophy

JANUARY 28, 2015

Is paperwork how he communicates or email? Celebrating the launch of this new eBook, I am hosting a LIVE webinar focusing on what it takes to evoke the best emotions from your Customer Experience and the vital role of the conscious and subconscious experience with real-world examples. Familiarize yourself with how your boss works.

CEM 146

CEM Books Webinar Blog 146

ClearAction

JANUARY 8, 2024

Insights Utilization Rate Drives Growth Through Customer-Centric Organizations Lynn Hunsaker Customer-centric organizations use experience insights as the basis for each work group’s thinking and actions. Centric means aligned : customers’ well-being is the center of every decision).

Customer Centricity 62

Customer Centricity Insights ROI Chief Customer Officer 62

Beyond Philosophy

NOVEMBER 11, 2014

In this way, Target has used the natural tendencies of people to change their habits as the time to communicate that Target has everything they need. It has proven to be successful…so successful that there is a famous story where a father learned a couple of weeks after Target that his teenage daughter was expecting.

Net Promoter Score 167

Net Promoter Score Marketing CEM Social Media 167

Beyond Philosophy

JUNE 4, 2015

More than just a buzzword, ‘being human’, especially in brand-building and leveraging customer relationships, has become a buzz-phrase or buzz-concept. To understand customers, the effective enterprise needs to think in human, emotional terms. In his 2010 book, Marketing 3.0: Authors Jagdish Sheth, Raj Sisodia, and Daniel B.

Financial 144

Financial White Paper Books Airlines 144

Beyond Philosophy

OCTOBER 5, 2017

Here, we move to the next level of Customer Experience, where we explore the deep-seated reasons why customers do what they do. I wrote a book about this question, The Intuitive Customer. But to summarize a general theme of the book, customers are irrational. How customer centric is your organization?

Banking 142

Banking Webinar Books Customer Centricity 142

ijgolding

NOVEMBER 9, 2014

What makes it even more annoying is the fact that the issues experienced in this story and others are all about the execution of the Customer Experience – not the quality of the product. Anyway, after calling someone back and holding, I managed to get the package reduced to that of a new customer (aren’t I lucky!)

Customer Experience 126

Customer Experience Customer Centricity Customer Journey Books 126

Beyond Philosophy

MARCH 20, 2017

Customer-centric organizations are 60% more profitable than non-customer focused organizations (Deloitte and Touche). Forrester Research declares 2017 the year that businesses become customer-obsessed. Providing ‘value’ to the Customer. I have just read a great new book called Value-ology Palgrave McMillan, 2017.

2017 137

2017 Customer Centricity Sales Books 137