BirdEye

SEPTEMBER 8, 2023

Financial services companies, like investment firms, banks, and insurance agencies, operate in a landscape where trust and credibility are paramount. Here are five tips to help you master online reputation management in the financial services sector. Reputation management: Why is it important for financial services?

Financial 105

Financial Management Social Media Banking 105

CX Journey

DECEMBER 18, 2014

The price of the product, the brand value, and the other pillars of marketing are no longer the most important factors in a consumer’s selection process. At a certain level of affluence, the absolute value of experience a company is likely to deliver becomes the pivotal point in making a selection.

Customer Centricity 76

Customer Centricity Customer Experience Competitive Advantage Culture 76

CSM Magazine

JUNE 24, 2021

Providing an online consumer facing platform for the public to complain or compliment brands across all sectors. As well as a business offering to take brands from service to success through proactive customer service which can reduce overheads, increase profitability and build brand value.

Customer Service 52

Customer Service Automotive Competitive Advantage Customer Centricity 52

ProProfs Chat

JULY 30, 2021

If your customers are not familiar with your brand values or your offerings, they will be hesitant to purchase your products. Hence, having a positive brand image makes it easy to sell your new products. (b) Many brand strategy firms use brand perception surveys to collect feedback from their target audience.

Brands 111

Brands Net Promoter Score Social Media E Commerce 111

SurveySparrow

JUNE 28, 2023

When customers perceive that a brand values their unique needs and preferences, they form an emotional connection, enhancing their inclination to remain associated, refer friends and family, and make repeat purchases. Hence, this is the path that leads to business growth and success in today’s customer-centric world.

Customer Experience 52

Customer Experience Healthcare Competitive Advantage E Commerce 52

BirdEye

DECEMBER 5, 2023

When people consistently see positive things about your business, they’ll have a good image of your brand in their minds. For example, online reputation management in the financial services industry impacts consumer confidence directly. It’s also focused on promoting brand values and increasing engagement with the customer base.

Brands 110

Brands Management Social Media Feedback 110

ProProfs Chat

JANUARY 30, 2020

Elaborating on this maxim, I would also like to add that unhappy customers can ruin the brand value in minutes. And we all know, what goes online, reaches everyone and hampers the brand image as well. 73% of companies with above-average customer experience perform better financially than their competitors.

Customer Engagement 136

Customer Engagement 2020 Engagement Social Media 136