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What is Culture? How People Think, Believe, and Act

Experience Matters

I often say that the customer experience your organization delivers is a reflection of your culture and operating processes. To consistently differentiate your customer experience, you need to transform your culture. “Culture eats strategy for lunch” – Peter Drucker. Leaders Can Make or Break Culture Change.

Culture 128
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Your Guide to Mastering Brand Reputation Management

InMoment XI

These tools are essential for understanding how your customers are talking about your brand. Respond to customer feedback, both positive and negative, to show transparency and dedication to customer satisfaction. Doing this will help you foster a community around your brand, where customers feel heard, valued, and connected.

Brands 284
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An Article On Customer Experience That Actually Makes Sense

GetFeedback

Two customers can view the same experience in completely different ways due to many factors that influence their interpretation of events — their upbringing, cultural background, motivations, and much more. Customer-centric culture: Your company’s brand values must align with putting the customer’s needs first and fostering customer sympathy.

Article 337
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How Customer Experience Outsourcing Could Benefit Your Business

InMoment XI

Here are some of the main challenges of customer experience management outsourcing: Loss of Brand Voice : Outsourcing can sometimes lead to inconsistencies in how your brand communicates with customers, which might impact customer trust. A well-trained team can significantly enhance customer satisfactio n and loyalty.

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Are Your In-Store Employees Delivering Your Desired Brand Value?

Second to None

Beyond mystery shopping programs, another great way to improve employee performance is to implement employee feedback programs. If leadership is not already measuring these interactions and employees are not performing up to expectations, then your brand may have already lost a host of potential brand ambassadors.

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8 CX Trends for 2015 (The Year of the Employee)

Experience Matters

We’ve recently seen a surge in the number of companies looking to build more customer-centric cultures and train their people on CX. Taken together, this new emphasis on culture, training, and Voice of the Employee will put employees at the center of CX attention this year. As Peter Drucker once said, “Culture eats strategy for lunch.”

2015 132
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Customer Service is a Gold Mine for Employee Experience Ideas

Russel Lolacher

Businesses often forget about the culture, and ultimately, they suffer for it because you can’t deliver good service from unhappy employees.” – Tony Hsieh. Sharing the same vocabulary with your #customer puts you on the path to a more customer-centric culture. "Your feedback is more important than ever." Try it and see.