InMoment XI

FEBRUARY 29, 2024

Consider sponsoring local events or community initiatives that align with your brand values and target audience to increase exposure for your content. Track and Measure Results Use analytics tools to track the performance of your local content marketing efforts, including website traffic, engagement metrics, and conversions.

Events 195

Events Social Media Management Reference 195

CSM Practice

DECEMBER 19, 2021

Irrespective of your selection, the technology should help you measure the metrics that matter the most like: Net Retention Rate . Customer lifetime value (LTV). Net retention/gross retention rate is an important metric that you can show as proof. . ROI Growth rate – CEO and CFO are thinking about EBITDA.

Customer Success 98

Customer Success Competitive Advantage Technology Customers 98

Qualtrics

DECEMBER 8, 2020

This advantage results in a bias towards buying the brand’s product, even if it's sold at a premium. It comes from the customer attaching their ‘self-image’ to the brand’s messaging. By buying the product, they’re buying into brand values, which they identify with. Are you tracking your brand? Brand awareness.

Measurement 59

Measurement Brands Net Promoter Score Social Media 59

ClearAction

FEBRUARY 7, 2016

Customer Experience Management Improves Brand Value article. < Customer Experience ROI by Leveraging Customer Data article. Performance Metrics. 43% of companies are using customer metrics to evaluate organizational performance; 31% are aligning incentive compensation to customer metrics.(1).

Article 48

Article Customer Experience 2009 White Paper 48

Eptica

APRIL 25, 2018

Purposeful Leadership: Operate consistently with a clear set of values. Compelling Brand Values: Deliver on your brand promises to customers. The research found that most organizations struggled with Compelling Brand Values, but that those that did embrace CX saw stronger financial results.

Customer Connectedness 49

Customer Connectedness 2018 Brand Values Financial 49

BirdEye

JUNE 27, 2024

A regular Twitter audit helps businesses set the right marketing goals and marketing KPIs, run targeted campaigns to improve ROI, gauge customer sentiment, and revise marketing strategy based on the audit results. For example, if you don’t audit your Twitter profile, you may end up setting a metric of 10000 follower count increase.

Social Media 52

Social Media Metrics Advertising ROI 52

CX University

OCTOBER 19, 2017

The open market impact was disastrous in brand value, perception, customer experience and trust. The new metric we’re moving towards. With apologies to Ted Rubin and #RonR (return on relationship), we need a ROQ metric. We need a better metric to measure it. That’s a cornerstone of trust.

Customer Experience 66

Customer Experience Culture Metrics Airlines 66

Think Customers

DECEMBER 13, 2021

It should embody your brand values and provide a shining example of what exceptional customer experiences should look like in your organization. In this step, you’ll want to build out the logistics, timeline, objectives, and metrics that will help your organization achieve CX success.

Roadmap 52

Roadmap Metrics Customer Journey Customer Journey Mapping 52

Stella Connect

JANUARY 4, 2022

With Stella Connect 1:1s, team leads have the ability to bring real-time, agent-level metrics directly into their 1:1 conversations. Align customer service training with brand values and goals. It’s not enough for your frontline organization to be aligned to your company’s values. Clarify expectations at all levels.

Customer Service Training 97

Customer Service Training Customer Service Contact Center Customers 97

ViiBE Blog

FEBRUARY 9, 2021

By integrating best practices from emerging field service management trends, you can enrich your company’s brand value, transforming your business into a best-in-class competitor. ViiBE also tracks net promoter score (NPS), a metric describing the likelihood of a customer recommending a product to a friend.

2021 52

2021 Management Omnichannel Net Promoter Score 52

Experience Matters

JANUARY 9, 2017

We just published a Temkin Group report, Lessons in CX Excellence, 2017. The report provides insights from eight finalists in the Temkin Group’s 2016 CX Excellence Awards. The report, which has 62 pages of content, includes an appendix with the finalists’ nomination forms.

2017 75

2017 B2C 2016 B2B 75

SurveySparrow

OCTOBER 18, 2020

But email survived the cut-throat competition because of stellar ROI, privacy, and affordability. . Simultaneously, brands use these methods to collect feedback from their customers/consumers. It’s the most obvious one, but surprisingly brands miss out on this. What did they like about the product?

NPS 52

NPS Net Promoter Score Feedback Consumers 52

BirdEye

MARCH 11, 2024

Pro-tip: Use hashtags to align your brand with social causes or movements, showing your brand's values and connecting with users who share those values. User engagement Engagement metrics: The algorithm considers how users interact with hashtagged content, including likes, shares, comments, and the time spent viewing it.

Social Media 72

Social Media Events Connections Engagement 72

Experience Matters

JANUARY 8, 2018

We just published a Temkin Group report, Lessons in CX Excellence, 2018. The report provides insights from six winners in the Temkin Group’s 2017 CX Excellence Awards. The report, which has more than 70 pages of content, includes an appendix with the finalists’ nomination forms.

2018 58

2018 2017 B2C B2B 58

SurveySensum

FEBRUARY 10, 2022

Deliver the brand value. Functional value, emotional quotient, and social value. Conclusion: The Net Promoter Score is an extremely valuable metric that can redefine your customer experience if used rightly. And as you know referred customers have a 16% higher lifetime value and ROI than others.

NPS 52

NPS Net Promoter Score Touchpoint Feedback 52

SurveySensum

FEBRUARY 3, 2022

Deliver the brand value. Functional value, emotional quotient, and social value. Conclusion: The Net Promoter Score is an extremely valuable metric that can redefine your customer experience if used rightly. And as you know referred customers have a 16% higher lifetime value and ROI than others.

NPS 52

NPS Net Promoter Score Touchpoint Feedback 52

Experience Matters

JANUARY 9, 2017

We just published a Temkin Group report, Lessons in CX Excellence, 2017. The report provides insights from eight finalists in the Temkin Group’s 2016 CX Excellence Awards. The report, which has 62 pages of content, includes an appendix with the finalists’ nomination forms.

2017 48

2017 B2C 2016 B2B 48

ChurnZero

SEPTEMBER 28, 2018

In this webinar we learned how to scale your Customer Success efforts and sustain Customer Lifetime Value while increasing brand value and decreasing Support costs through Customer Education. . Q: Metrics are key to proving the value of training at any org. Bonus Q&A.

Customer Success 40

Customer Success Webinar Customers E-support 40

TechSee

MARCH 4, 2024

What is the ROI of Generative AI in CX? The Costs of Generative AI-Powered Automation Implementing generative AI-powered automation in CX involves several costs, all of which must be taken into consideration to determine or project the ROI of Generative AI. However, even at this early stage, there is a clear ROI.

ROI 109

ROI Financial Net Promoter Score NPS 109

TechSee

MARCH 4, 2024

What is the ROI of Generative AI in CX? The Costs of Generative AI-Powered Automation Implementing generative AI-powered automation in CX involves several costs, all of which must be taken into consideration to determine or project the ROI of Generative AI. However, even at this early stage, there is a clear ROI.

ROI 109

ROI Financial Net Promoter Score NPS 109

CustomerSuccessBox

DECEMBER 3, 2021

Proving the ROI of a tool versus the ROI of bringing a human on board for the same price will do the job. Choose metrics that allow you to demonstrate the value that your customer success team achieved, in a crystal clear manner. NPS or customer satisfaction scores (for brand value) Specific programs launched.

Customer Success 52

Customer Success ROI Travel Presentation 52

SmartKarrot

SEPTEMBER 25, 2020

Can you track customer metrics with that tech? You have to nurture the customer’s ambitions, modify your delivery accordingly, and proactively improve your brand value. Development and Engagement of Customer Health Score Metrics. Assist CS teams to demonstrate ROI. Know your customer’s metrics for success.

2021 8

2021 Customer Success Customer Journey Mapping Net Promoter Score 8

SmartKarrot

SEPTEMBER 25, 2020

Can you track customer metrics with that tech? You have to nurture the customer’s ambitions, modify your delivery accordingly, and proactively improve your brand value. Development and Engagement of Customer Health Score Metrics. Assist CS teams to demonstrate ROI. Know your customer’s metrics for success.

2021 8

2021 Customer Success Customer Journey Mapping Net Promoter Score 8

ijgolding

JUNE 9, 2015

Regularly reviews CX metrics and feeds back at all levels of the organisation. COMPETENCY 5 – Metrics, measurements and ROI. An organisation that utilises metrics, measurements and ROI (return on investment) effectively. Identifies key CX metrics for tracking experience quality, satisfaction, and loyalty.

Customer Experience Professionals 119

Customer Experience Professionals Leadership Customer Experience Customer Centricity 119

SurveySensum

FEBRUARY 13, 2025

Suggested Read: Understand NPS Impact on Revenue and ROI. So, when the respondents revisit your brand, interact with customer service , and see that they have been heard, it will boost their loyalty and trust in you. Deliver the brand value There is nothing worse than going back on your word. But how can you do it?

Net Promoter Score 52

Net Promoter Score NPS Touchpoint Feedback 52

CustomerSuccessBox

NOVEMBER 24, 2021

These reasons give a glimpse of why creating and proving customer value is extremely important. ROI of Customer Value. A sure shot way to prove value to customers is to quantify it. Yet, many Customer Success Managers find it difficult to calculate the ROI (return on investment) of Customer Value.

ROI 52

ROI Poor Customer Service Social Media Net Promoter Score 52