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Delivering the Brand Promise with Laura Richard

ShepHyken

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more:    What is a brand promise? What is the role of branding in enhancing the customer experience? How can businesses define their brand to impact customer relationships meaningfully?

Brands 138
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Delete, Ignore, Snub or Engage? How Mature Companies Should Tackle Negative Social Media Feedback Analyses

eglobalis

Research from Accenture highlights that managing public complaints requires not just time but a dedicated allocation of resources, particularly in maintaining the flow of communication. Always demonstrating the final results of customer conversations as a solution also contribute to customer trust in your brand.

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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

eglobalis

His frameworks were well ahead of their time, becoming essential guides for brands seeking to cultivate meaningful connections online. Solis redefined CX as more than a trend, positioning it as central to brand strategy. WTF) – Defining Customer Experience (CX) What’s the Future of Business?

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9 Must-Read Articles on EX, Linking EX & CX, and Branded Experience

InMoment XI

Organizations around the world are actively evaluating—and seeking to better understand—the decision-making and behavioral influence of employee and customer trust, the drivers of emotional bonding with a brand or company, and what is required to create and sustain a more valuable branded experience. Check out these must-read articles!

Article 370
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How to Efficiently Transform Your Customer Service Through AI

Speaker: Rana Gujral, CEO at Behavioral Signals

According to a report from Salesforce, 78% of customers are willing to do business with a brand even after a mistake, but only if the customer service is excellent. This means you can’t afford to put your customers on hold for long or deliver poor communication. And are you ready to apply automation in the most efficient way?

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Communicating CX: 15 Tips for Talking About Customer Experience

Experience Investigators by 360Connext

Customer-Obsessed Organizations Don’t Stop Talking About CX Organizations that focus on customer experience as part of who they are don’t stop communicating about it. It’s part of their internal communications and employee engagement rhythm. This means communicating often and earnestly. Communicate that pride often!

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A Guide to Customer Communication Management

Joe Rawlinson

To put it simply, a customer communication management (CCM) system covers all the strategies, procedures, and technologies used to create a connection between a company or business and the people who buy from them. This is one of the most important responsibilities, especially for those who have a number of communication channels.

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The Health of the Contact Center: Are You Ready for 2019?

A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.