InMoment XI

OCTOBER 24, 2024

Did you know that brands that invested in customer engagement saw an average revenue increase of 68%, with top-performing brands realizing a 123% increase in revenue? With acquisition costs at an all-time high, it has never been more important to engage your customers in a way that makes them lifelong fans of your brand.

Customer Engagement 195

Customer Engagement Engagement E Commerce Omnichannel 195

InMoment XI

NOVEMBER 12, 2024

With these customer expectations in mind, having a robust social media monitoring strategy that helps you stay connected with your customers has never been more important for maintaining a positive customer experience. By tracking your brand mentions specifically, you can assess the reach and tone of conversations you are part of.

Social Media 360

Social Media 2024 Metrics Brands 360

InMoment XI

FEBRUARY 2, 2024

Social media facilitates real-time interaction, serves as a valuable source of customer feedback and insights, shapes your brand reputation and visibility, and can even function as a platform for market research. It helps the world’s top brands and enterprise organizations manage their social media efforts in one place.

Social Media 221

Social Media Brands Management Metrics 221

InMoment XI

APRIL 18, 2022

With such a complex EX landscape, what do brands need to do to retain their employees, inspire their commitment and advocacy, and attract new talent? Employee Engagement: Does the Defense’s Case Still Hold Water? Employee Engagement: Does the Defense’s Case Still Hold Water? Check out these must read articles below!

Article 418

Article Employee Experience Culture Connections 418

eglobalis

AUGUST 13, 2024

Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Despite their rivalry, there is an underlying synergy in their approaches, where each brand’s strengths and weaknesses drive the other to improve. Apple: Apple’s brand loyalty is legendary.

E-support 445

E-support Innovation Customer Centricity Loyalty 445

InMoment XI

FEBRUARY 25, 2022

The EX/CX Connection. Supporters of employee satisfaction and engagement programs, research and training techniques, with their focus on retention, productivity, and fit or alignment with business objectives, have made some broad, bold, and often unchallenged, assertions with respect to how these states impact customer behavior.

B2C 397

B2C Employee Experience Culture B2B 397

InMoment XI

JANUARY 9, 2024

Great customer experiences help your brand achieve differentiation. When customers are satisfied and engaged, they are more likely to make repeat purchases, upgrade services, enter into partnerships with your company, and explore additional offerings over time. Great customer experiences improve brand reputation.

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

InMoment XI

AUGUST 8, 2023

Today, I’m going to share some tips for reviewing your survey program for better response rates, higher program engagement, and better representative results. In the following sections, I will delve into strategies that not only increase your response rate but also invigorate program engagement and yield more representative results.

Net Promoter Score 435

Net Promoter Score Customer Service Representative Feedback Touchpoint 435

CX Accelerator

DECEMBER 22, 2022

To equip, encourage, and connect Customer Experience professionals at every stage in their journey. CX Accelerator is here to provide mentorship, open doors to new possibilities, and forge meaningful connections that span the course of a career. I'm thrilled to announce our brand new team of Executive Advisors for CX Accelerator!

Brands 36

Brands 2023 Leadership Events 36

eglobalis

DECEMBER 17, 2024

A McKinsey study found that AI-driven personalization not only increases engagement but also leads to measurable results such as 20-30% higher upsell success rates and significant cost savings. A practical example is AI-driven account health monitoring , which evaluates client relationships and flags at-risk accounts based on engagement data.

2025 221

2025 Net Promoter Score B2B Multi-Channel 221

InMoment XI

DECEMBER 9, 2024

Successful AI integration combines AI with Human Intelligence (HI) to ensure ethical, relevant, and brand-aligned interactions. Key takeaway: Thoughtful AI integration, with human oversight, augments customer connections rather than replacing them. Brands must foster inclusion through thoughtful CX strategies.

2024 195

2024 2025 Download Roadmap 195

InMoment XI

OCTOBER 5, 2023

That’s why we’ve taken everything we have learned by working with best-in-class brands and distilled those learnings into five simple steps you can follow to make sure you build a contact center that works for you, and works for your customers.

Contact Center 364

Contact Center Call Center Social Media Employee Experience 364

InMoment XI

SEPTEMBER 14, 2023

This article delves deep into the critical role that reputation management plays in determining a brand’s success. We’ll explore how effectively managing public perception can significantly impact your brand’s credibility, consumer trust, and financial outcomes.

Brands 195

Brands Management Social Media Feedback 195

Experience Investigators by 360Connext

NOVEMBER 7, 2023

The problem, however, is those efforts are wasted if the new connections don’t stick. If a customer tries a new brand that fails to deliver on their needs—especially during the earliest interactions—they have little reason to support it. Customers expect (and deserve!) personalized, convenient, and fulfilling experiences.

Customer Retention 271

Customer Retention Loyalty Loyalty Programs Social Media 271

GetFeedback

JANUARY 28, 2020

The good thing about social media is that it allows you to build strong connections with your customers. It’s no doubt that you are using social media to engage with your customers. Don’t fret because, in this article, you will be able to understand how brands are using social media to connect and retain customers.

Social Media 322

Social Media Customer Retention Customers Article 322

ShepHyken

SEPTEMBER 29, 2023

This week, we feature an article by Tarek Kamil, CEO and Founder of Cerkl, an internal communication software that helps teams connect. He writes about how employee engagement and customer experience can enhance business performance. When employees are engaged and motivated, they are more likely to deliver exceptional customer service.

Engagement 148

Engagement Employee Experience 2009 Loyalty 148

Experience Investigators by 360Connext

APRIL 27, 2021

Consider what customer-centric brands are doing to earn customer loyalty. Maybe there is great brand marketing before the sale but lackluster customer communications following the purchase. Every piece of customer communication is a chance to connect. Cultivate an engaging company culture. Share your customer’s story.

Customer Experience 291

Customer Experience Customer Journey Mapping Culture Customer Journey 291

eglobalis

SEPTEMBER 5, 2024

In a world where every interaction counts, successful companies aren’t merely focused on closing deals—they’re laser-focused on keeping customers happy, loyal, and engaged. This includes proactive efforts like on-boarding, training, and engagement to drive adoption, loyalty, and renewals.

Metrics 322

Metrics Customer Success 2024 2023 322

Experience Investigators by 360Connext

OCTOBER 17, 2018

Leaders toss around terms like “engagement” and “transformation” in ways that make those terms seem less important than they are. My 3 buzzwords: Engagement. Engagement. To become a truly customer-centric organization, engagement is not only critical, but it’s costly if it’s not there.

Leadership 283

Leadership Culture Customer Centricity 2019 283

InMoment XI

MARCH 26, 2024

Learning how to ask for a review can do wonders for your brand. Reviews support your brand reputation management strategy. A stream of 5-star reviews from customers helps showcase the best that your brand has to offer. It encourages customer engagement and fosters a sense of community around your brand.

Brands 195

Brands Feedback Sales Consumers 195

InMoment XI

APRIL 26, 2022

It’s important for brands to create diverse and inclusive customer experiences (CX) and employee experiences (EX)—not ‘just’ because being more inclusive is the right thing to do, but also because organizations have a lot to gain from accommodating greater diversity in every experience they create. Key 2: Engage All Audiences.

Customer Experience 370

Customer Experience Employee Experience Social Media Roadmap 370

Experience Investigators by 360Connext

OCTOBER 11, 2024

Customer experience is the concept of learning about an organization’s distinct customer groups and their needs, and comparing those needs and expectations to their journey engaging with the brand. Customer stories and their emotional journeys are especially powerful for connecting with leaders on a human level.

Customer Service 270

Customer Service Customer Journey Mapping Leadership Connections 270

eglobalis

JULY 31, 2024

These platforms use sophisticated algorithms to determine the optimal time to engage with customers, providing personalized content based on individual behavior and preferences. By delivering customized content experiences, businesses can enhance engagement, drive more meaningful interactions, and increase customer satisfaction.

Customer Experience 328

Customer Experience Social Media 2024 B2B 328

InMoment XI

OCTOBER 29, 2024

In fact, 64% of loyal customers are more likely to purchase frequently, and 31% are willing to spend more to stay with their brand of choice. Positive experiences compel customers to engage with you again. They also require less marketing effort to keep them engaged compared to new customers. What Is Customer Loyalty?

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

Beyond Philosophy

MAY 11, 2023

In the past five years, we have talked about the Cleveland Browns, a struggling team in the NFL, several times but we haven’t discussed customer engagement once. So, to remedy that, today we will focus on what customer engagement is and what you can do to promote more of it in your experiences. This first one is from HubSpot.

Customer Engagement 157

Customer Engagement Engagement Social Media Definition 157

InMoment XI

APRIL 9, 2024

However, there may be instances where your business must learn how to delete a Facebook Page in order to protect your brand reputation. Moreover, if your Business Page was connected to Messenger for business communication, this connection will be severed and any existing conversations will be lost. Integration with your brand.

Brands 195

Brands Social Media Feedback Management 195

Experience Investigators by 360Connext

OCTOBER 5, 2021

And then there are those leaders who don’t even have CX in their title, like Chief Marketing Officer or Employee Engagement Director. It sometimes means starting small, but if you can find ways to connect with a few other change agents across the organization, that’s when things can build momentum. They are change agents.

2021 367

2021 Social Media Contact Center Customer Journey Mapping 367

GetFeedback

FEBRUARY 15, 2019

A customer who has a positive experience with a company is more likely to remain loyal to that brand, even going as far as to advocate for it online or offline. Connect on an emotional level with your customers. Research shows that the best customer experiences stem from an employee developing an emotional connection with a customer.

Customer Experience 322

Customer Experience Net Promoter Score Social Media Feedback 322

InMoment XI

DECEMBER 5, 2024

Community ties strengthen as reputation management efforts reinforce positive perceptions and member engagement. Competitive edge over financial institutions as a result of consistently high member satisfaction leading to positive brand image. You can even identify and use viral trends to better connect with such members.

Management 195

Management 2024 Financial Social Media 195

InMoment XI

DECEMBER 10, 2024

It improves your brand image : Happy customers are more likely to recommend your business, helping support brand reputation management efforts. It enables you to pinpoint specific user profiles for re-engagement. It leverages CX integrations to connect and collect feedback from every channel, making it easier to act on.

2024 195

2024 ROI Net Promoter Score Multi-Channel 195

Experience Investigators by 360Connext

MARCH 23, 2021

She said it helped her stay connected to the real issues their customers were facing, and helped her team understand how their roles were connected to these outcomes. They want to align with brands that reflect their values, their ideals and the experiences they want. Employees need to connect with the why.

Customer Experience 271

Customer Experience Contact Center Metrics Feedback 271

GetFeedback

AUGUST 14, 2019

Preferences for how they interact with your brand today will certainly shift in the future. Engage employees. Your ongoing customer experience transformation work will not be successful if you have not properly engaged employees in it. She has worked with both B2B and B2C brands in a multitude of industries.

Customer Satisfaction 389

Customer Satisfaction Customer Centricity Feedback Customer Journey Mapping 389

InMoment XI

JULY 18, 2022

It’s clear the customer experience is vital for any food services business, and in our decades of experience working with the world’s best brands, we’ve noticed a common challenge: food service customer experience data is often very siloed from department to department, and team to team. 1: Leveraging Customer Feedback in Operations.

Feedback 369

Feedback Culture Customers Customer Experience 369

Experience Investigators by 360Connext

AUGUST 11, 2020

60% of long-term customers use emotional language to describe their connection to favorite brands , as reported by Deloitte Digital. Emotional connections are built on trust. Customers expect the same types of behaviors to trust the brands they know. Customers must trust brands/companies. Earn the right to engage.

Brands 271

Brands Touchpoint Customers Healthcare 271

GetFeedback

SEPTEMBER 18, 2019

The article states that customer delight (in other words, exceeding expectations) won’t bring customers back to your brand. 2: Customer satisfaction doesn’t predict loyalty as well as brands believe. For every type of engagement, CX professionals need to consider whether an easy interaction makes customers feel valued.

Loyalty 257

Loyalty Touchpoint Books Metrics 257

InMoment XI

NOVEMBER 7, 2024

Customer experience automation allows organizations to connect with customers in a relevant, timely, and personalized way without extra manual input. You want to ensure that interactions, whether from emails, SMS messages, chatbots, live support, or any other channel, are connected and tested before the user encounters them.

Customer Experience 195

Customer Experience 2024 E-support Touchpoint 195