eglobalis

AUGUST 13, 2024

Rivalry and Collaboration: How the Titans Samsung & Apple Set the New CX Standard of Excellence Introduction In the dynamic and highly competitive world of consumer electronics, two giants consistently stand out: Samsung and Apple. However, Samsung’s influence extends far beyond consumer electronics.

E-support 512

E-support Innovation Customer Centricity Loyalty 512

InMoment XI

DECEMBER 9, 2024

Successful AI integration combines AI with Human Intelligence (HI) to ensure ethical, relevant, and brand-aligned interactions. Societal trends are shaping new opportunities and challenges for CX leaders: Wellness Culture: Self-care is booming, from non-alcoholic beverages to gut health products. Want to learn more?

2024 195

2024 2025 Download Roadmap 195

eglobalis

MARCH 13, 2025

Todays B2B buyers expect seamless, personalized experiences on par with their B2C consumer experiences. Cultural and ROI Challenges: Shifting a traditionally product- or sales-centric B2B culture to a customer-centric one takes strong change management. At the same time, B2B customer expectations have risen.

Leadership 238

Leadership B2B B2C Net Promoter Score 238

InMoment XI

DECEMBER 6, 2022

Steve Grossrieder, CEO of JAX Tyres & Auto, and Jess Gill, Chief Customer Officer for Craveable Brands, know exactly what it takes to keep franchisees inspired, and make sure experience programs stick across the organization. . Expert #2: : Jess Gill, Chief Customer Officer at Craveable Brands (Oporto, Chicken Treat, Red Rooster).

Chief Customer Officer 368

Chief Customer Officer Brands NPS Customer Centricity 368

InMoment XI

NOVEMBER 30, 2023

That’s why maintaining a positive brand reputation is crucial for business success. Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. What is Brand Reputation Management? Employee Training: Train employees to be brand ambassadors.

Brands 284

Brands Management Multi-Channel Social Media 284

InMoment XI

MARCH 21, 2022

Customer experience (CX) leaders from utilities brands are facing unprecedented challenges in 2022. Additionally, brands have not figured out how to tap into 85% of data—the unstructured kind—so they miss out on the bigger picture. To learn more, check out Graham’s full CX webinar designed just for utilities brands.

Brands 397

Brands Roadmap Webinar Social Media 397

Customer Bliss

MAY 23, 2019

In this episode, Aurelia tells us about the impressive company culture at Exemplis, and how she’s been supported in her role to lead the company’s CX into the future. Commit to Developing Your Company’s Culture. Commit to Developing Your Company’s Culture. What Do You Know Now That You Wish You Knew Then?

Culture 216

Culture Customer Journey Presentation Measurement 216

BlueOcean

OCTOBER 30, 2024

Consumers are spending as hesitantly as businesses. Concerns about transfer of knowledge, culture, and maintaining the intangibles are enough to keep many executives awake at night (will my customers be okay in the hands of a new partner?). How can you know if your brand’s voice will be carried across all mediums of customer support?

Contact Center 156

Contact Center Culture 2025 Customer Service 156

C3Centricity

NOVEMBER 12, 2024

Claiming to be “customer-centric” is simple; executing it effectively requires a fundamental shift in leadership and company culture. Building a genuinely customer-first culture means driving every decision, process, and strategy with the customer’s needs and values at the forefront. Source: Edelman.

Leadership 62

Leadership Culture Customer Centricity Rewards Programs 62

eglobalis

JULY 2, 2024

B2C Perspectives In B2C environments, where transactional interactions are straightforward and brand loyalty is clearer, NPS can serve as a reliable indicator of customer advocacy and satisfaction. European giants like Unilever and Siemens utilize NPS to gauge consumer sentiment and pinpoint areas for product line improvements.

NPS 461

NPS Feedback Net Promoter Score B2C 461

Experience Investigators by 360Connext

NOVEMBER 2, 2021

You’ll notice I didn’t call this a consumer persona or a buyer persona. In business-to-consumer (B2C) organizations, customer personas are typically about the main shopper or buyer of the product. Define and consider the specific points of interaction between each customer persona and your brand. Their goals with your brand.

Customer Journey Mapping 375

Customer Journey Mapping Culture Customer Journey B2B 375

InMoment XI

NOVEMBER 26, 2024

However, to combat this, you need to understand the end-to-end customer experience and be prepared for every path a consumer might take to become a customer or that a current customer might take when using your products or services. This often stems from poor internal communication, outdated technology, or inefficient processes.

Customer Journey Mapping 195

Customer Journey Mapping Customer Experience 2024 Customer Journey 195

InMoment XI

MARCH 1, 2023

The new FCA Consumer Duty is intended to improve customer outcomes and promote better customer experiences in the financial industry in the United Kingdom (UK) by setting higher and clearer standards of consumer protection. What Is Consumer Duty? What Are the Details of the New FCA Consumer Duty?

Financial 195

Financial Consumers Customer Centricity Communication 195

GetFeedback

DECEMBER 21, 2018

Great customer experience is a major competitive advantage that drives new sales—and it’s predicted to overtake price and product as the primary brand differentiator for B2B sales by 2020. billion per year due to avoidable consumer switching. consumers say customer experience at most companies needs Improvement. (

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

InMoment XI

NOVEMBER 16, 2023

Macro-Environmental Insights The workshop started by contextualising businesses within macro-economic and social environments, considering factors like inflation, evolving consumer behaviours, and societal habits. The employees – what they can deliver, what they are trained to do, what is the culture, and what are their KPIs?

Workshop 447

Workshop 2023 Healthcare Travel 447

InMoment XI

OCTOBER 20, 2022

We heard from award-winning CX speakers from some of Europe’s biggest brands—TRUMPF, ASOS, Brakes, Primark, Solus, BD Medical, NatWest and Euro Car Parts, as well as thought-provoking keynotes from InMoment Global Leader, CMO Kristi Knight, and Stan Swinford, CEO and Founder of NPSx by Bain & Company.

Customer Experience 397

Customer Experience Culture Workshop Events 397

InMoment XI

OCTOBER 26, 2022

These tribulations can take many forms; defining customer loyalty in emerging consumers, creating seamless retail experiences across channels, tracking a customer base that seems to be in multiple places at once, and keeping up with a digital landscape that changes as frequently as the Cleveland Browns change quarterbacks.

Retail 397

Retail Customer Centricity Government Chief Customer Officer 397

InMoment XI

MAY 10, 2022

As customers seem to shop solely based on the best deal, it can be difficult to build customer loyalty in retail, which leaves many brands wondering if customer loyalty is even worth the effort. However challenging it may be for retailers, developing a loyal customer base is essential to maintaining an active, healthy brand.

Retail 370

Retail Net Promoter Score Loyalty Programs Loyalty 370

eglobalis

OCTOBER 1, 2024

For example, a retail company might map out their customer’s journey from discovering their brand via a digital ad to purchasing in-store. Foster a Culture of Open Communication Promoting open communication is key to eliminating silos. This cultural shift requires a top-down approach, where leadership sets the tone for collaboration.

2020 450

2020 Customer Journey Mapping Culture Innovation 450

InMoment XI

OCTOBER 23, 2024

Without managing this customer experience properly, you risk losing clients, failing to acquire new ones, and creating a negative public image for your brand. It enables you to boost your brand reputation. 62% of consumers agree that personalized recommendations are better than general ones.

Banking 195

Banking Customer Experience Financial Touchpoint 195

InMoment XI

AUGUST 17, 2023

Happy customers become brand advocates, fueling growth through positive customer feedback. During challenging times, customers appreciate brands that provide assistance and support when needed. To access all the key drivers of NPS and discover who the leading brands are in the UK, download your copy of the report findings here.

Net Promoter Score 370

Net Promoter Score NPS Customer Satisfaction 2023 370

GetFeedback

AUGUST 14, 2019

The ACSI is an economic indicator that measures the satisfaction of consumers across the U.S. Preferences for how they interact with your brand today will certainly shift in the future. Design a customer-centric culture. Always start with the culture; everything else flows from here. out of 100. Map the customer journey.

Customer Satisfaction 389

Customer Satisfaction Customer Centricity Feedback Customer Journey Mapping 389

CX Accelerator

OCTOBER 3, 2019

Make CX mandatory, not optional right from the start For those companies serious about a customer-centric culture, this must be introduced and ingrained from day one. Wide-eyed and brand new to the organization, it’s important that new employees behave like customers and share feedback about the company as they experience it.

Culture 296

Culture Feedback Contact Center Customer Centricity 296

Experience Investigators by 360Connext

FEBRUARY 9, 2021

According to Forrester Analytics Customer Experience Index Online Survey , US Consumers 2019, delivering a good experience by solving customer problems quickly means improved retention. Customers who stay longer with your brand also spend more with your brand. Loyal customers are more valuable to your brand.

Customer Experience 261

Customer Experience Net Promoter Score Culture ROI 261

InMoment XI

MARCH 24, 2025

Customer surveys are a mainstay in most consumer-facing industries for good reason. This is true for most multi-location businesses and certainly all businesses with consumer-facing units, like restaurant and retail chains. There are countless examples of this, but lets go with regional consumer trends.

Demo 195

Demo Culture Feedback Customer Satisfaction 195

InMoment XI

MAY 31, 2022

A customer journey map is a diagram of all the places customers come into contact with your brand, online or off. The goal of journey mapping is to gain a deeper understanding of your customer, how they interact with your brand, and how each interaction affects your relationship. Define Customer Segments. Plot Touchpoints.

Customer Journey Mapping 396

Customer Journey Mapping Customer Journey Net Promoter Score Touchpoint 396

Experience Investigators by 360Connext

APRIL 23, 2024

The landscape of consumer expectations is constantly evolving, and understanding the value of customer experience has emerged as a cornerstone for businesses aiming to sustain growth and maintain a competitive advantage. This not only enhances skills but also fosters a culture that prioritizes customer experience.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

InMoment XI

AUGUST 2, 2023

What we can Learn From the top Brands in the UK One size doesn’t fit all, but knowing essential NPS best practices that can fit any program is a great place to start. We learnt that there are multiple approaches to achieving success and that the true differentiators between leading and lagging companies are culture, capability, and execution.

NPS 195

NPS Customer Centricity Culture Automotive 195

GetFeedback

MAY 9, 2019

Think about the last time you had a great experience with a brand. Now think about the last time you had a really bad experience with a brand. . We don’t expect it as consumers—we anticipate that brands will always meet our needs and wants. That’s because a bad customer experience interrupts our day.

Article 337

Article Customer Experience Metrics Customer Journey Mapping 337

Interactions

NOVEMBER 11, 2024

We discussed the complexities of CX in the retail industry and explored how brands can keep pace with ever-changing consumer expectations in a tech-driven market. From my perspective, meeting these demands requires brands to be both agile and innovative. For them, it’s all about fostering a “culture of care.”

Retail 62

Retail Competitive Advantage Contact Center Innovation 62

CSM Magazine

NOVEMBER 1, 2022

Consumers are increasingly seeking a human connection in their interactions with brands, according to Qualtrics 2023 Global Consumer Trends Report. The consumer trends that will shape 2023 are: Consumer loyalty will be won through personal connections, not pure efficiency.

2023 98

2023 Consumers Airlines Loyalty 98

Alida

DECEMBER 1, 2016

Establishing a customer-centric culture. You can’t implement an effective fintech ecosystem without the right culture in place. How do you build a culture that looks ahead, rather than reacting to the latest consumer trends? By fostering a customer-centric culture. Fintech adoption has nowhere to go but up.

Customer Experience 193

Customer Experience Financial 2016 Banking 193

Customer Bliss

JANUARY 28, 2021

Today’s guest post is from Donald Hicks , a Silicon Valley tech executive, industry thought leader, consumer experience architect, and operations veteran whom I had the pleasure of interviewing recently. They are the often the first, last, or only touchpoint a consumer has with a brand. Don’t Pretend To Have All The Answers.

Leadership 254

Leadership 2020 User Experience Feedback 254

Alida

JANUARY 13, 2017

Leading CMOs who own CX create a culture of radical customer-centricity across the organization. “Leading CMOs who own CX create a culture of radical customer-centricity across the organization.” Such an easy thing to correct, and, as a consumer, such a frustrating way to start off my interaction. .

Marketing 91

Marketing Customer Experience 2017 Multi-Channel 91

Strativity

NOVEMBER 28, 2022

Consumers had a different relationship with, and metabolism for, content consumption. They didn’t have easy access to cross-cultural communication, trends, and the ability to engage with global brands. A future-proof approach to brand tracking.

2008 98

2008 Connections Brands 2023 98

TechSee

JUNE 16, 2022

By leveraging new technologies such as computer vision , virtual visits and self-service AI-driven solutions, companies have a huge opportunity to turn customers into brand advocates. As an author, consultant, and trainer, he helps organizations develop customer-focused cultures. He also sits on the board of Directors for CSPN.

Customer Service 251

Customer Service Contact Center 2022 Magazine 251

Experience Investigators by 360Connext

JUNE 23, 2020

We know that the best brands in the world create empathy for both employees and customers. When we talk about building a ‘culture of empathy,’ we mean one focused on understanding the experience of others. And better yet, it was part of the overall culture. Leverage culturally-centered advisory boards.

Culture 214

Culture Customers Feedback Workshop 214