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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

eglobalis

His frameworks were well ahead of their time, becoming essential guides for brands seeking to cultivate meaningful connections online. This book highlights Solis’s remarkable ability to anticipate the digital revolution and became essential reading for businesses facing evolving consumer expectations and behaviours.

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How Prepared Are Financial Firms Feeling for Consumer Duty?

InMoment XI

In our recent virtual panel discussion, we explored how different financial firms are embracing the Consumer Duty Act and identified areas where most of their resources have been designated. How Prepared Do You Feel for Consumer Duty? What Have Been Your Biggest Challenges in Getting Ready for Consumer Duty?

Consumers 369
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I Buy, Therefore I Am: The Psychology Behind Why We Choose Our Favorite Brands

InMoment XI

In what ways do your favorite brands help create your personal brand? So, Why Do Customers Choose Their Favorite Brands? This connection between consumer and brand is much deeper and more meaningful than a singular experience; therefore, it has a greater potential impact on long-term loyalty, advocacy, and value.

Brands 370
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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

Todays B2B buyers expect seamless, personalized experiences on par with their B2C consumer experiences. Present a Compelling Business Case : Use data and real-life examples to illustrate the potential return on investment (ROI) from CX initiatives, including increased customer retention and reduced acquisition costs.

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Your Guide to Mastering Brand Reputation Management

InMoment XI

That’s why maintaining a positive brand reputation is crucial for business success. Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. What is Brand Reputation Management? Employee Training: Train employees to be brand ambassadors.

Brands 284
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Why Europe and the UK Are Always Behind the USA in Customer Experience

eglobalis

Cultural Differences and Consumer Expectations One of the primary reasons the USA excels in CX is the cultural emphasis on customer satisfaction. Influencers and Thought Leaders in CX In Europe, the landscape of CX thought leadership and practical application presents unique challenges.

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Customer Feedback Questionnaire: Capturing Actionable Insights from Customers

InMoment XI

With the help of the tried-and-tested customer feedback questionnaire, businesses can take the first step toward boosting satisfaction, retention, and brand reputation. For instance, a customer satisfaction survey presents a list of specific questions to customers to gauge their satisfaction levels with your brand.

Feedback 195