eglobalis

AUGUST 13, 2024

Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Despite their rivalry, there is an underlying synergy in their approaches, where each brand’s strengths and weaknesses drive the other to improve. Apple: Apple’s brand loyalty is legendary.

E-support 481

E-support Innovation Customer Centricity Loyalty 481

CSM Magazine

NOVEMBER 12, 2024

It’s well-known that keeping an existing customer is far more cost-effective than acquiring a new one. This understanding has pushed customer retention to the forefront in many businesses today. Yet, while companies have embraced new marketing strategies, retention strategies often lag, with many relying on outdated methods.

Customer Retention 59

Customer Retention E Commerce Competitive Advantage Travel 59

CSM Magazine

DECEMBER 24, 2024

Customer retention is a critical factor in driving long-term financial growth for any business. By focusing on retaining existing customers, companies can build stronger relationships, reduce acquisition costs, and increase lifetime value. Competitive Advantage Customer retention gives businesses a strong competitive edge.

Customer Retention 52

Customer Retention Financial Competitive Advantage Loyalty 52

Retently

MAY 9, 2024

Boosting your B2B customer retention rates is incredibly important for nurturing a sustainable business. It’s a thrill to land a new customer, no doubt. Many companies get caught in this cycle because they prioritize new customer acquisition so heavily that they overlook how many customers they’re losing along the way.

Customer Retention 118

Customer Retention B2B Customers Loyalty Programs 118

TechSee

JANUARY 7, 2020

Accenture reports that 77% of consumers are no longer loyal to any particular brand, telcos must work harder than ever to retain their customer bases. This is further underscored by research suggesting that a mere 5% increase in a company’s retention rate can increase profits by 25% to 95%.

Customer Retention 136

Customer Retention Telecommunications Loyalty Programs Wireless 136

InMoment XI

NOVEMBER 7, 2024

Of the 81% of organizations automating workflow processes, 98% report that reducing errors is a major or minor benefit of customer experience automation. Scalability Customer experience automation systems can handle high columns of interactions simultaneously. This allows your brand to keep up with customer expectations 24/7.

Customer Experience 195

Customer Experience 2024 E-support Touchpoint 195

Optimove

FEBRUARY 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: The holiday season is critical for retailers as it often brings a surge in sales driven by new and one-time shoppers. Optimove Insights show that up to 60% of monthly customers may not return for a second purchase.

Customer Retention 52

Customer Retention Loyalty Programs Download Loyalty 52

Happy or Not

DECEMBER 9, 2024

Retaining customers is essential for business growth. At HappyOrNot, we understand that the key to boosting customer retention is effectively using feedback analytics. Feedback insights help craft a customer retention strategy that keeps loyal customers happy as well as attracts new ones.

Customer Retention 36

Customer Retention Feedback Loyalty Customers 36

InMoment XI

JANUARY 12, 2023

Cross-selling and upselling have formed the bedrock of brand aspirations for their existing customer base for a long time now. First, if you haven’t already, expand the data sources that you use to understand what your customers are saying and how they perceive you.

Social Media 397

Social Media Customers Connections Customer Retention 397

SurveySensum

NOVEMBER 1, 2024

Loyalty is a brand.” — Shep Hyken. Brands that excel in cultivating loyalty experience 2.5X Well, brand loyalty goes beyond simple recognition of your products; it’s about the profound trust and emotional connection customers have with your brand. What is Brand Loyalty? Why Brand Loyalty Matters?

Loyalty 52

Loyalty Customer Relationships Brands Sales 52

eglobalis

OCTOBER 9, 2024

Will this new feature attract more business or improve customer retention? Will it enhance customer satisfaction and the overall experience? Businesses must make informed estimates based on market trends, customer needs, and data. Serving one segment at the expense of the broader customer base can be risky.

Feedback 486

Feedback ROI Innovation B2B 486

Pointillist

JUNE 15, 2018

Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. What is Customer Retention? Why Customer Retention Matters. My Customer Retention ?

Customer Retention 110

Customer Retention Loyalty Programs Customer Journey Loyalty 110

Totango

OCTOBER 2, 2020

Equipped with the knowledge provided by customer data, you can help your customer survive tough times by offering practical solutions that add value and ultimately contribute to customer retention during economic downturns — even ones caused by a pandemic. Customer Retention Is Your Future.

Customer Retention 118

Customer Retention Customers Communication Metrics 118

InMoment XI

JUNE 28, 2022

Our latest addition, ReviewTrackers, empowers over 175,000+ business locations to better understand and manage their customer reviews across 100+ sites with their review management technology. InMoment and ReviewTrackers joining forces is great news for today’s brands! This acquisition empowers InMoment customers to do just that!

2022 74

2022 Feedback 2021 Technology 74

InMoment XI

NOVEMBER 2, 2021

Throughout our decades of experience helping the world’s top brands craft memorable, business-powering Experience Improvement (XI) programs, We like to call them the four economic pillars of customer experience (or the four pillars of CX ROI for short). Customer Acquisition Customer Retention Cross-sell & Upsell Cost Reduction. #1:

ROI 195

ROI White Paper Customer Retention Customer Journey 195

Retently

MARCH 11, 2025

In a market where consumers have endless choices, 73% say a great experience influences their brand loyalty more than price or product. That means a CX Manager isnt just responsible for handling customer concerns; theyre shaping how customers feel about the brand, turning one-time buyers into lifelong fans.

Management 115

Management Customer Experience Roadmap NPS 115

Hello Customer

JANUARY 16, 2020

January typically is a month to forecast trends, and we believe customer retention will be an important one. But we see increasingly more organisations move their focus from aggressive acquisition investments to retention management. Customer retention or acquisition? On top, new customers often get more benefits.

Customer Retention 92

Customer Retention Fashion Customers NPS 92

eglobalis

JULY 2, 2024

B2B vs. B2C Perspectives In B2C environments, where transactional interactions are straightforward and brand loyalty is clearer, NPS can serve as a reliable indicator of customer advocacy and satisfaction. Customer Lifetime Value (CLV) : Estimates revenue potential from a customer over their lifetime.

NPS 424

NPS Feedback Net Promoter Score B2C 424

ShepHyken

OCTOBER 4, 2019

Well, the best answer is customer engagement. No business can survive without engaging its customers. These are not only customers but brand loyals. Brand loyals are willing to spend more and have more trust in you than other brands. They refer other customers like them to your business.

Blog 122

Blog Brands Engagement ROI 122

ShepHyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. What do customers expect from contact centers?

Customer Journey 124

Customer Journey Brands Sales Contact Center 124

InMoment XI

SEPTEMBER 5, 2024

When companies do offer personalized experiences, 78% of those customers who receive that level of personalization are likely to make repeat purchases. With these statistics in mind, it is clear that delivering consistent, memorable experiences is a must for any organization looking to build and sustain a loyal customer base.

Net Promoter Score 195

Net Promoter Score Metrics Voice of Customer Touchpoint 195

ShepHyken

MAY 24, 2021

There are many ways to let customers know you appreciate them, and this article covers most of them, along with some expert opinions from other successful business people. The 3 Principles of Brand Loyalty After COVID-19 Rocked Our World by Kim Campbell. Best Customer Retention Techniques for Startup in 2021 by Luke Fitzpatrick.

2021 157

2021 Article Customer Service Customer Retention 157

InMoment XI

JULY 12, 2023

With the number of businesses available to your customer base, including big competitive retail brands, you have to make your business stand out from the pack. In the modern digital world, it’s by creating a seamless customer experience strategy. This is called the customer journey. How exactly do you do this?

Customer Experience 195

Customer Experience Social Media Touchpoint Net Promoter Score 195

Experience Investigators by 360Connext

APRIL 23, 2024

Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customer loyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. Understanding Customer Experience Management (CEM) Let’s start at the beginning.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

Happy or Not

OCTOBER 11, 2021

While CX Day will come and go, keeping your customers happy year round is the pillar of customer retention and supports that your CX efforts will be successful. . Your best customer is the one who keeps coming back to you. No company can efficiently grow without retaining its customers. What is customer retention?

Customer Retention 69

Customer Retention Workshop Customers Social Media 69

InMoment XI

SEPTEMBER 17, 2024

With younger generations becoming the dominating force in the overall consumer base it is more important than ever to be able to identify their needs and understand how they want to interact with your brand. The customer journey is so important because it is the foundation on which customer acquisition and customer loyalty are built.

Customer Journey 195

Customer Journey Customer Journey Mapping Net Promoter Score 2024 195

ShepHyken

DECEMBER 31, 2021

She shares 5 customer service strategies that improve customer retention. People may cut companies some slack if a product doesn’t quite work as expected, but only when the customer service experience makes up for these missteps. . What’s the main reason that customer service is so important?

Customer Service 136

Customer Service Customer Retention Customer Service Strategies B2C 136

InMoment XI

OCTOBER 4, 2024

A customer’s experience doesn’t start and end with purchasing your product or service. It’s a journey encompassing every point of interaction with your brand, from the initial awareness to leaving an online review. It helps brands track, analyze, and organize each customer interaction with them.

Customer Experience Management 195

Customer Experience Management Customer Experience Management 2024 195

InMoment XI

NOVEMBER 20, 2023

It involves harnessing advanced technology, specifically artificial intelligence and machine learning, to enhance the way businesses connect with their customers. It goes beyond the traditional methods of customer feedback analysis, offering a sophisticated approach that enables brands to stay ahead in an intensely competitive landscape.

Customer Experience 243

Customer Experience E Commerce E-support Social Media 243

InMoment XI

AUGUST 1, 2024

Customer sentiment is the emotions and attitudes expressed by customers towards a brand, product, or service. By analyzing customer sentiment, businesses can gain valuable insights into how their customers perceive their offerings and overall brand experience. Why is Customer Sentiment Important?

Measurement 195

Measurement Hotels Social Media Hospitality 195

InMoment XI

JULY 23, 2024

As digital transactions become more prevalent, the ecommerce customer experience is critical for its success. Brands that prioritize this aspect of business often find themselves leading the market, while those that neglect it struggle to compete in a crowded landscape. What is Ecommerce Customer Experience?

E Commerce 195

E Commerce Measurement Customer Experience E-support 195

InMoment XI

FEBRUARY 23, 2024

It’s crucial that brands understand the experiences they provide and whether or not they satisfy the needs of customers, employees, and beyond. The main ethos is this: what if we could split our customers into distinct groups—based on specific factors—so we can learn how to market our products to the right people?

Marketing 195

Marketing Customer Experience Return on Investment Consumers 195

Experience Investigators by 360Connext

FEBRUARY 6, 2024

NPS measures how likely a customer is to recommend a brand to someone else (friends, family, colleagues). Ask customers “How likely are you to recommend us to a friend or colleague?” It’s also a great indicator of how customers feel about the overall brand and relationship. Net Promoter Score What is it?

Metrics 270

Metrics Net Promoter Score NPS Effort Score 270

BirdEye

MAY 15, 2023

Are you looking to build a successful brand? Do you want to create an engaging and memorable customer experience? If so, then developing a strong brand strategy is essential. A well-crafted brand strategy can help your business stand out from the competition, allowing it to reach its full potential.

Brands 98

Brands Social Media Communication Consumers 98

InMoment XI

DECEMBER 7, 2023

It also involves collecting and connecting customer experience data from every touchpoint and channel for a complete view of the customer journey. After all, customers use a variety of channels to interact with your brand, such as your store, website, mobile app, contact center, social media, online review websites, and so much more.

Metrics 195

Metrics Net Promoter Score Measurement Customer Experience 195

ShepHyken

FEBRUARY 3, 2025

Top Takeaways People remember how they feel when engaging with a brand, which means creating unique and memorable experiences can truly set a business apart from the competition. Customers are willing to pay more for excellent service. Retaining existing customers is significantly more cost-effective than acquiring new ones.

Loyalty Programs 77

Loyalty Programs Loyalty Connections Brands 77

Daniel Group

NOVEMBER 9, 2024

Increase Customer Referrals , dives into the powerful impact of focusing on customer retention. I look into how rebalancing your strategy can turn satisfied customers into your most effective marketing asset, bringing in high-quality referrals while improving overall profitability. Join Us at the CX Conference 2025!

Customer Retention 52

Customer Retention 2025 Marketing Loyalty 52