Optimove

MARCH 6, 2025

See the difference control groups make in this guide Download Now Why it Matters: This post is important for retail marketers as it highlights how loyalty programs extend beyond simple discounts to foster deeper engagement and long-term brand affinity. A transaction may be hours, days, or weeks down the road. #4.

Retail 59

Retail Loyalty Loyalty Programs Omnichannel 59

Optimove

JANUARY 6, 2025

See the difference control groups make in this guide Download Now Why it Matters: If marketers can convert one-time fashion and beauty customers into multi-time customers, this will increase lifetime customer value. This post will show the value of multi-time customers and give tips on driving customer loyalty and increasing profits.

Fashion 59

Fashion E Commerce Omnichannel Loyalty Programs 59

Comm100

NOVEMBER 23, 2016

So what’s the best, most direct way to show customers your commitment, and inspire loyalty in return? A solid customer loyalty program. If you want to build the loyalty program your customers deserve, this post will give you customer loyalty program ideas to turn everyday shoppers into loyal fans.

Loyalty Programs 71

Loyalty Programs Loyalty Rewards Programs Airlines 71

Experience Investigators by 360Connext

AUGUST 23, 2018

Customer journey maps should highlight where empathy is critical to the emotional path your customers take with your brand. But, customers interact in big ways and small with your brand. “Our customers LOVE our loyalty program.” Many maps highlight the big ways of delight and disappointment.

Touchpoint 151

Touchpoint Loyalty Programs Customer Journey Mapping Contact Center 151

SurveyGizmo

NOVEMBER 4, 2021

Please download our CX Predictions for 2022 ebook for our full report. COVID killed brand loyalty. Brand loyalty took a nosedive during the pandemic with 75% of consumers trying a new shopping behavior since COVID started. This includes trying new brands, new retailers, and new generics.

Loyalty 95

Loyalty Brands 2022 Loyalty Programs 95

Beyond Philosophy

DECEMBER 12, 2016

Loyalty Programs with special promotional offers ; these incentives influence 93% of customers to sign up. To download and read the CFI Group’s the full report sponsored by Radial, please click here.). Some brands have a certain reputation for going above and beyond in customer service. It doesn’t feel exclusive.

Loyalty Programs 157

Loyalty Programs Books 2015 2016 157

InMoment XI

OCTOBER 3, 2024

Customer retention is important because the longer a customer stays with your brand, the higher their average purchase is. Implement Loyalty Programs Implementing a loyalty program can be one of the most effective customer retention strategies that your organization invests in.

Customer Retention 195

Customer Retention 2024 Guest Experience Loyalty Programs 195

Optimove

FEBRUARY 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: The holiday season is critical for retailers as it often brings a surge in sales driven by new and one-time shoppers. Brands can foster loyalty and drive repeat purchases by personalizing messages, recommendations, and incentives.

Customer Retention 52

Customer Retention Loyalty Programs Download Loyalty 52

Optimove

MARCH 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: Retailers must implement strategic marketing efforts to drive early sales and maintain long-term success. Download Now: 9 creative email tactics Download Now>> #5. These sneakers would go perfectly with that hoodie!

Retail 52

Retail Sales Marketing E Commerce 52

Optimove

DECEMBER 11, 2024

a discount on their first purchase or enrollment in a loyalty program). 3) Include branding Offer branded merchandise for no additional cost. 3) Include branding Offer branded merchandise for no additional cost. By exceeding expectations, you delight customers and create a positive perception of your brand.

E Commerce 52

E Commerce E-support Loyalty Programs Social Media 52

Beyond Philosophy

JUNE 9, 2015

In a survey published by UK branding company Siegel+Gale, the airline’s app (where you can download your boarding pass and save $69 in “airport check in fee) was singled out as a “major headache.” When last October, Siegel+Gale’s 2014 simplicity index showed them as one of the worst-performing brands overall.

Loyalty 137

Loyalty Loyalty Programs Airlines Webinar 137

Beyond Philosophy

JUNE 21, 2015

Without this foundation of trust between employer and employee, there can be no ambassadors, and these ambassadors are a key factor in creating the Customer Experience you want for your brand. Special early-bird registration offer: Free Whitepaper Download, “Loyalty Programs vs. Loyalty Behavior: Do Marketers Get What They Intend?”.

Employee Experience 160

Employee Experience Customer Experience Loyalty Programs B2C 160

ProProfs Chat

MAY 28, 2020

No matter if you own a mom and pop shop at a street corner or run a multinational apparel brand, loyal customers are driving your business forward, one transaction at a time. . However, brand loyalty has become just another ‘buzz-phrase’. What Is Brand Loyalty. What is brand loyalty?

Loyalty 93

Loyalty Brands Customer Experience Loyalty Programs 93

Optimove

DECEMBER 18, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: This blog delivers nine actionable insights for marketing executives at LATAM iGaming on leveraging data-driven marketing strategies to scale and compete effectively. Guide to Advanced Customer Segmentation Download Now >> 1.

Sports 64

Sports Loyalty Programs Omnichannel ROI 64

Optimove

DECEMBER 30, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: These 2025 resolutions will directly influence a marketer’s ability to be position-less, driving marketing effectiveness and business outcomes, including higher Return on Marketing Investment (ROI) and deeper customer loyalty.

2025 52

2025 Marketing Download Loyalty Programs 52

Alida

JANUARY 19, 2017

According to Recode , e-commerce giant Amazon is preparing to launch its own activewear private label brands. Companies are focusing on experiential retailing, opening concept stores that allow customers to test products, interact with associates and experience the brand.

Retail 167

Retail Apparel E Commerce 2016 167

Optimove

NOVEMBER 26, 2024

How AI is Transforming CDPs Download Now >> Why it Matters: Building a successful post-purchase journey requires a careful balance of strategy, data insights, and phased implementation. It’s not just about keeping customers engaged—it’s about creating personalized, multi-channel experiences that drive loyalty and revenue.

Multi-Channel 52

Multi-Channel Roadmap Touchpoint Metrics 52

ShepHyken

FEBRUARY 1, 2021

Improve Your Customer Outcomes With 5 Customer Service Best Practices from Leading Consumer Shipping Brand FedEx by Veronica Krieg. My Comment: As customers move to accepting the digital experience – and expecting the companies and brands they do business with to provide a good experience – it’s important to understand what customers want.

2021 146

2021 Article Customer Service Rewards Programs 146

Oracle

FEBRUARY 13, 2019

And as retail trends continue to evolve in 2019, so do customer loyalty trends and programs. As retailers big and small reimagine their loyalty programs to meet evolving customer expectations, the experts weigh in on the loyalty trends they believe will be hot in 2019, as reported in Oracle’s 2019 Loyalty Predictions Report.

2019 95

2019 Loyalty Loyalty Programs Retail 95

InMoment XI

SEPTEMBER 1, 2022

Support Teams Consistency: Identify fundamental customer needs and create customized value and benefits Formal Relationship Surveys: Create goal-oriented relationship surveys; look for churn warning signs specific to your business Leverage Loyalty Programs: Leverage your best customers to be your most outspoken advocates.

Customer Retention 195

Customer Retention Telecommunications Customer Journey Mapping Automotive 195

Currency Alliance

MAY 21, 2017

Most consumers belong to many customer loyalty programs, but are not active in a lot of them. So they lose interest in participating, and most of those loyalty cards end up in a drawer rather than the wallet. Fragmentation of customer loyalty programs doesn’t benefit merchants much, either.

Loyalty Programs 40

Loyalty Programs Loyalty Airlines Hotels 40

Currency Alliance

NOVEMBER 21, 2016

Most consumers belong to many customer loyalty programs, but are not active in a lot of them. So they lose interest in participating, and most of those loyalty cards end up in a drawer rather than the wallet. Fragmentation of customer loyalty programs doesn’t benefit merchants much, either.

Loyalty Programs 40

Loyalty Programs Loyalty Airlines Hotels 40

ShepHyken

AUGUST 11, 2024

Conversely, organizations cannot afford to get CX wrong, as dissatisfaction can result in diminishing brand value, lost revenue, and customer churn. My Comment: Tata Communications has sponsored a special Harvard Business Review Report on CX that is worth downloading and reading. But there’s more. Don’t overlook the data!

Article 86

Article Customer Service Loyalty Programs 2024 86

Thematic

OCTOBER 30, 2024

Tracking and examining customer conversations over multiple channels takes time and effort – which is why many top-tier brands and leading organizations are turning to AI-driven voice of customer (VoC) tools to extract insights from customer feedback at scale. This leads to increased customer satisfaction, loyalty, and retention.

Voice of Customer 62

Voice of Customer Insights E Commerce E-support 62

ShepHyken

JUNE 21, 2021

Do your rewards hit the “must-have” mark that turns casual customers into brand fans? My Comment: Reward programs are a great way to drive repeat business. If you want to ROCK your loyalty program (if you have one), you’ll enjoy this article. Is Simpler Better For Rewards Programs? There are plenty of great ideas.

2021 86

2021 Article Rewards Programs Customer Service 86

Qualtrics

DECEMBER 8, 2020

Get started today with our simple guide to measuring brand equity What is brand equity and why does it matter? The concept of brand equity takes advantage of this customer behavioral tendency to maximize profitable sales over time. This creates: A marketplace that favors the company with the strongest brand equity.

Measurement 59

Measurement Brands Net Promoter Score Social Media 59

Optimove

MARCH 3, 2025

Re-engage your churned customers with this guide Download Now Why it Matters: With players having an abundance of options, iGaming operators must find ways to keep players engaged and active in the long run. Explore the proven strategies below to increase engagement, loyalty, and retention. Download Now 10.

2025 52

2025 Loyalty Download Innovation 52

Experience Investigators by 360Connext

AUGUST 23, 2018

Customer journey maps should highlight where empathy is critical to the emotional path your customers take with your brand. But, customers interact in big ways and small with your brand. “Our customers LOVE our loyalty program.” Many maps highlight the big ways of delight and disappointment.

Touchpoint 110

Touchpoint Loyalty Programs Customer Journey Mapping Contact Center 110

ShepHyken

JULY 11, 2016

Championed by the most customer centric brands in the world, such as the Ritz Carlton, the importance yet simplicity of ‘pleases’ and ‘thank yous’ cannot be underestimated in the effect they can have on customers and the way they are made to feel in their daily interactions with organisations and their people. by Ian Golding. (I

2016 81

2016 Article Customer Service Loyalty Programs 81

ShepHyken

APRIL 25, 2022

Top 10 Signs Your Loyalty Program Needs Rehab by Dan Jurek. CustomerThink) Customer loyalty best practices constantly evolve. So even if your program previously achieved great results, failing to update it frequently to keep customers engaged may mean you lose money, opportunities, or both. by Chris Wyper.

Article 66

Article 2022 Customer Service Loyalty Programs 66

One Millimeter Mindset

OCTOBER 22, 2018

Decisions about the structure of the customer loyalty program, and its perceived relevance and value to each customer. Also, decisions about systems, software, quality, and the loyalty Apps each customer uses when doing business with that organization. Each with their own, branded customer loyalty program.

Loyalty Programs 67

Loyalty Programs Leadership Loyalty Travel 67

Strativity

MAY 25, 2023

Third-party providers comprised a whopping ~52 percent of food and drink app downloads in 2022, signaling a tug-of-war with large, national franchises that is only going to heat up. As delivery apps grow in popularity, they will remain a go-between for the customer and the brand, leading to margin erosion for restaurants.

Brands 52

Brands Loyalty Programs E-support 2022 52

ProProfs Chat

FEBRUARY 22, 2019

Loyal customers spend about 30% more with brands than new customers. And, a well-designed loyalty program can act as a profitable investment and reduce the likelihood of customers going to your competitors. Understand this, customers expect a brand to provide a delightful experience and exclusivity.

Customer Retention 82

Customer Retention Engagement Rewards Programs Loyalty Programs 82

Lumoa

MAY 19, 2022

Download the full shopping apps report to find out why. The Impact of Customer Satisfaction and Loyalty All ecommerce companies want customers that purchase products on a regular basis, are loyal to the brand, and share their experiences with their inner circles. Download our State of the Shopping Apps Report for 2022 today.

2022 78

2022 Download Retail Customer Satisfaction 78

Natalie Petouhof

JUNE 15, 2015

With the next generation Journey Builder brands are empowered to create journeys that blur the lines of CRM and span the Salesforce Customer Success Platform – connecting journeys across sales, service, marketing and custom apps. Leading global brands like FleetCor, Room & Board and the Michael J.

Marketing 86

Marketing Advertising 2015 Loyalty Programs 86

ENGAGE.cx

MARCH 2, 2017

Part 1 – Traditional Loyalty is at a Cross-roads. Click to download The New Loyalty 3 part series. As consumers, we don’t have to look much farther than our own smart phone to realize that even the newest loyalty programs don’t really work. Using myself as the example, I have 3 loyalty apps on my phone.

Loyalty 45

Loyalty Measurement Brands Loyalty Programs 45

Influitive

OCTOBER 11, 2015

By engaging these power users, and turning them into vocal advocates for your brand , you can improve what is being said in third-party channels about your company. Download my free eBook now. The good news is that there’s a group your prospective customers will trust who can speak on your behalf: your current customers.

Customer Engagement 111

Customer Engagement Loyalty Engagement Social Media 111