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Four Tips for Using Customer Data to Improve the E-Commerce Experience

InMoment XI

E-commerce is one of the fastest growing industries of this decade. If you weren’t yet online, it didn’t take long for brands to adapt when brick and mortar businesses across Asia Pacific were forced to shut down in 2020 and 2021. . It’s not been easy for e-commerce brands. And we’re here to help.

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Scaling Your Business with Marketing Automation for E-commerce

Blueshift

Growing an e-commerce business comes with increasing complexities—managing multiple marketing campaigns, keeping up with customer demands, and delivering engaging experiences at scale are just a few.

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Why A Customer Engagement Platform Is Crucial for Business Success

InMoment XI

Did you know that brands that invested in customer engagement saw an average revenue increase of 68%, with top-performing brands realizing a 123% increase in revenue? With acquisition costs at an all-time high, it has never been more important to engage your customers in a way that makes them lifelong fans of your brand.

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How AI Is Redefining E-commerce Marketing Solutions for Retailers

Blueshift

AI has transformed how e-commerce brands approach retail marketing by making personalization, customer segmentation, and real-time engagement easier than ever before. As online shoppers increasingly expect tailored experiences, the role of AI in marketing becomes critical to delivering unique interactions at scale.

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Reshaping retail: 3 innovation strategies for the e-commerce era

Alida

Today’s fickle customers don’t want aisle after aisle of redundant merchandise; they want to be a part of a brand experience. Here are three strategies retailers can pursue to reorient around the customer and regain wallet share from e-tailers and other new competitors in the retail business. Making retail relevant again.

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Enhancing Customer and Agent Experience with AI-Powered Solutions: A Salesforce-Led Market Perspective

eglobalis

For example, a North American e-commerce company using Einstein Agent reduced its average case handling time by 30%. A European luxury brand used AI-driven personalization to recommend complementary products during online shopping experiences, increasing average order values by 22%.

Marketing 411
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Advancing E-commerce with Generative AI Solutions

CSM Magazine

E-commerce has revolutionized the way businesses interact with consumers. Every day, millions of transactions take place online, making the e-commerce industry one of the most dynamic and fast-evolving sectors. But how exactly can generative AI transform e-commerce?