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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

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Brian Solis’s journey is one of consistent foresight and evolution, making him one of the most impactful voices in the fields of digital transformation, customer experience, and innovation. His frameworks were well ahead of their time, becoming essential guides for brands seeking to cultivate meaningful connections online.

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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

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Drawing inspiration from the agile, innovative cultures of South Korea and Israel, we can see that a shift toward creativity, adaptability, and individuality has the potential to enhance CX outcomes and cultivate deeper, more meaningful relationships.

B2B 518
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Delete, Ignore, Snub or Engage? How Mature Companies Should Tackle Negative Social Media Feedback Analyses

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Always demonstrating the final results of customer conversations as a solution also contribute to customer trust in your brand. When companies fail to engage with negative posts, they not only miss an opportunity to turn the situation around but also risk damaging their brand perception. Should You Delete Negative Comments?

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CX Titans: Samsung & Apple’s Rivalry and Collaboration for Excellence

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Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Despite their rivalry, there is an underlying synergy in their approaches, where each brand’s strengths and weaknesses drive the other to improve. However, Samsung’s influence extends far beyond consumer electronics.

E-support 512
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Make Your Customer Experience As Great As Your Products

When it comes to Voice of the Customer (VOC) programs, B2B organizations are often behind the curve, adopting best practices and innovations more slowly than B2C companies. The result: they achieved a 24-point boost in customer loyalty in just 12 months. Inability to parse out high-value accounts and prioritize action accordingly.

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The Power of CX Experimentation: Turning Insights into Actionable Success

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Experimentation helps companies determine which personalization strategies such as customized emails, product recommendations or loyalty programs resonate most with their customers. By continuously refining these strategies based on experimental data, businesses can enhance personalization efforts and drive customer loyalty.

Insights 363
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Enhancing Customer and Agent Experience with AI-Powered Solutions: A Salesforce-Led Market Perspective

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Enhancing Customer Loyalty with AI-Driven Personalization AI not only streamlines operations but also fosters customer loyalty through deep personalization. A European luxury brand used AI-driven personalization to recommend complementary products during online shopping experiences, increasing average order values by 22%.

Marketing 417