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The Meteor That Missed: Unmasking the CX Extinction Myth

eglobalis

This article addresses and counters the unfounded predictions by some that customer experience will disappear by 2030, made by individuals more focused on garnering attention than on providing quality content on Linkedin. B2B customer expectations are always evolving. Continuous adaptation required.

2030 291
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Value Creation for B2B Customers in Tech, Telecom, Contact Centers, and Manufacturing – Part I of 3

eglobalis

Youll find actionable insights, real business examples, and guidance grounded in research from trusted institutions like McKinsey, BCG, and Harvard Business Review. Making life easier for customers isnt superficialits strategic. Each article is designed to stand independently while building a coherent narrative when viewed together.

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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Prioritize Deep Customer Understanding Moving beyond generic customer personas, companies should commit to truly understanding the specific needs, preferences, and challenges faced by each of their clients.

B2B 515
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Customer Experience Maturity Model: A Framework for Improving Experiences

InMoment XI

Customer experience (CX) is emerging as a significant competitive advantage for businesses. Customer-centric companies realize an 80% increase in revenue and report 60% higher profit than those that don’t focus on customer experience. Embed The last stage of maturity establishes CX as a core organizational value.

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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

The message is clear investing in CX transformation isnt just a nicety, its a catalyst for revenue growth, customer loyalty, and competitive advantage. At the same time, B2B customer expectations have risen. Todays B2B buyers expect seamless, personalized experiences on par with their B2C consumer experiences.

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The Power of Customer Behavior Analysis

InMoment XI

By identifying specific customer preferences—such as preferred products, content types, or communication channels—you can tailor marketing messages, recommendations, and services to each customer’s needs. Better Product Development Customer behavior insights can allow your company to make data-driven decisions about product offerings.

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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Mastering unstructured data analytics is going to be key for any business wanting to improve the customer experience , and succeed in today’s business environment. While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data.