C3Centricity

DECEMBER 10, 2024

The consumer landscape is transforming profoundly, presenting CPG companies with challenges and immense opportunities. Each trend signals a shift in consumer priorities, urging brands to adopt innovative approaches to thrive. If you prefer to listen rather than read: Marketing Deep Dives by Denyse Top 2025 Consumer Trends For CPG 1.

2025 108

2025 Consumers Competitive Advantage 2024 108

InMoment XI

OCTOBER 29, 2024

Loyal customers help your business by: Purchasing your product or service repeatedly Recommending your brand to friends and family Boosting your engagement by interacting with you online Providing thoughtful customer feedback to help you improve The Importance of Customer Loyalty Customer loyalty is crucial to business growth and sustainability.

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

CloudCherry

SEPTEMBER 19, 2018

With so many channels available, customers can share their feedback with just a click of a button, shaping a person’s perception of your company before they get to buy your product or interact with your team. Path analysis – creating hypothesized causal connections between sets of variables (e.g. Increased sales. Reduced costs.

ROI 256

ROI Financial CEM Metrics 256

eglobalis

OCTOBER 14, 2024

For example, the customer expectations for a B2B tech company will differ significantly from those for a consumer-facing retail brand. Through AI-driven simulations and real-time feedback, professionals can practice customer interactions, test strategies, and improve their problem-solving abilities, similar to simulations with real cases.

Customer Experience 450

Customer Experience Customer Journey Mapping Innovation Net Promoter Score 450

InMoment XI

DECEMBER 18, 2024

They provide a central platform for handling customer interactions across various channels. Personalized interactions help drive revenue growth by fulfilling customer needs and converting prospects. These positive results support seamless interactions that satisfy customer needs. It increases sales and conversions.

Contact Center 195

Contact Center Customer Satisfaction ROI Call Center 195

eglobalis

APRIL 6, 2025

In telecom, providers like Verizon and AT&T back their connectivity with SLAs and cybersecurity bundles, directly addressing client concerns about outages and data breaches. Customer Experience and Ease of Doing Business B2B buyers increasingly expect consumer-level simplicity and speed.

Contact Center 271

Contact Center B2B Competitive Advantage 2023 271

InMoment XI

OCTOBER 25, 2024

Online reviews are the most trusted source of information for most people interacting with a restaurant for the first time. ReviewTrackers ) Reviews and ratings, with a share of 42%, are the most popular way customers interact with brands. Start with your social media profile and look at the interactions with your recent posts.

Feedback 195

Feedback Management Social Media 2024 195

ShepHyken

JANUARY 14, 2025

How do personal interactions complement technology in creating a seamless customer service experience? How can AI be leveraged to provide personalized customer service interactions? A compelling brand story can help build a strong and emotional connection with customers.

Hospitality 135

Hospitality Customer Experience Interaction Customer Expectations 135

eglobalis

MARCH 13, 2025

Unlike transactional B2C interactions, B2B relationships are built on long-term trust and consistent value delivery, meaning CX directly impacts customer retention, loyalty, and revenue. Todays B2B buyers expect seamless, personalized experiences on par with their B2C consumer experiences.

Leadership 235

Leadership B2B B2C Net Promoter Score 235

eglobalis

MARCH 4, 2025

Research from Gartner emphasizes that while AI can automate routine interactions, very few [self-service solutions] possess the capabilities to resolve customer issues fully, and some level of assisted service will always be needed. Detect frustration or confusion and automatically route interactions to human representatives.

Contact Center 199

Contact Center Virtual Agent Healthcare E-support 199

CSM Magazine

NOVEMBER 26, 2024

A well-designed customer journey has become essential for brand success, with 73% of consumers emphasizing that customer experience strongly influences their purchasing choices. With these tools, businesses can connect proactively, better understand customer needs, and nurture meaningful relationships that last.

Interaction 52

Interaction Engagement E Commerce E-support 52

TechSee

AUGUST 10, 2023

With over 30 million interactions logged annually, TechSee has greater than 1,000 customers and is used by industry leaders including 5 of the top 10 global telecom companies, 2 of the top 3 U.S. As a solution that is natively integrated with Amazon Connect, there are no integration costs for customers to deploy.

Connections 206

Connections Contact Center Average Handle Time Omnichannel 206

GetFeedback

DECEMBER 21, 2018

consumers say that their go-to channel for simple inquiries is a digital self-serve tool such as a website, mobile app, voice response system or online chat. billion per year due to avoidable consumer switching. consumers say they’d share more personal information with a company that offers a great experience. ( CallMiner ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

TechSee

DECEMBER 3, 2024

There’s also a clear difference in ROI when automating simple informational tasks versus more complicated service interactions. ” These AI agents promise to be highly effective for routine interactions. Consider the service interactions that really frustrate your customers and team. This is why Sophie AI exists.

Customer Experience 124

Customer Experience Virtual Agent Competitive Advantage Interaction 124

C3Centricity

DECEMBER 27, 2024

Modern consumers are no longer satisfied with generic experiences. In a competitive landscape, where consumers are increasingly selective about the brands they support, hyper-personalisation has emerged as a crucial differentiator. This enables brands to provide deeply relevant and meaningful experiences that resonate with consumers.

Consumers 62

Consumers 2023 2022 Loyalty 62

SurveySensum

MARCH 10, 2025

Conversational Analytics is the process of analyzing customer interactions – across chats, emails, call transcripts, surveys, and other communication channels – to extract insights, detect trends, and improve customer experience. With SurveySensums text analytics software, you can gain real-time insights from every interaction.

Interaction 52

Interaction Insights Social Media Customer Service Representative 52

BlueOcean

APRIL 1, 2025

That data then informs the development of a hybrid model where the AI handles appropriate interactions and escalates when necessary. We might not even want the AI to use its full generative capabilities when interacting with customers. Balancing Creativity and Constraints You can’t use generative AI out of the box.

Customers 156

Customers Effort Score Airlines Customer Journey 156

CSM Magazine

NOVEMBER 22, 2024

Understanding CIM Software Before delving into strategies for improving customer interactions with businesses using CIM software, it is crucial to understand what customer interaction management software involves. Customer Interaction Management (CIM) software commonly incorporates tools like analytics to anticipate issues in advance.

Interaction 52

Interaction Management Loyalty Communication 52

InMoment XI

FEBRUARY 3, 2022

This may seem like an oversimplification, but when you think about it, Gen Z grew up in a world that is more connected than ever, has more access than ever, and gets everything done faster than ever. From these numbers, it’s clear social media influencers will continue to, well, influence the emerging consumer. Revolutionary even.

Employee Experience 397

Employee Experience Brands Social Media Customer Experience 397

InMoment XI

DECEMBER 17, 2024

A customer experience manager determines, implements, and refines the customer experience strategy to ensure that all customer interactions with a company are seamless, satisfying, and aligned with the organizations values. Supercharge Post-Service Customer Interactions 85% of your data is unstructured. AI unlocks 100% of it.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

InMoment XI

OCTOBER 17, 2024

While open-text questions provide rich data, analyzing them can be time-consuming. Finding the best way to present a questionnaire that’s both user-friendly and efficient can also be time-consuming. What are they hoping to accomplish by interacting with your business? What is your primary goal when using our product or service?

Feedback 195

Feedback Insights Customers Banking 195

Retently

NOVEMBER 13, 2024

Increased smartphone and internet accessibility means more people can interact with VFRs. Enhancing CX Through Virtual Fitting Rooms Virtual fitting rooms add a level of personalization and interactivity that was once only possible in physical stores. Retailers are investing in user-friendly interfaces to make the experience seamless.

Retail 144

Retail Social Media Technology Brands 144

InMoment XI

OCTOBER 30, 2024

These expectations stem from a need for both efficient digital solutions and the human touch of in-person interactions. McKinsey & Company ) Virtual assistants are in use by only 16% of insurers, but 38% of consumers find value in AI-based communication. McKinsey & Company ) How to Improve Customer Experience in Insurance?

Insurance 195

Insurance Customer Satisfaction Customer Experience Multi-Channel 195

eglobalis

JULY 31, 2024

Marketing technology (MarTech) is pivotal in enhancing CX by integrating data, automating processes, and enabling personalized interactions sometimes in real-time. By delivering customized content experiences, businesses can enhance engagement, drive more meaningful interactions, and increase customer satisfaction.

Customer Experience 430

Customer Experience Social Media 2024 B2B 430

Maru Group

APRIL 3, 2025

To fully grasp how customers are interacting with brands, businesses must understand the emotional drivers behind their behaviours. Push and Pull consumers When we look at the start of 2025, the key takeaway has been one of Push and Pull. How can brands better tap into this dynamic?

Consumers 52

Consumers 2025 Travel Financial 52

InMoment XI

MAY 14, 2022

We’ve proven—time and again—the direct connection between the meaningful differentiation of these experiences and the success of a brand’s CX objectives, such as willingness to return to, recommend, and, ultimately, promote a business. It’s about how we see ourselves, what we aspire to, our connection with the brand, and our identity.

Brands 370

Brands Loyalty Retail Competitive Advantage 370

Experience Investigators by 360Connext

NOVEMBER 2, 2021

You’ll notice I didn’t call this a consumer persona or a buyer persona. In business-to-consumer (B2C) organizations, customer personas are typically about the main shopper or buyer of the product. Define and consider the specific points of interaction between each customer persona and your brand.

Customer Journey Mapping 375

Customer Journey Mapping Culture Customer Journey B2B 375

InMoment XI

JANUARY 9, 2024

B2B customer experience can refer to the interactions and overall relationship between a business and its business customers. It may also refer to a digital benchmark: your customers’ interactions on your website, mobile app, or software dashboard. What is B2B Customer Experience? Why is B2B CX Important? Customer relationships.

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

ShepHyken

OCTOBER 21, 2024

How can businesses balance automated customer service solutions with human interactions? When interacting with customers or clients, it is essential to fully comprehend their needs and concerns before taking action. Effectively using technology to communicate improves work efficiency and connectivity.

Customer Experience 82

Customer Experience Banking Customer Satisfaction Culture 82

Optimove

JANUARY 15, 2025

Why it Matters: For Optimove, this day isnt just about reflectionits a rallying cry to embrace customer-led marketing and leverage the tools that help businesses stay connected with their customers in the most relevant and impactful ways. Consumers are no longer tolerant of one-size-fits-all campaigns.

Connections 52

Connections Insights Download 2025 52

Blueshift

JANUARY 14, 2025

Consider a consumer looking for refinancing options for a student loan. Customers interact with brands across multiple platforms, expecting each experience to be connected and relevant. But for marketing teams, connecting these touchpoints isn’t easy. They browse loan options but don’t take action.

Customer Journey 105

Customer Journey Multi-Channel Marketing Touchpoint 105

Experience Investigators by 360Connext

NOVEMBER 5, 2024

Through examples across industries, they highlight proactive messaging strategies that build trust, even amid challenges like credit card fraud, and explore how acknowledging customers’ past interactions can lead to a more connected and resilient experience.

2024 143

2024 Banking Books Customer Centricity 143

InMoment XI

OCTOBER 15, 2024

In its August 14, 2024 ruling, the Federal Trade Commission classifies these reviews as fake or misleading and warns businesses against using them to deceive consumers. Customer AI-generated reviews : Consumers may use AI tools to quickly draft their reviews in order to save time and ensure their feedback is well-structured.

Insights 195

Insights 2024 Feedback Contact Center 195

BlueOcean

OCTOBER 4, 2023

We would wager, that even with the evolution of AI, brands serving consumers in the Americas will continue to benefit from providing support in French, Spanish, and, for some organizations, Portuguese through a live agent model. and, obviously, for brands serving consumers in Mexico and South America, Spanish is a necessity.

Contact Center 310

Contact Center Customer Care Average Handle Time Consumers 310

Retently

NOVEMBER 29, 2024

Think about it: from the moment you meet, every glance, every word, and every interaction paints a picture. It’s where curiosity turns into connection – or, if you’re not careful, disinterest. Each stage of the customer journey requires targeted questions that align with the interaction. First impressions in business?

Events 120

Events Feedback Interaction E-support 120

GetFeedback

JANUARY 19, 2020

Instead, supplement them with other forms of feedback such as: Text captured in customer emails, web site forms, call center agent notes, chat interactions, or even SMS. Indirect or inferred feedback from analyzing customer interaction data. Text from sales team interactions. . Note interaction channel(s) used.

Touchpoint 365

Touchpoint Customer Journey Measurement Social Media 365

InMoment XI

NOVEMBER 13, 2024

Here are the key steps for using data analysis to predict churn: Collect and Prepare Data Select and Train a Model Analyze Predictive Patterns Take Proactive Action Collect and Prepare Data Consider diverse data sources that capture customer interactions and behaviors. Begin by analyzing key indicators within your model’s output.

Customer Retention 195

Customer Retention 2024 ROI Competitive Advantage 195