GetFeedback

JUNE 11, 2019

According to Exploring the Value of Emotion-driven Engagement, a new report from Deloitte Digital, brands can build impressive levels of customer loyalty by connecting emotionally with their audiences. Rather, today’s platforms can help brands leverage emotional data to support these connections.

Loyalty 170

Loyalty Connections Consumers Loyalty Programs 170

InMoment XI

DECEMBER 10, 2024

It leverages CX integrations to connect and collect feedback from every channel, making it easier to act on. Invest in Customer Loyalty Strong customer loyalty is key to reducing churn. Besides improving customer experiences, you can encourage loyalty with rewards and incentives.

2024 195

2024 ROI Net Promoter Score Multi-Channel 195

Experience Investigators by 360Connext

NOVEMBER 13, 2014

” Meanwhile, more than 80% of the survey respondents said retailer loyalty programs influence where they shop. Starbucks ranked well above others in terms of being a “great loyalty program.” By listening and creating a loyalty program based on their customers, they have gained massive loyalty.

Customer Confidence 279

Customer Confidence 2015 Retail Loyalty Programs 279

Experience Investigators by 360Connext

DECEMBER 15, 2014

This often means creating special loyalty programs , elite experiences, and special perks to maintain the top 1% of customers. Airlines have recently taken to creating secret, invitation-only loyalty programs for their most valued customers. Recognizing your customers this way can help them feel connected early on.

Loyalty Programs 268

Loyalty Programs Airlines Social Media Loyalty 268

Experience Investigators by 360Connext

NOVEMBER 7, 2023

The problem, however, is those efforts are wasted if the new connections don’t stick. Encourage customers to tag your brand on social media or use specific hashtags to connect with other customers and your brand’s larger community. Loyalty programs give customers a perceived return on their investment and reward them for their loyalty.

Customer Retention 271

Customer Retention Loyalty Loyalty Programs Social Media 271

ShepHyken

NOVEMBER 3, 2024

Seven loyalty program types: Pick the perfect fit by Marcus Marius (Dynamic Business) Did you know that companies that invest in loyalty programs report up to a 40% increase in revenue? My Comment: I’ve written many articles about loyalty programs. Connect with Shep on LinkedIn.

Article 69

Article 2024 Customer Service Loyalty Programs 69

ShepHyken

FEBRUARY 16, 2025

What Customers Really Want From a Loyalty Program by Eileen Stephens (CMSWire) Customer loyalty programs have become a multi-million-dollar industry and a critical driver of revenue for brands. Forecasts point to significant growth in spend expected through loyalty programs in 2025.

2025 79

2025 Article Customer Service Loyalty Programs 79

ClientSuccess

JULY 6, 2022

Often used to open the door to these more unique customer experiences, customer loyalty programs can be an excellent idea for CSMs and team leaders alike to delve into some of these new ways to connect and engage with customers. What is a customer loyalty program? What will your customer loyalty program entail?

Loyalty Programs 79

Loyalty Programs Loyalty Webinar Demo 79

ShepHyken

DECEMBER 16, 2024

Loyalty Programs Are GrowingSo Are Customer Expectations by Ed Crouch, Ben Eppler, Lauren Taylor, Christina Mhlenbein, and Elizabeth Hearne (Boston Consulting Group) This article explains that the incentives companies offer in a loyalty program must go beyond points, perks, and cash. Connect with Shep on LinkedIn.

Article 62

Article Customer Service Loyalty Programs 2024 62

ShepHyken

FEBRUARY 3, 2025

Employee Detachment Threatens Customer Satisfaction by Andy Kemp (Gallup) Employees are feeling increasingly disconnected and disenchanted with their employers, and amid the Great Detachment, their connection to the mission and purpose of their organization continues to erode. Here are seven signs your loyalty program may need a redesign.

2025 73

2025 Article Customer Service Loyalty Programs 73

ShepHyken

MARCH 10, 2025

Loyalty Programs by Marketoonist (Marketoonist) According to BCG, the average US consumer now belongs to more than 15 loyalty programs. BCG also found that as the number of loyalty programs has increased, the less engaged and loyal consumers actually are. Connect with Shep on LinkedIn.

2025 69

2025 Article Loyalty Programs Customer Service 69

ShepHyken

FEBRUARY 3, 2025

How can businesses create an emotional connection with customers? Building emotional connections with customers is more powerful than relying solely on points and perks in loyalty programs. When customers can relate to and feel an emotional bond with the brand or its employees (it takes only one), it creates loyalty. .”

Loyalty Programs 79

Loyalty Programs Loyalty Connections Brands 79

ShepHyken

JANUARY 28, 2025

Customer Loyalty Programs Create Loyal Customers: Loyalty programs are usually about points, perks and discounts. In reality, they are marketing programs that do a great job of bringing customers back. Connect with Shep on LinkedIn.

Loyalty Programs 92

Loyalty Programs Customer Service Training Workshop Culture 92

ShepHyken

JANUARY 26, 2025

Consumers Crave More Than Discounts From Loyalty Programs by John Pedini (Forrester) Most global consumers belong to at least one loyalty program, including 90% of online adults in the US, in Europe-5 (88%), and in Australia (93%). Most agree that loyalty programs make them feel more connected to the brand.

Article 66

Article 2025 Customer Service Loyalty Programs 66

ShepHyken

OCTOBER 29, 2024

The more you know, the more you can personalize the experience, creating a personal connection that’s hard to break. Loyalty Programs That Offer Real Value – More than points and discounts, create a program that makes customers want to do more business with you. Connect with Shep on LinkedIn.

Workshop 85

Workshop Loyalty Programs Customer Service Training Customer Service 85

InMoment XI

MAY 14, 2022

We’ve proven—time and again—the direct connection between the meaningful differentiation of these experiences and the success of a brand’s CX objectives, such as willingness to return to, recommend, and, ultimately, promote a business. It’s about how we see ourselves, what we aspire to, our connection with the brand, and our identity.

Brands 370

Brands Loyalty Retail Competitive Advantage 370

CSM Magazine

MARCH 14, 2025

As consumer habits shift and expectations grow, brands face increasing pressure to create loyalty programs that feel personal, relevant, and rewarding. Here, we will explore the latest strategies shaping loyalty programs in 2025 and what they mean for your brand. This affects everyone.

Loyalty 52

Loyalty 2025 Loyalty Programs Omnichannel 52

ShepHyken

MAY 26, 2023

She writes about next-generation loyalty programs and how they can enhance customer experience. These programs revolutionize how businesses engage and retain customers by incorporating elements such as gamification, personalization, experiential rewards, and social loyalty.

Loyalty Programs 62

Loyalty Programs Loyalty Customer Experience Customer Centricity 62

Experience Investigators by 360Connext

APRIL 7, 2015

We flew from Chicago’s O’Hare airport at the end of March with a connecting flight in Dallas and made it Puerto Vallerta without a problem. Since everything on our end was the same, including flight numbers, we assumed the airline had determined this was a comfortable amount of time to make the connection.

Airlines 307

Airlines Customer Experience Travel Books 307

CSM Magazine

NOVEMBER 6, 2024

This approach allows them to build a business that benefits from both brand recognition and personal connections. Getting involved in local events, sponsoring activities, or engaging with neighborhood groups helps a franchise connect with its community. A loyalty program doesn’t have to be complicated.

Customer Service 52

Customer Service Loyalty Programs Loyalty Feedback 52

Optimove

JANUARY 2, 2025

Part 2 of the 2025 Optimove Consumer Marketing Fatigue Report dives into strategies to strengthen retention, reduce churn, and foster deeper connections.

2025 76

2025 Consumers Insights Marketing 76

ShepHyken

JANUARY 5, 2025

My Comment: This is an excellent article on customer loyalty programs. It includes compelling reasons to have a program, the benefits of creating one, and findings from research that show what works and what doesnt when it comes to a good loyalty program. The goal is to create an emotional connection.

2025 69

2025 Article Customer Service Loyalty Programs 69

Experience Investigators by 360Connext

JANUARY 12, 2015

In fact, they are 70% more likely to do so if they are part of a loyalty program or “VIP” customers. The ways to increase loyalty AND gain more word-of-mouth traction is to treat your customers fabulously. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience.

Loyalty 291

Loyalty Hotels Hospitality Loyalty Programs 291

CSM Magazine

APRIL 3, 2025

Transforming Customer Engagement with NFTs and Loyalty Programs Web3 platforms are leveraging non-fungible tokens (NFTs) and blockchain-based loyalty programs to reimagine customer engagement strategies: Dynamic Rewards : Traditional loyalty programs are static, often requiring customers to accrue points that may have limited value.

Customer Experience 52

Customer Experience Loyalty Programs Government Loyalty 52

GetFeedback

MAY 5, 2019

Offer some awesome customer loyalty programs. You may think the loyalty plans are purely promotional assets. No matter whether you base your loyalty program on discounts, exclusive vouchers, gifts, or another type of privileges, your customers will appreciate it. Connect with him on Twitter and LinkedIn. .

Sales 277

Sales Loyalty Programs Social Media Loyalty 277

Experience Investigators by 360Connext

AUGUST 23, 2018

“Our customers LOVE our loyalty program.” ” The loyalty program is represented as one solid and positive touchpoint on the journey map, and we move on to the more challenging ones. Customer Empathy Means Going Beyond the Obvious. Positive emotions are great.

Touchpoint 151

Touchpoint Loyalty Programs Customer Journey Mapping Contact Center 151

Optimove

MARCH 6, 2025

See the difference control groups make in this guide Download Now Why it Matters: This post is important for retail marketers as it highlights how loyalty programs extend beyond simple discounts to foster deeper engagement and long-term brand affinity. A transaction may be hours, days, or weeks down the road. #4.

Retail 59

Retail Loyalty Loyalty Programs Omnichannel 59

GetFeedback

JANUARY 28, 2020

The good thing about social media is that it allows you to build strong connections with your customers. Don’t fret because, in this article, you will be able to understand how brands are using social media to connect and retain customers. Check your internet connection to avoid connection problems when you go live.

Social Media 322

Social Media Customer Retention Customers Article 322

Experience Investigators by 360Connext

JULY 13, 2015

Very recent research on loyalty programs showed how customers are looking for more communication that’s relevant. The evaluations always lead to improvements which then lead to results like increased online conversions or loyalty. For most organizations, this is a shift from being reactive to proactive.

Customer Journey 259

Customer Journey Customer Journey Mapping Social Media Travel 259

Experience Investigators by 360Connext

NOVEMBER 12, 2014

A gentleman who travels extensively and is a top-tier member of a hotel loyalty program was telling me he just wished they’d ask him a few questions. The evaluations always lead to improvements which then lead to results like increased online conversions or loyalty. A great experience, but for whom?

Brands 259

Brands Hotels Consulting Workshop 259

GetFeedback

DECEMBER 21, 2018

31% of respondents rated being able to contact the company through any channel as the top driver of feeling emotionally connected to a brand. ( 30% of consumers are switch providers because they feel that there is no reward for loyalty. Customers enrolled in a loyalty program visit a company’s site 35% more frequently.

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

InMoment XI

OCTOBER 3, 2024

While these strategies can vary based on your business model or resources available to your customer experience program, these proven strategies can help any organization reduce customer churn and improve customer retention. 79% of consumers say that loyalty programs caused them to purchase from an organization more frequently.

Customer Retention 195

Customer Retention 2024 Guest Experience Loyalty Programs 195

Experience Investigators by 360Connext

NOVEMBER 2, 2021

Determine what others in your organization need to know to really connect with the person who is your customer. And while a persona for those loyal customers could serve your purposes for a specific loyalty program or VIP service initiative, remember those loyal customers have real lives, too. .

Customer Journey Mapping 375

Customer Journey Mapping Culture Customer Journey B2B 375

InMoment XI

MAY 4, 2023

In less-turbulent times, segmentation provides potential opportunity for growth, but in today’s challenging climate, it’s a necessity to strengthen your position and better connect with your customers. How can you make better trade-offs using segmentation?

Customer Experience 221

Customer Experience Loyalty Programs Customer Service Representative Customer Journey 221

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. The golden benchmark is about $25 USD per year in loyalty value. This actually is not true.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

CSM Magazine

FEBRUARY 6, 2025

Whether it’s custom t-shirts, mugs, tote bags, or water bottles, personalized merchandise helps businesses stand out while fostering meaningful connections with their customers. Why Personalized Merchandise Matters for Customer Loyalty Adds a Personal Touch Personalized merchandise resonates on an emotional level.

Loyalty 52

Loyalty Loyalty Programs Social Media Events 52

SurveySensum

NOVEMBER 5, 2024

Let’s discover its top 6 drivers behind customer loyalty. Strong Loyalty Program Nike’s loyalty program is more than just a point system. NikePlus is a textbook example of how to do customer loyalty right. NikePlus members can access exclusive collections, early drops, workout guidance, and more.

NPS 52

NPS Loyalty Loyalty Programs Sports 52