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Top 5 Customer Service & CX Articles for Week of December 16, 2024

ShepHyken

Loyalty Programs Are GrowingSo Are Customer Expectations by Ed Crouch, Ben Eppler, Lauren Taylor, Christina Mhlenbein, and Elizabeth Hearne (Boston Consulting Group) This article explains that the incentives companies offer in a loyalty program must go beyond points, perks, and cash. Connect with Shep on LinkedIn.

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Top 5 Customer Service & CX Articles for Week of March 24, 2025

ShepHyken

Starbucks Raises the Bar on Customer Loyalty with Ad Campaign from Anomaly by Andrea Surnit (DesignRush) Companies that integrate storytelling, sensory marketing, and customer incentives can cultivate long-term relationships that ultimately drive revenue. Connect with Shep on LinkedIn.

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The Latest Customer Loyalty Trends Transforming 2025 Strategies

CSM Magazine

As consumer habits shift and expectations grow, brands face increasing pressure to create loyalty programs that feel personal, relevant, and rewarding. Here, we will explore the latest strategies shaping loyalty programs in 2025 and what they mean for your brand. This affects everyone.

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Customer Service Essentials for Franchise Owners: A Guide to Success

CSM Magazine

This approach allows them to build a business that benefits from both brand recognition and personal connections. Getting involved in local events, sponsoring activities, or engaging with neighborhood groups helps a franchise connect with its community. A loyalty program doesn’t have to be complicated.

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Top 5 Customer Service & CX Articles for Week of September 16, 2024

ShepHyken

Only 14% of Customer Service Issues Are Fully Resolved in Self-Service by CRM Magazine (CRM Magazine) Customers resolve only 14 percent of their service and support issues fully in self-service, and even for issues that customers describe as very simple, only 36 percent resolve fully in self-service, Gartner found in a new consumer study.

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How Web3 Platforms Are Rethinking Customer Experience

CSM Magazine

Transforming Customer Engagement with NFTs and Loyalty Programs Web3 platforms are leveraging non-fungible tokens (NFTs) and blockchain-based loyalty programs to reimagine customer engagement strategies: Dynamic Rewards : Traditional loyalty programs are static, often requiring customers to accrue points that may have limited value.

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5 Top Customer Service Articles for the Week of May 13, 2019

ShepHyken

My Comment: I’ve always cautioned that companies jumping into digital customer service solutions should be careful not to become so enamored with the technology that they lose their human and emotional connection with their customers. Seven Tips For Successful Customer Loyalty Programs In 2019 by Sallie Burnett.

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