Thematic

JUNE 13, 2023

More businesses aim to capture Voice of Customer (VoC) data each year. But only 14% of marketers feel customer experience is their strongest company trait. You already know you need an amazing customer experience (CX) to keep retention high. Or they might discover that they need to improve their customer service.

Voice of Customer 62

Voice of Customer Net Promoter Score Customer Experience Social Media 62

Thematic

AUGUST 29, 2024

According to a recent McKinsey report , improving customer care is the fastest-growing priority for customer care leaders. And Voice of Customer (VoC) programs are among the most effective tools in the box. Voice of Customer (VoC) is all about tuning into what your customers really think.

Voice of Customer 62

Voice of Customer Social Media Feedback Multi-Channel 62

ClearAction

FEBRUARY 27, 2017

Why Only 15% of Voice of Customer Programs are “Very Successful” Lynn Hunsaker. Only 15% of voice of customer (VoC) programs are considered “very successful”* by their managers, according to the Temkin Group’s State of Voice of Customer Programs 2016 report. What’s broken?

Voice of Customer 54

Voice of Customer Workshop 2016 Metrics 54

InMoment XI

OCTOBER 8, 2024

Benefits of Improving Customer Experience When you improve customer experience, you will notice benefits that reach every part of the organization. Some of the benefits of improving customer experience include: Increased Customer Loyalty When you have a consistently positive customer experience, you will create loyal customers.

Customer Experience 195

Customer Experience 2024 Net Promoter Score Financial 195

Customer Bliss

NOVEMBER 23, 2018

Today, I’m replaying one of our most popular episodes from 2018 about the employee experience and building customer loyalty at Hertz with Eric Smuda , VP of Customer Experience and Loyalty. The presenting sponsor of The Chief Customer Officer Human Duct Tape Show is Customerville. CX Click To Tweet.

Employee Experience 143

Employee Experience Chief Customer Officer Loyalty Programs Loyalty 143

Beyond Philosophy

DECEMBER 23, 2015

The Chief Customer Officer Council has determined that the CCO role, in part because its requirements, authority and scope are being constantly reworked almost in real-time, have the shortest life-span of any senior executive, with an average tenure of less than 29 months. They are; Customer Experience and Value Optimization.

Chief Customer Officer 100

Chief Customer Officer Customer Centricity Consulting Loyalty 100

Second to None

JUNE 21, 2018

This helps ensure they share the content with others while gaining their loyalty to the brand. So is creating content specifically to educate the customers, entertain them and teach them something interesting and new. This will help retain and grow the brand’s customer base through loyalty.

Loyalty 61

Loyalty Consumers Marketing Social Media 61

Calabrio

MARCH 5, 2025

However, VoC is also a set of established approaches, tools, and strategies used to capture and analyze customer datain other words, for making use of what your customer have to say to foster brand loyalty and enhance overall customer experience (CX). Book a free demo today to learn more.

2025 40

2025 Contact Center Omnichannel Net Promoter Score 40

SurveySensum

JULY 14, 2020

He is the author of ‘Be Your Customer’s Hero’, the founder of the popular Customers That Stick® blog, the Co-Host of the Crack the Customer Code podcast, and the creator of multiple virtual training courses on customer service and experience. LinkedIn : [link]. Website : [link]. LinkedIn : [link].

2020 132

2020 Customer Experience Magazine Consulting 132

InMoment XI

FEBRUARY 12, 2024

Let’s dive deeper into each one to explore how InMoment achieves customer experience success through integrated CX. This is most likely done in a survey form by asking customers to answer this question on a scale of 1-10. By tracking changes in NPS before and after implementation, you can assess the impact on customer loyalty.

NPS 195

NPS Net Promoter Score Effort Score ROI 195

Beyond Philosophy

AUGUST 9, 2019

With 11 books on marketing and Customer Experience, he had much to add to our discussion about the best way to handle Customer Experience measurement. <!–more–> The Intuitive Customer podcasts are designed to explain the psychological concepts behind customer behavior.

Measurement 104

Measurement Airlines Voice of Customer Books 104

Second to None

AUGUST 30, 2018

Customer loyalty is a term that’s thrown around a lot, but what about employee loyalty? It’s easy to forget the important role your employees play in enhancing sales and attracting new customers, but when you nurture loyalty in the people that work for you, you’ll start to see some incredible benefits for everyone involved.

Social Media 94

Social Media Loyalty Advertising Magazine 94

Lumoa

FEBRUARY 6, 2018

More brands will (and should) bring up customer feedback to the decision-makers in the company, and with the help of some new amazing technologies we’re changing the way businesses see their customers. Technology advances will continue to inspire new innovations in customer experience. Read the full answers here below.

2018 121

2018 Customer Experience Customer Centricity Culture 121

Second to None

FEBRUARY 1, 2019

NPS is a metric that is used to measure customer loyalty and satisfaction. It serves as an overarching measurement of customer sentiment, streamlining customer satisfaction and loyalty into a tangible metric. Furthermore, it provides a reliable benchmark for customer experience teams to work towards.

Net Promoter Score 82

Net Promoter Score NPS Metrics Customer Centricity 82

Amity

APRIL 25, 2016

Alex curates the Customer Success Newsletter which is a weekly curated collection of 4 helpful articles from around the Customer Success community. The Customer Success Newsletter. Customer Success Expert - Glide Consulting. The Glide Consulting Blog. Director of Customer Success Education - CSM Practice.

Customer Success 96

Customer Success Chief Customer Officer Blog Consulting 96

Second to None

FEBRUARY 8, 2019

It decreases customer effort. Customer effort is a leading factor in determining an individual’s overall sentiment towards a brand. A single unsatisfactory interaction can terminate a customer’s loyalty indefinitely. Personalized exchanges between customer and corporation yield large returns in loyalty.

Social Media 67

Social Media Customer Service Strategies Customer Service Loyalty 67

Second to None

MAY 17, 2018

Creating a system that collects voice of customer feedback in perpetuity is essential to understanding your brand’s place in the minds of consumers. We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights.

Communication 86

Communication Voice of Customer Call Center Brands 86

Beyond Philosophy

AUGUST 15, 2019

Peppers says there are two different types of data that feed your metrics: Voice of Customer (VOC) Data: Peppers calls these metrics interactive data, meaning your customer interacts with you through a poll. Some examples are Net Promoter Score ® (NPS) or Customer Satisfaction surveys. The Types of Data for Your Metrics.

Measurement 125

Measurement Net Promoter Score NPS Metrics 125

Second to None

APRIL 26, 2019

The same concept is true for the Service Recovery Paradox (SRP), a phenomenon that refers to the scenario in which a customer’s loyalty is increased after a company corrects a mistake, more so than had the mistake never occurred. According to a study by Magnini, these are incidents that do not lead to increased loyalty. [2]

Loyalty 81

Loyalty B2C Brands 2018 81

Second to None

APRIL 3, 2018

2] Fast-casual brands need to make sure they are churning out positive customers via these interactions, because it is an easy source of establishing loyalty. more at restaurants on average than any other generation,[3] so if you can establish a high level of loyalty early on you are setting your brand up for decades of success.

Consumers 63

Consumers Brands Rewards Programs Loyalty 63

Second to None

FEBRUARY 19, 2019

3] Offering a sense of familiarity and consistency, private brands have proven to increase trust and loyalty in customers. PYMNTS.com’s data shows that 51% of customers choose to shop at a store specifically for its private brand. [4] Loyalty and Rewards. Samples help to transform your store into a destination.

Brands 73

Brands Rewards Programs Loyalty Fashion 73

Lumoa

APRIL 3, 2018

Whom would you consult if you were choosing a hairdresser's saloon or a new car to buy? 83% of customers would trust recommendations from the people they know : colleagues, family, friends, etc. The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. The question is, how can you measure it?

Net Promoter Score 126

Net Promoter Score NPS Touchpoint Feedback 126

Second to None

FEBRUARY 15, 2019

Customer satisfaction is a commonly used metric in the CX domain. It helps to depict a more accurate perception of the overarching customer experience, touching on key points of interaction. This can be particularly useful for understanding weak factors of your customer service program that lead to unsatisfied customers.

Customer Experience 78

Customer Experience NPS Net Promoter Score Effort Score 78

Second to None

FEBRUARY 20, 2018

By tailoring your services to provide this level of value, you are positioning your brand to both endear itself to customers for the long-term and contributing to a winning platform in the present. One industry that is especially competitive, and has high rates of customer loyalty, is sportswear.

Net Promoter Score 69

Net Promoter Score Voice of Customer Brands Advertising 69

Second to None

APRIL 26, 2019

The same concept is true for the Service Recovery Paradox (SRP), a phenomenon that refers to the scenario in which a customer’s loyalty is increased after a company corrects a mistake, more so than had the mistake never occurred. According to a study by Magnini, these are incidents that do not lead to increased loyalty. [2]

Loyalty 76

Loyalty B2C Brands 2018 76

Second to None

MARCH 20, 2018

We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Brands 85

Brands Social Media Voice of Customer Consumers 85

Second to None

MARCH 13, 2019

According to Forbes, personalization drives impulse purchases, increases revenue, increases loyalty, and decreases amount of product returns. [2]. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates. The data shows that 49 percent of U.S.

Customer Experience 82

Customer Experience Multi-Channel Consumers Customer Centricity 82

Second to None

JUNE 5, 2018

Increasing the loyalty of their existing customers. Furthermore, the organization can improve by using several other CX tools that grant a better understanding of how your existing customers perceive your brand. Presale journey improves customer loyalty. Carrying out transactional and relationship surveys.

B2B 63

B2B 2018 Voice of Customer Brands 63

Second to None

APRIL 12, 2018

Once you’ve established who your customer is, you can create targeted messaging, rather than a broad message to all guests, which may not speak to each individual. Segmentation and target marketing will better engage your customers, build loyalty, increase customer lifetime value, and improve your return on investment.”

Insights 67

Insights Marketing Social Media Loyalty Programs 67

Second to None

FEBRUARY 8, 2018

However, fast-casual brands are in a unique opportunity to benefit from this level of omnichannel success because of the inherent loyalty involved with their customer relationships. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Omnichannel 63

Omnichannel Customer Experience Voice of Customer Social Media 63

Second to None

MAY 24, 2018

We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Apparel 86

Apparel Retail Competitive Advantage Voice of Customer 86

Second to None

MAY 9, 2019

Salesforce’s 2018 “State of the Connected Customer” report revealed that 62 percent of customers are more afraid of their data being compromised now than they were two years ago. [1] Rooted in the core of the paradox, customers want companies to use their data with good intentions. The Personalization Privacy Paradox.

2018 86

2018 Social Media Consumers Customers 86

Second to None

MARCH 22, 2018

We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Retail 81

Retail Leadership Voice of Customer Brands 81

Second to None

MARCH 22, 2019

Whereas Gen Zers’ loyalty to brands has dropped compared to Millennials with only 30 percent favoring loyalty programs (compared to 45 percent for Millennials), their trust in influencers has grown tremendously. [5] 5] Influencer Marketing has quickly become the most effective tactic to reach the younger demographic.

Connections 75

Connections Brands 2008 Social Media 75

Second to None

MARCH 22, 2019

Whereas Gen Zers’ loyalty to brands has dropped compared to Millennials with only 30 percent favoring loyalty programs (compared to 45 percent for Millennials), their trust in influencers has grown tremendously. [5] 5] Influencer Marketing has quickly become the most effective tactic to reach the younger demographic.

Connections 63

Connections Brands 2008 Social Media 63

Second to None

FEBRUARY 13, 2018

We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Retail 79

Retail Voice of Customer Brands Sales 79

Second to None

JUNE 29, 2018

While there are obvious missteps that every organization should be trying to avoid, at some point there will be minor details along the customer journey that could potentially have a significant impact if handled incorrectly. Consumer loyalty is one of the most valuable assets for organizations in any space.

Voice of Customer 54

Voice of Customer Customer Retention Loyalty Consumers 54