Thematic

MARCH 30, 2025

Customer expectations are evolving fast, and the only way to stay ahead is with data-driven customer insights. The best companies don’t just collect customer feedback—they use it to predict trends, refine products, personalize experiences, and shape smarter strategies across the business. Take Instacart.

Customer Insights 62

Customer Insights Insights Feedback E-support 62

eglobalis

MARCH 13, 2025

The message is clear investing in CX transformation isnt just a nicety, its a catalyst for revenue growth, customer loyalty, and competitive advantage. At the same time, B2B customer expectations have risen. Todays B2B buyers expect seamless, personalized experiences on par with their B2C consumer experiences.

Leadership 235

Leadership B2B B2C Net Promoter Score 235

Thematic

MARCH 18, 2025

." That’s exactly why customer insights platforms are essential. That way, you can easily understand what customers truly want. In this guide, you’ll get a peek into some of the best customer insights platforms and their features. What is a Customer Insights Platform?

Customer Insights 62

Customer Insights Insights Social Media Consulting 62

InMoment XI

NOVEMBER 21, 2024

As a result, you can increase your market share with this customer-centric approach. Voice of the Customer analysis is emerging as a key consumer trend for 2025 and is poised for continued growth in the years ahead. Positive word of mouth helps you attract prospects away from your competitors.

Voice of Customer 195

Voice of Customer Loyalty Net Promoter Score 2025 195

InMoment XI

NOVEMBER 26, 2024

However, to combat this, you need to understand the end-to-end customer experience and be prepared for every path a consumer might take to become a customer or that a current customer might take when using your products or services. Customer sentiment is how a customer feels about a brand’s products or services.

Customer Journey Mapping 195

Customer Journey Mapping Customer Experience 2024 Customer Journey 195

SurveySensum

JANUARY 27, 2025

In fact, according to consumer insights, 29% of users say they feel more confident communicating with brands that speak their language. Stand Out in the Market and Reduce Churn Did you know that 29% of businesses lose customers simply because they dont offer multilingual support? You’re not alone.

Insights 52

Insights Customer Insights Download Customers 52

InMoment XI

OCTOBER 26, 2022

These tribulations can take many forms; defining customer loyalty in emerging consumers, creating seamless retail experiences across channels, tracking a customer base that seems to be in multiple places at once, and keeping up with a digital landscape that changes as frequently as the Cleveland Browns change quarterbacks.

Retail 397

Retail Customer Centricity Government Chief Customer Officer 397

C3Centricity

FEBRUARY 13, 2024

And customers expect businesses to be constantly adapting and preparing for their future needs. Indeed, a survey by Salesforce reported that 76% of consumers expect companies to understand their needs and expectations. The Custometrs’ Need for Continuous Improvement The only constant in business today is change!

Customer Insights 118

Customer Insights Feedback Insights Social Media 118

Alida

NOVEMBER 14, 2019

The density of conversations globally on the role of customer trust in the context of business impacting insight and action punctuate the opportunity and responsibility of customer insights professionals to continuously earn and maintain customer trust through the collection and use of actively consented customer data.

Consumers 171

Consumers Events Presentation Insights 171

InMoment XI

OCTOBER 23, 2024

The insights provided opportunities for enhancing customer retention and satisfaction. Personalized Customer Service Personalization is quickly gaining significance for banks because of shifting customer expectations. 62% of consumers agree that personalized recommendations are better than general ones.

Banking 195

Banking Customer Experience Financial Touchpoint 195

eglobalis

JULY 2, 2024

B2C Perspectives In B2C environments, where transactional interactions are straightforward and brand loyalty is clearer, NPS can serve as a reliable indicator of customer advocacy and satisfaction. European giants like Unilever and Siemens utilize NPS to gauge consumer sentiment and pinpoint areas for product line improvements.

NPS 456

NPS Feedback Net Promoter Score B2C 456

Gainsight

FEBRUARY 21, 2025

Heres what that looks like in action: Instant access to customer insights: No more switching tabs or diving into dashboards. This is a major milestone for Gainsight, bringing AI-powered customer insights directly into workstreams, said Chuck Ganapathi, President and COO at Gainsight. Thats why AI adoption is taking off.

Customer Insights 59

Customer Insights Insights 2024 Sales 59

Alida

JULY 11, 2018

In a panel session moderated by our very own Karen Eisen, experts from Canadian Tire, Jamieson Laboratories, CIBC and Flipp shared how they are using customer insight to improve the customer experience. Canadian Tire: Use insight to meet the needs of different customers.

Insights 141

Insights Brands Banking ROI 141

eglobalis

JULY 31, 2024

Tealium Tealium provides a customer data platform that helps businesses unify their customer data across multiple touchpoints, enabling personalized marketing and real-time customer insights. AI-driven personalization will enable businesses to offer highly customized experiences at scale.

Customer Experience 430

Customer Experience Social Media 2024 B2B 430

Optimove

MARCH 30, 2023

To find out, we did what we always do in these situations: fielded a consumer survey. You know, like we did on  consumer trust ,  marketing fatigue ,  holiday shopping , and more. Let’s start with the bottom line: Most consumers, at 78%, plan to spend the same or less for summer items compared to 2022, and only 22% plan to spend more.

Consumers 94

Consumers 2022 Omnichannel Retail 94

Thematic

FEBRUARY 24, 2025

That’s the power of customer experience insights—real-time feedback and data-driven analysis that help businesses understand what customers want, what frustrates them, and how to improve their journey. Companies that actively apply customer insights boost retention, loyalty, and competitive advantage.

Insights 62

Insights Customer Experience Social Media Net Promoter Score 62

Alida

SEPTEMBER 22, 2016

Start by clearly defining what your company stands for, developing an understanding of how customers engage with your brand and prioritizing lasting emotional connections with consumers. To deliver on what customers are really looking for, companies need to tackle the challenges in quantifying people’s preferences.

2016 267

2016 Innovation Marketing Insights 267

Maru Group

DECEMBER 13, 2022

Consumer Duty raises the bar of regulatory consumer protection in the financial services sector by shifting the regulation paradigm from a process-driven approach to one based on customer outcomes. What are the Consumer Duty outcomes? By Steve Brockway Maru/Matchbox | December 2022.

Consumers 84

Consumers Net Promoter Score Touchpoint Financial 84

CloudCherry

JANUARY 22, 2018

As much as accuracy and speed of customer insights are critical in creating great experiences, so is the nature of insights. So, if the insights you generate aren’t future-looking, your CX strategies might soon turn obsolete. How does improving online website experience influence customer repeat purchase?

Financial 231

Financial Loyalty Insights Definition 231

InMoment XI

NOVEMBER 13, 2024

Regular testing and refinement are time-consuming but crucial for improving model accuracy. For example, offering proactive customer support or loyalty rewards helps retain customers by showing them you care. It provides stronger customer insights. Patterns in churn data provide insight into customer satisfaction.

Customer Retention 195

Customer Retention 2024 ROI Competitive Advantage 195

C3Centricity

FEBRUARY 8, 2025

The three fundamental pillars of sustained success are deep customer insights, meaningful innovation, and inclusive leadership. Deep Customer Insights Power Business Success Insight is the cornerstone of every successful strategy. But what makes this combination so powerful?

Innovation 62

Innovation Leadership Insights 2025 62

InMoment XI

OCTOBER 14, 2024

Uncertainty over the impact of their responses was among the top four reasons cited by customers for abandoning their last survey. The Business Impact of Survey Fatigue Survey fatigue poses several challenges for businesses, making it difficult to capture valuable customer insights.

2024 195

2024 Hospitality Feedback Healthcare 195

eglobalis

SEPTEMBER 16, 2024

Globally , it involves setting consistent KPIs and guidelines for measuring customer satisfaction and ensuring every region aligns with the company’s overall CX vision. Personalize the Experience B2B customers, like B2C consumers, expect personalized interactions.

B2B 378

B2B Customer Experience Customer Centricity Omnichannel 378

Alida

SEPTEMBER 16, 2019

It’s imperative to have customer experience as a clearly articulated goal across the business and to solicit customer insights that are shared organization-wide to meet that goal.

Customer Experience 204

Customer Experience Customer Voice Customer Insights Customers 204

InMoment XI

OCTOBER 29, 2024

Retaining such a customer might seem simple, but you’ll have to compromise on your pricing model. Convenience-loyal customers appreciate smooth and simple interactions. If you’re easy to find, contact, and buy from, they’ll become long-term consumers. As a result, you don’t miss out on valuable customer insights.

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

CX Accelerator

JUNE 8, 2020

Listen to customer service call recordings. In contact centers, where calls are traditionally recorded, there’s a ton of voice of customer insight readily available — one only needs to take the time to listen. Second, talking to the frontline folks about their experience with their customers. Make no mistake.

Social Media 345

Social Media Contact Center Call Recording Voice of Customer 345

GetFeedback

MAY 9, 2019

That’s because a bad customer experience interrupts our day. We don’t expect it as consumers—we anticipate that brands will always meet our needs and wants. So when bad customer experiences happen, the news of it spreads on social channels and by word-of-mouth. How do you measure the success of your CX program?

Article 337

Article Customer Experience Metrics Customer Journey Mapping 337

TechSee

DECEMBER 11, 2018

Contact center leaders can study these trends, and find within each of them a call center customer experience strategy that delivers proven ROI to the business. Personalized experiences: Consumer expectations have dramatically changed over the last decade. At its best, it is preferred by consumers and profitable for the enterprise.

Call Center 182

Call Center 2019 Contact Center Customer Experience 182

InMoment XI

JANUARY 4, 2024

It can be argued that the customer experience is more important in retail than any other industry. Why is the Retail Customer Experience Important The retail customer experience has become increasingly significant in the success and sustainability of any business operating in the modern marketplace.

Retail 195

Retail Customer Experience Social Media NPS 195

Experience Investigators by 360Connext

JANUARY 8, 2015

If you sell anything to anyone, you would do yourself a world of good by enlisting mystery shoppers (sometimes called secret shoppers) into your customer insights mix. But I have a specific beef with the standard way mystery shopping works. But, first, let’s talk about what it is v. what it should be. What is mystery shopping?

Customer Experience 284

Customer Experience Feedback Customer Journey Social Media 284

Alida

MARCH 21, 2018

Note: This article is part of our ROI Matters series , which explores the value of research ROI to C-suite executives and leaders in product innovation , customer experience, marketing and customer insight. . Research experience is customer experience. And that’s where research really yields ROI.

ROI 252

ROI Net Promoter Score NPS Telecommunications 252

GetFeedback

JANUARY 21, 2019

In fact, 2018 study by Clutch revealed that 73% of consumers made a purchase based on marketing content they’ve viewed. Enough so that the consumer feels inclined to further research the company and consider making a purchase. So how do you gather the customer insight you need? Customer surveys.

Marketing 210

Marketing Healthcare Webinar Blog 210

Retently

MARCH 11, 2025

In a market where consumers have endless choices, 73% say a great experience influences their brand loyalty more than price or product. That means a CX Manager isnt just responsible for handling customer concerns; theyre shaping how customers feel about the brand, turning one-time buyers into lifelong fans.

Management 115

Management Customer Experience Roadmap NPS 115

InMoment XI

MARCH 24, 2025

Customer surveys are a mainstay in most consumer-facing industries for good reason. They provide powerful insights into customer sentiment, buying behavior, and much more, all for a relatively small investment. One frequent topic of debate among multi-location businesses is how to set up a customer survey program.

Demo 195

Demo Culture Feedback Customer Satisfaction 195

Alida

NOVEMBER 10, 2017

Which emerging technology trends will shape the business world in 2018, and how will they change consumer behaviors and expectations? For 2018, experts believe smarter, cutting-edge technology will enable companies to provide better customer experiences and get more useful insight and data. More seamless home delivery.

2018 174

2018 E Commerce Retail E-support 174

Alida

JULY 12, 2019

Over the past decade, there has been a radical shift in the way that businesses connect to their customers. The vast amount of consumer information stored in customer insight data is key to creating a personalized customer experience.

Consumers 176

Consumers Customer Insights Connections Insights 176

InMoment XI

NOVEMBER 20, 2023

As e-commerce becomes increasingly global and competitive, business leaders understand that technology can be a valuable tool in reconnecting with consumers. In particular, Artificial Intelligence (AI) has emerged as a powerful tool, revolutionizing the way companies understand and enhance the customer experience.

Customer Experience 243

Customer Experience E Commerce E-support Social Media 243