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Stop alienating customers with inconsistent e-commerce experiences

Maru Group

Consumers over 35 want an e-commerce platform that is vested in them now and in the long term. The pitfalls of third-party platforms Many companies had e-commerce facilities before the pandemic, but they often produced only a small portion of their sales. It’s not enough to offer online ordering.

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Next-Level Customer Engagement: Advanced Tactics for E-Commerce Loyalty and Retention

CSM Magazine

E-commerce has revolutionized the way we shop, bringing unparalleled convenience and choice. But as the industry matures, so does the challenge of keeping customers loyal and engaged. As of 2022, global e-commerce sales surpassed $5.7 Gamified Loyalty Programs The world loves games, and e-commerce is no exception.

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10 Key Questions CPG Leaders Should Ask About Customer-First Strategies for Expanded Loyalty

C3Centricity

CPG leaders (Consumer Goods Companies) understand that delivering exceptional consumer experiences is crucial for distinguishing their brands. This strategy is particularly vital for CPG companies given the direct impact on consumer choices and brand loyalty. What Does a Consumer-first Strategy Entail in the CPG Industry?

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How AI Customer Experience Can Advance Your Business Strategy

InMoment XI

As e-commerce becomes increasingly global and competitive, business leaders understand that technology can be a valuable tool in reconnecting with consumers. In particular, Artificial Intelligence (AI) has emerged as a powerful tool, revolutionizing the way companies understand and enhance the customer experience.

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Guest Blog: How to Tailor Your E-commerce Site to Best Serve the Digital Customer

ShepHyken

This week we feature an article by Seema Nair who writes about the importance of tailoring your e-commerce site to give your customers the best experience. The best customer service is invisible. Building an e-commerce site is just the first step of a successful e-commerce journey.

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The software industry is at the center of e-commerce transformation—but are its own operations digital enough?

West Monroe

What’s more, these buyers have increasingly high expectations: Recent Salesforce research found that 72% of today’s B2B buyers expect a similar experience on a B2B site as they receive on a consumer website. An effective e-commerce channel provides the foundation for doing so.

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The software industry is at the center of e-commerce transformation—but are its own operations digital enough?

West Monroe

What’s more, these buyers have increasingly high expectations: Recent Salesforce research found that 72% of today’s B2B buyers expect a similar experience on a B2B site as they receive on a consumer website. An effective e-commerce channel provides the foundation for doing so.