inQuba

AUGUST 16, 2022

It’s business unusual, but multi-disciplinary teams are solving today’s biggest challenges. Whether consumers changed the business environment or the environment altered the customers, business leaders will agree that transformation is today’s survival imperative. For one, there has been a channel explosion. DIGITAL CONVERSION.

Multi-Channel 52

Multi-Channel Net Promoter Score Innovation Customer Journey 52

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Brilliantly, Voxi has spun this very feature into a loyalty driver.

Magazine 52

Magazine Loyalty Innovation 2020 52

Currency Alliance

JUNE 11, 2017

Loyalty program announcements so far this year indicate a major sea change. To get customers re-engaged, brands are making it easier to participate in their loyalty programs and are offering enhanced ways to redeem – so customers can make use of even small amounts of points/miles.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Travel 52

SuiteCX

JUNE 15, 2017

Investments in customer loyalty are booming. Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Australian companies are spending more than $5 Billion dollars6 a year in loyalty points and rewards.

ROI 40

ROI Measurement Marketing Loyalty Programs 40

SuiteCX

JUNE 15, 2017

Investments in customer loyalty are booming. Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Australian companies are spending more than $5 Billion dollars6 a year in loyalty points and rewards.

ROI 40

ROI Measurement Marketing Loyalty Programs 40

BirdEye

NOVEMBER 20, 2023

Benefits of doing referral marketing A whopping 83% of individuals trust referrals or recommendations from friends and family more than any other marketing channel. It offers customizable campaigns, real-time tracking, and powerful analytics, helping businesses to identify key influencers and track ROI.

E Commerce 64

E Commerce Marketing Multi-Channel E-support 64

SurveySensum

JULY 2, 2024

According to the State of Global Customer Service Report, a staggering 77% of consumers hold brands in higher regard when they actively seek and apply customer feedback. Multi-channel feedback Customers today interact with businesses through multiple channels such as email, social media, phone, chat, and in-person interactions.

Feedback 52

Feedback 2024 Multi-Channel NPS 52

BirdEye

FEBRUARY 21, 2023

Whether short or long-form, video is the preferred way to consume social media content. Because of this, it’s a popular choice for both businesses and consumers. In addition to social media content creation, companies can use these channels to interact with their followers by responding to comments and messages in a timely manner.

Social Media 77

Social Media Management Multi-Channel ROI 77

Optimove

JUNE 1, 2023

It is a powerful and timely growth tool and a strategic asset in today’s volatile consumer landscape. Leading business consultants such as Gartner and Forrester consider customer loyalty a top priority for marketing decision-makers worldwide. Customer marketing has the power to transform businesses and change bottom lines.

Marketing 52

Marketing Multi-Channel Metrics Customers 52

Thematic

AUGUST 10, 2024

Companies that really understand their customers and respond to their needs build stronger relationships, boost loyalty, and achieve more success But how can businesses consistently understand their customers so well? Multi-Channel Collection Surveys: Send out surveys on your website, through emails, and in your app.

Customer Experience 62

Customer Experience Feedback Social Media Insights 62

SurveySensum

MARCH 20, 2024

The primary goal of these tools is to enhance customer satisfaction , loyalty, and advocacy by understanding and addressing customer needs, preferences, and pain points. Best Features: It allows businesses to manage customer interactions from various channels, including email, chat, phone, and social media, all in one unified platform.

Customer Experience Management 52

Customer Experience Management 2024 Customer Experience Management 52

Magellan Solutions

AUGUST 29, 2021

It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. Additionally, UGC can be used across multiple channels and platforms. Users gain the bonus of having their work shared through Adobe’s Instagram channel. Creating customer testimonials.

E Commerce 52

E Commerce Brands Multi-Channel Fashion 52

BirdEye

MARCH 9, 2021

Marketers at multi-location businesses have arrived at a true inflection point in which the world of customer acquisition and retention as we once knew it has rapidly shifted. As we’ve seen in the last year, the ability to quickly adapt and tailor experiences to consumer preferences has become imperative to sustaining growth.

Marketing 53

Marketing Multi-Channel Net Promoter Score Customer Centricity 53

Magellan Solutions

JANUARY 4, 2018

That just goes to show how essential social media is to the lives of modern day consumers like you and me, and how critical it is for businesses to pay attention to this fact. As consumers utilize their social media accounts more to connect with companies, the need for professional social media management also increases.

Social Media 56

Social Media Retail Management Multi-Channel 56

ijgolding

JUNE 30, 2015

Now that most customers use a number of disjointed platforms to interact with companies, contact centres face the challenge of building and maintaining a consistent experience across multiple touch points and channels. We live in an age where the power is in the consumer’s hands. It’s not just about designing a complete experience.

Multi-Channel 74

Multi-Channel Customer Experience Social Media Customer Satisfaction 74

SurveySensum

DECEMBER 2, 2021

A good resource to go to for this information is the 2021 Satmetrix Net Promoter Benchmarks report (for US consumers). Based on the survey, the NPS benchmark was derived as under: 2021 Satmetrix Net Promoter Benchmarks report (for US consumers). It enables businesses to pick up real-time insights about customer and employee loyalty.

Net Promoter Score 52

Net Promoter Score NPS Multi-Channel Hospitality 52

BirdEye

FEBRUARY 13, 2024

A recent Birdeye study highlights that almost half of consumers search for healthcare providers online, revealing a crucial opportunity. This blog looks at how strategic chiropractor marketing can effectively address the issues of limited awareness, attract more patients, and build loyalty through reputation management.

Marketing 59

Marketing Social Media Healthcare Multi-Channel 59

SurveySensum

MARCH 3, 2022

It not only automates the entire process of capturing customer feedback, but it also gathers it from multiple channels like website, in-app, social channels, surveys, emails, etc, and stores them in one place. You can also promote positive reviews and co-create with the customers to gauge their sentiments and loyalty.

Multi-Channel 52

Multi-Channel Feedback Touchpoint Customers 52

Magellan Solutions

AUGUST 16, 2021

Some 70% of consumers have used the click-to-call button in online ads. A large call volume could well be the result of a surge in telecom spam and fraud, routing issues, or an ineffective marketing strategy that is eating into your ROI and decreasing sales productivity. We make other channels accessible and convenient.

Contact Center 52

Contact Center Multi-Channel Omnichannel 2016 52

NetBase

AUGUST 16, 2019

Spoiler: 50% of consumers have switched a product or service because the company violated their personal values.) Our Keynote speaker, Chris Malone, Former Fortune 500 Chief Marketing Officer and award-winning author of The HUMAN Brand, will offer compelling insights on how to build lasting customer and employee loyalty in the Digital Age.

Social Media 62

Social Media 2019 Multi-Channel Roadmap 62

Kustomer

MAY 14, 2019

Satisfaction metrics aren’t just for evaluating the efficacy of your support agents; they also correlate strongly to customer lifetime value and loyalty, and can provide valuable insight to teams throughout your organization. And how are you combining CSAT with other metrics more indicative of customer value or loyalty?

Customer Satisfaction 45

Customer Satisfaction Metrics Net Promoter Score NPS 45

Avaya

JANUARY 3, 2017

I know you’ve heard it all before; how single channel service evolved into multi-channel service evolved into omni-channel service. What if I told you that the customer experience is not necessarily about the channels you implement? From Servicing Channels to Channeling Your Customers.

Multi-Channel 52

Multi-Channel Travel Customer Journey Contact Center 52

Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. Personalization comprises four key strategic initiatives.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Airlines 52

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

2024 59

2024 Loyalty Marketing Loyalty Programs 59

eglobalis

JULY 2, 2024

The Imperative for Diverse Metrics and Measurements in Understanding Customer Sentiment Introduction Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and the likelihood of customer churn. Customer Retention Rate (CRR) : Measures the ability to retain customers over time.

NPS 400

NPS Feedback Net Promoter Score B2C 400

Currency Alliance

NOVEMBER 15, 2021

Commercetools partners with Currency Alliance to enable loyalty marketing in the age of composable commerce. Every company strives to build loyalty among its customers, but the methods to achieve the never-ending pursuit of loyal customers can vary widely. Furthermore, 91% of consumers want to be recognized.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Banking 52

Currency Alliance

DECEMBER 20, 2022

Some brands will do this in 2023, but actually, the loyalty & marketing industries have learned from recent experience that this costs you money in the long run. So, while the major loyalty trends for 2023 will be oriented around cost control, this will be accompanied by refocusing investment where it’s most profitable.

2023 52

2023 Loyalty Innovation Loyalty Programs 52

Currency Alliance

DECEMBER 11, 2023

As everyone knows in the loyalty industry, entering into new commercial agreements with partners can be a very time-consuming effort. Unless the volume of business is high, there is never a positive return on investment (ROI). This is a major opportunity cost for every loyalty program.

Loyalty 52

Loyalty Loyalty Programs Document Brands 52

BirdEye

MARCH 4, 2024

It’s a theory that a consumer must be exposed to a brand or product seven times before purchasing. In fact, according to Birdeye data , 36% of multi-location marketers send personalized messages to their customers daily. API integrations allow dripping across multiple channels like email, SMS, or web ads.

Marketing 103

Marketing Multi-Channel Events Demo 103

BirdEye

FEBRUARY 27, 2024

Build customer loyalty in a particular location by running targeted campaigns. You can gather this information from customer surveys, reviews, and other feedback channels like social media conversations. This allows dealerships to pick the right platforms and advertising channels and set the right marketing objectives.

Advertising 64

Advertising 2024 Automotive Social Media 64

Strativity

NOVEMBER 30, 2022

Seeing your customers as people, not just purchasers, means reconsidering the depth and nature of your brand-consumer relationships. Being aware of potential roadblocks to developing and sustaining strong consumer-brand relationships will help you cultivate a more thoughtful, high fidelity connection with your customers.

Consumers 52

Consumers Brands Multi-Channel Touchpoint 52

Currency Alliance

FEBRUARY 26, 2021

So, with competition across nearly every category, all companies now need a loyalty strategy. Not every company needs a loyalty program with points, gift cards, or other incentives, but very few businesses can survive without a base of loyal customers that makes up 30-50% of recurring total sales. Evolution of businesses’ CX functions.

Loyalty 59

Loyalty Customer Engagement Engagement Airlines 59

RapportBoost

DECEMBER 10, 2018

With enterprise class performance and consumer-like ease of use, Talkdesk easily adapts to the evolving needs of sales and support teams and their end-customers resulting in increased customer satisfaction, productivity and cost savings. Multi-channel usually includes voice, email, chat, SMS and even fax interactions.

Contact Center 40

Contact Center Customer Centricity Multi-Channel Webinar 40

SurveySensum

JULY 14, 2020

He is an author of Moments of Magic®, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, Be Amazing or Go Home, and The Convenience Revolution and a creator of a customer service training program, Customer Focus , aiming to help clients build a customer service culture and loyalty mindset.

2020 132

2020 Customer Experience Magazine Consulting 132

Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. The functionality in loyalty systems is being broken up.

2021 52

2021 Loyalty Loyalty Programs Travel 52

Kustomer

FEBRUARY 25, 2022

Businesses are realizing that customers want an experience across different channels. Creating a seamless, harmonious customer experience strategy with single-channel purchasing was a simpler task for most brands. Generally speaking, businesses have always interacted with consumers using real people.

E Commerce 101

E Commerce Multi-Channel Omnichannel Touchpoint 101

Kustomer

DECEMBER 21, 2021

Businesses are realizing that customers want an experience across different channels. Creating a seamless, harmonious customer experience strategy with single-channel purchasing was a simpler task for most brands. Generally speaking, businesses have always interacted with consumers using real people.

Customer Experience 95

Customer Experience E Commerce Multi-Channel Omnichannel 95