Remove Consumers Remove Rewards Programs Remove Travel
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Tapping Into Real-Time Customer Input

Experience Investigators by 360Connext

I was thrilled to have the opportunity to interview Amy Jackson, Senior Director of Brand Strategy and Consumer Marketing for TripIt from Concur while I was at the South By Southwest Interactive festival in Austin, Texas back in March. If you travel a bit, as I do, this app can be a lifesaver. Vocal customers offer valuable ideas.

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How to create loyal customers and brand evangelists in the travel and hospitality industry

Up Your Service

This post makes the same point, but for the travel and hospitality – one of the most traditional “service” industries on the planet. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. By David Harrington. The rise of white-glove customer service.

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Building Better Loyalty Programs Through Great Customer Experience with Aleksander Kaczmarek

ShepHyken

Technology has transformed loyalty programs by creating a more seamless and personalized experience. In the US, a typical consumer might be a member of around 15 loyalty programs. However, what truly matters is the customers’ active participation in these loyalty programs, which is crucial to its success.

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Creating Brand Loyalty in the Airline Industry

QuestionPro Audience

One of the busiest travel times of the year has just passed. Millions of families across the country traveled during the holidays to be reunited with their loved ones. With more than 100 million Americans having traveled this holiday season, many of you are still recovering. Select your respondents.

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5 Top Customer Service Articles of the Week 10-11-2021

ShepHyken

Are Hotel Loyalty and Rewards Programs Enough to Keep Customers Loyal to the Brand? Hospitality Net) The best demonstration of brand loyalty in hospitality and travel, in general, is the share of repeat business. This particular learning opportunity is in the form of an article that discusses hotel loyalty and rewards programs.

2021 76
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Three Travel and Hospitality Customer Journey Tracking Examples

Kitewheel

Travel and hospitality companies have a difficult job. But even these leading travel brands can do better. Power reported higher consumer satisfaction than ever – largely due to increased seat sizes and cheaper fares. There is huge market pressure to make great deals. Personalize Based On Past Behavior to Drive Loyalty.

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Are You Delighting Customers on an Emotional Level?

CSM Magazine

Recent research on consumer neuroscience explains the impact of consumer’s emotions on the effectiveness of advertising or customer interaction. It explains in detail how deeply the advertisement content or different modes of customer connections influence the emotional response of the consumer and their decision making.