Remove Customer Base Remove Customer Success Remove Marketing
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Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

Consider the Broader Market Demand It’s essential to determine whether the feature is a unique request or if it represents a larger trend across multiple customers. On the other hand, if several clients or different market segments are asking for similar features, this could indicate a significant market need that warrants attention.

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Customer Journey Mapping Examples for Beginners

InMoment XI

As customers go through the various stages in the sales funnel, they cross departments from marketing to sales to product to customer success and customer service. Define Customer Segments. Once your team is assembled, ask Marketing to list out each key customer segment. So start there.

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Spotlight on CS Ops: Supercharging Customer Success with Data-Driven Strategies

Totango

But making it work demands a balancing act of two core things: supporting customer outcomes and empowering the internal CS team with business-critical insights. In particular, you need to arm your customer success team with razor-sharp processes and cutting-edge tools that optimize long-term customer value throughout the post-sales journey.

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Why Now is the Time to Invest in Customer Success

Totango

Inflation and interest rates are soaring, the stock market is plummeting, and organizations are being forced to make some difficult decisions. We’ve been here before, however, and we know that during uncertain times, protecting your customer base is the most important thing you can do for your business.

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Customer Success in SaaS: A Complete Guide & Best Practices

Totango

Customer success in SaaS differs from CS in other industries. The software service industry presents unique challenges for customer success management while also creating unique opportunities that call for specific strategies. Read on to learn the keys to effective customer success for SaaS clients.

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Customer Success Hot Takes! — Setting your customer success team up to drive next-level results

Totango

As a leader in customer success, who’s your friend in the C-suite? Is the customer journey mapping exercise a worthwhile effort? Who owns the customer community for your organization? 2023, Chris Dishman , Totango’s SVP of Global Customer Success, hosted the lively Hot Takes! We hope so!

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Five Best Customer Retention Software Solutions for Customer Success

Totango

Customer Retention Software Cuts Down Client Churn. Customer retention software has become essential for effective SaaS customer success strategies. A winning SaaS business model must prioritize retaining customers, which is far more cost-efficient than acquiring new clients to offset churn. Onboarding.