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Customer Journey Mapping Examples: 4 Use Cases to Inform Your CX Strategy

Experience Investigators by 360Connext

Real-life CX wins: One client discovered customers were receiving duplicate emails, calls, and texts because of a system glitch nobody had identified for a segment of their customer base. It was easy to fix and those customers immediately engaged more with the communications they did receive.

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How to Align Customer Service and Experience to Drive Lasting Business Growth

Experience Investigators by 360Connext

A customer buys new software for their business but is having trouble getting everything up and running, so they email the sales representative they worked with. In each of these situations, the customer is the one who reaches out for a solution to their problem. It’s undoubtedly important to prioritize!

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Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

Businesses must make informed estimates based on market trends, customer needs, and data. Analise the Scalability A feature request may work well for one client, but does it have the potential to benefit your entire customer base? Serving one segment at the expense of the broader customer base can be risky.

Feedback 516
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The Power of Customer Behavior Analysis

InMoment XI

Why Is Customer Behavior Analysis Important Customer behavior analysis provides information that helps businesses meet customer needs, build stronger relationships, and drive business growth. Informed Marketing Decisions Analyzing customer behavior allows you to craft more effective marketing strategies.

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Survey Response Incentives: What to Know About Improving Customer Engagement

InMoment XI

Ultimately, the goal is to make sure your respondents actually reflect the broader customer base you’re trying to understand. Hassle/Boredom: Some customers feel duped by agreeing to take what they think is a short surveyonly to find that its long and tedious. Switch out the long annual customer surveys for microsurveys.

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Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

Improved Product Lines Customer experience journey mapping identifies where you may be failing in the customer experience and gives you room to improve. Problems identified through customer journey mapping could be a confusing website navigation bar or a checkout process with too many steps.

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Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

Furthermore, it investigates contemporary global trends in customer feedback strategies that advocate for a shift beyond simplistic metrics. By embracing a more nuanced approach, organizations can gain a comprehensive understanding of customer sentiment, facilitating more informed decision-making and enhancing overall customer satisfaction.

NPS 461