InMoment XI

NOVEMBER 7, 2024

Of the 81% of organizations automating workflow processes, 98% report that reducing errors is a major or minor benefit of customer experience automation. Scalability Customer experience automation systems can handle high columns of interactions simultaneously.

Customer Experience 195

Customer Experience 2024 E-support Touchpoint 195

InMoment XI

FEBRUARY 3, 2025

Its true that CI software drives positive results for call centers, reducing response times, improving outcomes, and producing data-driven insights for agent coaching. Location-based marketing is one use case thats gaining a significant amount of traction. So what does this have to do with location-based marketing?

Social Media 195

Social Media Events Call Center Multi-Channel 195

InMoment XI

NOVEMBER 26, 2024

By constructing theoretical customer decision-making scenarios, companies can more easily understand the factors and product features influencing customers’ purchase decisions. 5 Types of Customer Journey Maps There are different types of journey maps for different use cases.

Customer Journey Mapping 195

Customer Journey Mapping Customer Experience 2024 Customer Journey 195

InMoment XI

NOVEMBER 15, 2023

With 87% of consumers actively avoiding buying from brands they don’t trust, understanding and improving the customer experience has never been more critical. Customer experience analytics is the practice that empowers businesses to do just that. Where Does the Data From Customer Experience Analysis Come From?

Insights 243

Insights E Commerce Customer Experience E-support 243

InMoment XI

NOVEMBER 13, 2024

It informs effective marketing strategy. Churn prediction helps you tailor your marketing efforts to re-engage customers at risk of leaving. For example, you can send gift cards to at-risk customers after their next purchase. It enhances customer satisfaction. It provides rich insight into specific pain points.

Customer Retention 195

Customer Retention 2024 ROI Competitive Advantage 195

Thematic

MARCH 20, 2025

This happens when businesses make decisions without considering customer insights. They need a structured way to understand their customers, anticipate needs, and improve the user experience, so they need a customer insights framework. What is a Customer Insights Framework? Why Does it Matter?

Customer Insights 62

Customer Insights Insights Net Promoter Score NPS 62

eglobalis

OCTOBER 9, 2024

Consider the Broader Market Demand It’s essential to determine whether the feature is a unique request or if it represents a larger trend across multiple customers. On the other hand, if several clients or different market segments are asking for similar features, this could indicate a significant market need that warrants attention.

Feedback 511

Feedback ROI Innovation B2B 511

eglobalis

JULY 2, 2024

Companies such as Toyota and Samsung, prominent in Asian markets, have found that while NPS provides a snapshot, it lacks depth in identifying evolving customer expectations and perceptions over time. However, its relevance diminishes with delayed insights. This practice is echoed by thousands of companies around the world.

NPS 453

NPS Feedback Net Promoter Score B2C 453

Thematic

MARCH 2, 2025

This staggering statistic highlights why businesses must prioritize customer insights and invest in analysis tools to understand their audience better. So, what are customer insights? Customer insights are actionable understandings derived from customer data that help businesses improve their strategies.

Customer Insights 62

Customer Insights Insights Social Media Feedback 62

Thematic

MARCH 30, 2025

Making business decisions based on gut instinct isn’t a smart strategy anymore. Customer expectations are evolving fast, and the only way to stay ahead is with data-driven customer insights. That’s a clear sign that businesses using customer insights effectively have a real competitive edge.

Customer Insights 62

Customer Insights Insights Feedback E-support 62

Thematic

APRIL 3, 2025

The text analytics market is expected to skyrocket from around $29 billion to over $78 billion in the next few years. Understanding the Text Analytics Market At its core, text analytics is all about turning unstructured text—like customer feedback, emails, support tickets, and social media posts—into something useful.

Marketing 62

Marketing 2030 E Commerce Social Media 62

InMoment XI

OCTOBER 24, 2024

One key factor in becoming a truly customer-obsessed company is using a customer engagement platform. When you reach customer-obsessed status, you set yourself apart from the competition and stand out in the market. Here are five of the best customer engagement platforms available: 1.

Customer Engagement 195

Customer Engagement Engagement E Commerce Omnichannel 195

InMoment XI

FEBRUARY 23, 2024

It’s crucial that brands understand the experiences they provide and whether or not they satisfy the needs of customers, employees, and beyond. Effective market segmentation is critical to that goal. Every business should know the ins and outs of how their marketing, advertising, and sales team measure up.

Marketing 195

Marketing Customer Experience Return on Investment Consumers 195

Thematic

OCTOBER 30, 2024

Tracking and examining customer conversations over multiple channels takes time and effort – which is why many top-tier brands and leading organizations are turning to AI-driven voice of customer (VoC) tools to extract insights from customer feedback at scale.

Voice of Customer 62

Voice of Customer Insights E Commerce E-support 62

Retently

JANUARY 13, 2025

By measuring the effort your customers expend, youre unlocking insights into what works and what doesnt. To truly understand and reduce customer effort, you need a tool that goes beyond just collecting responses. Imagine discovering that customers are struggling with your checkout process just minutes after launching a survey.

Measurement 116

Measurement Effort Score Multi-Channel Net Promoter Score 116

eglobalis

SEPTEMBER 16, 2024

This article delves into how to define and execute a B2B CX strategy, offering practical insights on how to implement it at both local and global levels. At the local level , mapping the customer journey requires gathering insights directly from local teams.

B2B 375

B2B Customer Experience Customer Centricity Omnichannel 375

Thematic

FEBRUARY 12, 2025

Have you ever launched a marketing campaign only to feel like it’s not hitting the mark with your audience? The answer could be hidden in your customer feedback. Understand Customer Preferences and Behavior Have you ever wished you could get inside your customers’ heads and figure out exactly what they want?

Marketing 62

Marketing Social Media Net Promoter Score Feedback 62

SurveySensum

JANUARY 27, 2025

Worse, it skews the insights youre banking on to make decisions. Take, for example, a retail brand with customers in the U.S., By offering the same survey in English, Spanish, and Japanese, the brand can collect feedback that truly reflects the preferences of each market. The solution? Multilingual surveys. Spain, and Japan.

Insights 52

Insights Customer Insights Download Customers 52

InMoment XI

JANUARY 9, 2024

B2B customers are more likely to continue doing business with a company that consistently delivers value, meets their expectations, and provides excellent service. Loyal customers are also more likely to recommend the business to others. Great customer experiences help your brand achieve differentiation. Support and service.

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

InMoment XI

SEPTEMBER 21, 2023

Build Presence – By encouraging customers to leave reviews on various review sites, you can increase your presence on these platforms. Get a Complete Market View – Gathering feedback from competitors and analyzing industry trends can help businesses gain a complete market view. Ready to take the next step?

Management 368

Management Social Media Feedback Voice of Customer 368

Optimove

FEBRUARY 10, 2025

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: While acquisition drives market share, customer retention is the unsung hero behind sustainable profits. Balancing acquisition with a strong retention plan is essential to driving marketing ROI. Heres how: 1.

Marketing 59

Marketing ROI Download Loyalty 59

Optimove

JANUARY 8, 2025

Take your customer segmentation to the next level with our advanced guide Download Now Email marketing remains one of the most effective tools in a marketers arsenal, consistently delivering an impressive ROI of $36 for every $1 spent. Below are our top 7 email marketing strategies and tips for 2025.

Marketing 52

Marketing Download ROI 2025 52

eglobalis

AUGUST 13, 2024

In this article, we will delve into how Samsung and Apple differentiate in customer experience, focusing on ten key parameters: design, brand loyalty, fan following, creativity, CX, user interface, ecosystem integration, product quality, customer service, and marketing strategies.

E-support 507

E-support Innovation Customer Centricity Loyalty 507

InMoment XI

OCTOBER 10, 2024

A recent study of social media marketers worldwide found that there were five main benefits of social media marketing and effective social media management. Customer Loyalty Through continued business social media management, you will increase your customer loyalty and build a customer base that is actively engaged with your business.

Social Media 195

Social Media Management 2024 Multi-Channel 195

Optimove

JANUARY 15, 2025

Take your customer segmentation to the next level with our advanced guide Download Now Every January, businesses around the globe celebrate Get to Know Your Customer’s Day , a reminder of the core principle driving all successful marketing: knowing your customers is essential to creating meaningful engagement and lasting loyalty.

Connections 52

Connections Insights Download 2025 52

InMoment XI

JUNE 28, 2022

Online reviews are a great source of unsolicited customer feedback, and they often offer perspective from a different segment of the customer base than surveys or other feedback channels. InMoment and ReviewTrackers joining forces is great news for today’s brands! Read more here! Realizing the InMoment Mission. ??Improving

2022 74

2022 Feedback 2021 Technology 74

InMoment XI

MARCH 23, 2025

Marketing your B2B product without first defining your ideal customer profile (ICP) is like shooting in the darkyou may have all the tools you need to hit your target, but that wont help much when you have no idea where it is. An ICP is a detailed description of the best-fit customer from your target audience.

Touchpoint 195

Touchpoint Insights Sales Social Media 195

Retently

MARCH 11, 2025

Whether its analyzing product reviews, refining post-purchase experiences, or working with marketing and support teams to resolve issues, their job is to make shopping effortless and enjoyable. In a market where consumers have endless choices, 73% say a great experience influences their brand loyalty more than price or product.

Management 115

Management Customer Experience Roadmap NPS 115

Retently

JUNE 24, 2024

Or why do certain marketing campaigns resonate with some people but not with others? This article provides a focused look at demographic surveys that yield meaningful insights for your business decisions. Effective demographic questions must balance in-depth insights with respondents’ comfort.

Insights 111

Insights Culture Multi-Channel Consumers 111

Optimove

DECEMBER 23, 2024

Key takeaways: This blog offers clear insights on optimizing holiday bonuses. Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more The Cost of Generosity Bonusing is a cornerstone of player engagement in the gaming industry. in negative NGR). Merry Christmas!

Marketing 52

Marketing Download Return on Investment ROI 52

InMoment XI

MARCH 16, 2022

These new CX trends were based on indirect and inferred data, as well as surveys across several industries. And surprisingly, there were some standout similarities that connected the two seemingly disparate customer bases. So what can we learn from a cross-continental comparison?

2022 370

2022 Social Media Consumers Loyalty 370

InMoment XI

JULY 7, 2022

It can be difficult to definitively measure your brand equity, but there are a few ways to gain further insight into how your brand is doing. These are some of the quantitative methods that reflect your brand equity: Profit margins Price sensitivity Profitability Growth rate Market share percentage Purchasing frequency.

Brands 369

Brands ROI Social Media Return on Investment 369

InMoment XI

AUGUST 1, 2024

By analyzing customer sentiment, businesses can gain valuable insights into how their customers perceive their offerings and overall brand experience. Why is Customer Sentiment Important? What is a Customer Sentiment Score?

Measurement 195

Measurement Hotels Social Media Hospitality 195

InMoment XI

SEPTEMBER 29, 2022

For retail banks, and most organizations, collecting data is only half the battle in the world of customer experience. Whether it be transactional surveys , online reviews , or a market research report about your customers, the data you collect needs to not just be analyzed, it needs to serve as a road map of future business decisions.

Banking 370

Banking Retail White Paper Omnichannel 370

CSM Magazine

OCTOBER 24, 2024

British heritage brand Denby Pottery has launched direct-to-consumer (DTC) ecommerce capabilities into 29 European markets, in partnership with ESW , ending years of post-Brexit trading challenges. Additionally, ESW resolved Denby’s customs compliance issues, allowing it to reactivate its key Spanish market.

Marketing 52

Marketing 2024 2021 Brands 52

BirdEye

JANUARY 12, 2024

While casting a wide marketing net might be tempting, often, the magic happens when targeting is razor-sharp. Knowing your customers on a personal level isn’t just a perk of running a local business; it’s your superpower. Table of contents What is hyperlocal social media marketing?

Social Media 109

Social Media Marketing Events Advertising 109

Optimove

NOVEMBER 18, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Optimove’s recognition in The Forrester Wave : Cross-Channel Marketing Hubs, Q4 2024 highlights its strength as a solution for digital-first marketers who need a customer-led, orchestration-oriented marketing tool.

2024 59

2024 E Commerce Marketing E-support 59