How to Improve Your Customer Satisfaction Score (CSAT) Score
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AUGUST 14, 2019
Before I answer that, let’s take a look at a popular CSAT metric that was established 25 years ago: the American Customer Satisfaction Index (ACSI). It’s interesting to take a look at this metric over time. A side note based on the key drivers of the ACSI: expectations, quality, and value, I believe, are all closely linked.
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