Experience Investigators by 360Connext

FEBRUARY 9, 2018

No matter what language they speak, there’s typically a barrier between the language brands use internally and the language customers use while trying to get something done. Mixed message can make their way into signage, marketing materials, online experiences, and countless other touchpoints within every customer journey.

Touchpoint 207

Touchpoint Customer Journey Mapping Workshop Customer Journey 207

eglobalis

JULY 31, 2024

Ahead of the Curve: MarTech-Driven Customer Experience Evolution Introduction In today’s hyper-competitive market, delivering a superior customer experience (CX) is paramount for businesses striving to differentiate themselves. This data aggregation enables businesses to deliver highly targeted and relevant marketing messages.

Customer Experience 378

Customer Experience Social Media 2024 B2B 378

InMoment XI

OCTOBER 29, 2024

A loyal customer is a valuable asset to your business. In fact, 64% of loyal customers are more likely to purchase frequently, and 31% are willing to spend more to stay with their brand of choice. Since customers have so many businesses competing for their attention, investing in customer loyalty can give you a major competitive edge.

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

InMoment XI

OCTOBER 17, 2024

Understanding customer expectations and behaviors is crucial to delivering consistent value and accomplishing key business metrics. In fact, 66% of customers expect companies to understand their needs. What is a Customer Feedback Questionnaire? Why is Asking the Right Customer Feedback Questions Important?

Feedback 195

Feedback Insights Customers Banking 195

Experience Investigators by 360Connext

DECEMBER 29, 2014

We had a great 2014 but more importantly, customers did, too! Leaders of all types of organizations began to walk the talk around improving their customer experience. What is a Touchpoint? Understanding customer touchpoints is essential to delivering a superior customer experience. Social Media ninjas?

2015 300

2015 Customer Experience Customer Journey Mapping Touchpoint 300

InMoment XI

OCTOBER 15, 2015

Time to plan the funeral of your customer feedback measurement programs. It’s time for an effective, actionable customer experience management program that drives business outcomes for your organization. What’s making the difference?

Touchpoint 377

Touchpoint Customer Experience Management Measurement Article 377

eglobalis

SEPTEMBER 5, 2024

What if the secret to skyrocketing your revenue lies in understanding not just what your customers do, but how they feel? In a world where every interaction counts, successful companies aren’t merely focused on closing deals—they’re laser-focused on keeping customers happy, loyal, and engaged.

Metrics 382

Metrics Customer Success 2024 2023 382

eglobalis

SEPTEMBER 16, 2024

Introduction A well-executed B2B customer experience (CX) strategy can be the cornerstone of long-term success in today’s competitive landscape. Unlike B2C interactions, B2B transactions are more complex, involving multiple decision-makers, longer sales cycles, and intricate touchpoints.

B2B 329

B2B Customer Experience Customer Centricity Omnichannel 329

InMoment XI

JANUARY 9, 2024

Managing the B2B customer experience is a key growth strategy for organizations across a wide variety of industries. For good reason: delivering great customer experience (CX) leads to increased loyalty, lower churn, more referrals, positive word of mouth, and higher-value customers. What is B2B Customer Experience?

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

Optimove

FEBRUARY 17, 2025

How AI is Transforming CDPs Download Now >> Why it Matters: This post demonstrates how the Marketing Rule of 7 can transform fleeting interactions into sustained customer relationships by emphasizing the importance of repeated, personalized touchpoints. However, not all touches are created equal.

Retail 52

Retail Customer Engagement Multi-Channel Engagement 52

Experience Investigators by 360Connext

MAY 20, 2015

What is customer experience? According to Wikipedia, it’s this: Customer experience ( CX ) is the sum of all experiences a customer has with a supplier of goods and/or services, over the duration of their relationship with that supplier. Unhappy customers will harm your brand. YOU DON’T. You can’t.

Customer Journey Mapping 306

Customer Journey Mapping Customer Experience Workshop Customer Journey 306

CloudCherry

DECEMBER 1, 2018

Who owns the customer experience in your organization? When it comes to putting customer experience management into action, it’s critical to know who owns the moving pieces. In today’s B2B world, customer experience management (CEM) often falls to the customer success team. But what about everyone who isn’t your customer?

Customer Success 247

Customer Success Customer Experience CEM Touchpoint 247

Experience Investigators by 360Connext

NOVEMBER 12, 2014

The North Face asked customers to walk their talk recently in Korea. In this viral video, customers who identified as those who seek adventure were given a choice. And it’s a great way to help customers identify with your products and experience. These customers had, after all, self identified as adventure seekers.

Brands 259

Brands Hotels Consulting Workshop 259

Experience Investigators by 360Connext

FEBRUARY 25, 2015

When we ask our clients a question like “ What are your touchpoints ?” ” we get a lengthy list of the many places where customers and company interact. Checking off “web site” as a touchpoint is part of the process, but it’s better to dig into the specifics of what that means. .”

Customer Journey Mapping 255

Customer Journey Mapping Touchpoint Insurance Customer Journey 255

GetFeedback

JULY 24, 2018

Today, customers can interact with companies in more ways than ever, across unique channels, devices, and time zones. A customer might see a company’s ad, visit their website, browse their products, read customer reviews, and go on their way—all without speaking to a single human. What is customer experience, really?

Customer Experience 277

Customer Experience Touchpoint Customer Journey Mapping Definition 277

SurveySensum

OCTOBER 31, 2024

80% of customers prefer to interact with brands through digital channels. That’s almost all your customers! Are you creating experiences that are unique to your customers? Are you creating customer engagement in a digital world? What is Digital Customer Engagement? But, that’s not all. Let’s discover.

Customer Engagement 52

Customer Engagement Engagement 2024 Social Media 52

GetFeedback

JULY 23, 2018

Creating an amazing customer experience through omni-channel customer journeys that engage your prospects where they are and help shuttle them through your sales funnel. What is a customer journey map? What is a customer journey map? Why create a customer journey map? Meeting the needs of the customer.

Customer Journey Mapping 218

Customer Journey Mapping Customer Journey Retail E Commerce 218

Experience Investigators by 360Connext

SEPTEMBER 29, 2014

Many executives are interested in improving and understanding customer experience. When Oracle released their White Paper Why Customer ‘Satisfaction’ is No Longer Good Enough , the stats caused quite a stir, and rightfully so. 64% have made future purchases from a company’s competitors after experiencing poor customer service.

Customer Experience 282

Customer Experience Social Media White Paper Poor Customer Service 282

Experience Investigators by 360Connext

DECEMBER 17, 2014

Customer experience is more than a full-time job. Create or revise your customer experience mission statement. Deputize someone in each department as the customer advocate. It’s their job to truly represent the customer in every meeting. It’s their job to truly represent the customer in every meeting.

2015 306

2015 Customer Experience Customer Journey Mapping Customer Journey 306

Experience Investigators by 360Connext

OCTOBER 6, 2014

A few years ago, I would utter the phrase “customer experience” and get the strangest looks from people. Here, without further ado, are the reasons I believe customer experience is the key to happy customers , employees and people in general. Great customer experiences can do that. Times have changed.

Customer Experience 289

Customer Experience Social Media 2014 Events 289

ShepHyken

FEBRUARY 16, 2025

Each week, I read many customer service and customer experience articles from various resources. How do I love my customers? We kick off this weeks Top Five with an article about loving on your customers. My Comment: One of my favorite customer experience topics is loyalty programs. Let me count the ways!

2025 77

2025 Article Customer Service Loyalty Programs 77

GetFeedback

MARCH 20, 2019

If you make a survey online without giving it much thought, you’ll find that your customers won’t care for it either. The old school, 20-question survey is no longer acceptable — customers value their time too much. You’ve got to design a survey that looks enticing to customers and can also get you the necessary insight.

Customer Journey Mapping 255

Customer Journey Mapping Net Promoter Score Customer Journey Touchpoint 255

Retently

OCTOBER 16, 2024

As email continues to be a major touchpoint for customer engagement – set to grow into a $17.9 billion market by 2027 – this simple addition to your signature could be your key to unlocking deeper insights into customer sentiment. What is a Signature Survey? rating with clickable smiley faces. The best part?

Feedback 133

Feedback Customer Satisfaction Touchpoint Communication 133

Experience Investigators by 360Connext

SEPTEMBER 21, 2021

It’s easy to think that if we’re neglectful toward our customers, it must be through some negative action. But the most common type of customer neglect we see is simply the lack of attention paid to putting the customer first. Customer experience, by its very definition, is happening whether you are intentional or not.

Customer Journey 373

Customer Journey Reference Customer Journey Mapping Brands 373

InMoment XI

JULY 23, 2024

As digital transactions become more prevalent, the ecommerce customer experience is critical for its success. This post is all about exploring what ecommerce customer experience is, why it is important, and how you can enhance it to boost your business. What is Ecommerce Customer Experience?

E Commerce 195

E Commerce Measurement Customer Experience E-support 195

InMoment XI

APRIL 3, 2024

For as long as there has been business, there have been customers. And for as long as there have been customers, businesses have had to prioritize creating a positive customer experience. The customer experience—how buyers feel about their collective interactions with a brand—defines and motivates customer action.

Customer Expectations 195

Customer Expectations Touchpoint Omnichannel Social Media 195

Thematic

FEBRUARY 24, 2025

What if you could anticipate your customers’ needs before they even tell you? That’s the power of customer experience insights—real-time feedback and data-driven analysis that help businesses understand what customers want, what frustrates them, and how to improve their journey. Let’s go!

Insights 62

Insights Customer Experience Social Media Net Promoter Score 62

CloudCherry

OCTOBER 30, 2018

Who owns the customer experience in your organization? When it comes to putting customer experience management into action, it’s critical to know who owns the moving pieces. In today’s B2B world, customer experience management (CEM) often falls to the customer success team. But what about everyone who isn’t your customer?

Customer Success 186

Customer Success Customer Experience CEM Touchpoint 186

CX Accelerator

OCTOBER 7, 2019

More and more companies are realizing the importance of formalizing and strategizing the customer experience. However, many are unsure where to start, which leads to a common question, “How do you build a customer experience strategy?” Begin with identifying and mapping your company’s major touchpoints and performing a gap analysis.

Customer Experience 261

Customer Experience Contact Center Return on Investment Employee Experience 261

ProProfs Chat

MARCH 13, 2020

Did you know that 64% of modern consumers care less about the price if they are getting the best customer experience? As a result, companies are adopting a customer-centric approach to find out what customers like and what they don’t. Buyers today expect to have multiple touchpoints with the retailer.

Omnichannel 110

Omnichannel Customer Engagement Engagement E Commerce 110

Experience Investigators by 360Connext

MAY 19, 2015

Understanding what your customers are doing when is such a sexy, intriguing topic. We all want to better comprehend why our customers behave the way they do and when they make certain choices. That’s why customer journey mapping is such an inviting idea. That’s why customer journey mapping is such an inviting idea.

Customer Journey Mapping 234

Customer Journey Mapping Customer Journey Workshop Social Media 234

Totango

MARCH 29, 2022

Customer success goes beyond just viewing and knowing data points about your customers, and checking in periodically. And with the right systems and setup, that can mean automated reminders when customers are at risk for churn, ready to upgrade to a more advanced tier of your product, or just need more support.

Customer Engagement 101

Customer Engagement Engagement Customer Journey NPS 101

Retently

OCTOBER 23, 2024

Yet, with plenty of options available just a click away, customers expect far more than just a simple transactional relationship. It’s no longer enough to just sell a product; stores must engage with their audience at every step of the buyer’s lifecycle to ensure an exceptional customer experience.

Retail 109

Retail NPS Touchpoint Feedback 109

InMoment XI

OCTOBER 4, 2024

Managing this experience through a customer-centric approach can help businesses strengthen their customer relationships for long-term success. What is Customer Experience Management? To grasp customer experience management, it’s essential to first understand customer experience itself.

Customer Experience Management 195

Customer Experience Management Customer Experience Management 2024 195

InMoment XI

FEBRUARY 14, 2024

It’s easy to fall into the trap of thinking that customer expectations are always changing, and you’ll never be able to keep up. However, all your customers want the same thing: to be able to interact with their brand on their terms. What is Omnichannel Customer Experience?

Omnichannel 195

Omnichannel Customer Experience Social Media E Commerce 195

ShepHyken

DECEMBER 17, 2024

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: How can companies integrate their sales and support teams to enhance customer interactions? How can small businesses enhance customer support after a sale? What are the benefits of a customer advisory board?

Chief Customer Officer 62

Chief Customer Officer Social Media Customer Relationship Management Touchpoint 62

CloudCherry

FEBRUARY 26, 2019

Key Takeaways from Forrester Report on the State of Customer Analytics. The findings of the 2018 Forrester Report on the State of Customer Analytics are based on an online survey in which 144 North American analytics and measurement pros , from a broad set of industries, took part. Customer Analytics and its diverse applications.

2018 256

2018 2014 Measurement Retail 256