Remove Customer Engagement Remove Engagement Remove Transportation
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National Grid sparks customer engagement with interactive and forward-looking sustainability initiatives

Maru Group

Transparency is important in building customer trust so they can adopt sustainable practices. How do you engage customers in a low-engagement, highly regulated industry? Their objective is to transfer energy without interruption to customers and maintain the overhead electrical lines and gas pipelines that do this.

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Ford Versus Ferrari: A Lesson in Customer Experience?

ShepHyken

They use their cars for the same reason: daily transportation. And both dealerships – Ford and Ferrari – provide stellar customer service. The examples of Ford versus Ferrari and the Ritz-Carlton versus Comfort Inn illustrate a fundamental truth about customer experience: It transcends the boundaries of price and product category.

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4 Innovations Enabling Truck Roll Optimization

TechSee

No matter what field you are in—consumer applications, home automation, transportation, healthcare, manufacturing, or even environmental monitoring – your company can utilize the massive amount of data coming from connected devices to proactively monitor for potential issues and fix them remotely before your customer experiences a breakdown.

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The symbiotic evolution of EVs and the energy grid

West Monroe

The integration of EVs into the energy grid represents a significant shift in how we think about transportation, energy consumption, and the digital capabilities that bind them—the future of EVs is inextricably linked to the readiness and responsiveness of the grid, and that relationship that will define the next era of energy management.

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March Madness! Events for Customer Experience Excellence

Experience Investigators by 360Connext

After 14 years in retail, struggling to obtain the funding and approval to really make things right for his customers, Jon decided to focus his energy on the things that have always mattered the most to him: creating meaningful content, helping improve peoples'' lives, and just making people feel good.

Events 223
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Future Marketing: 3 Ways to Speak to Tomorrow’s Customer

Experience Investigators by 360Connext

While the media covered lots of impressive and sexy demos at CES, there were a few products receiving accolades for what the customer can actually do with them. A really interesting transportation example is Gogoro, which is part product, part service, and all kinds of awesome!

Marketing 250
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Customers Don’t Care About the Details; They Care About the Destination

ShepHyken

Here’s another example, which has nothing to do with a journey but does have to do with an overload of details that can hurt a sale or erode the customer experience. Some people love a fancy, expensive sports car, while others just want reliable transportation. Then, we told him what we were looking for.  He was very excited.