article thumbnail

The Impact of “Big Data” on Voice of Customer

InMoment XI

The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior. With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc.

article thumbnail

The Impact of “Big Data” on Voice of Customer

InMoment XI

The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior. With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Impact of “Big Data” on Voice of Customer

InMoment XI

The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior. With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc.

article thumbnail

Transformational Leadership – the key to unlocking the competencies of Customer Experience Professionals

ijgolding

If you have followed my writing for a while, you will be very much aware that I am very proud and passionate Customer Experience Professional (CXP). One of a growing number of ‘specialists’ in the newly recognised professional field, this group of skilled, experienced practitioners is growing in number on a weekly basis.

article thumbnail

Closing the Outer Loop with the Six Sigma Methodology

InMoment XI

With Six Sigma we typically ask 3 questions: Is there a gap between the current process and the customer expectations around that process? You should be able to answer the first question with your voice of customer data, meaning you should be able to work out what issues are causing the most dissatisfaction across your customer base.

article thumbnail

Highlights from Day One at VoCFusion 2012

InMoment XI

More than 350 Voice of Customer (VOC) and customer experience professionals gathered today at the Metropolitan Hotel in Las Vegas for the first day of VoCFusion 2012.

2012 150
article thumbnail

Highlights from Day One at VoCFusion 2012

InMoment XI

More than 350 Voice of Customer (VOC) and customer experience professionals gathered today at the Metropolitan Hotel in Las Vegas for the first day of VoCFusion 2012.

2012 150