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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Businesses can prioritize areas for improvement, focusing their efforts on delivering meaningful experiences that leave a lasting positive impression on customers. Improved Customer Experience With unstructured data analytics, organizations can adopt a proactive approach to customer experience management.

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The Customer Experience Is Your Best Marketing

ShepHyken

If it was good, it might prompt a customer to pick up the phone or email an inquiry. But, today a good website is about offering up new content, sometimes daily (or even more often), in the form of articles, white papers, videos and even games. Customers can post comments and interact. Follow on Twitter: @Hyken.

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20 Ways To Create An Amazing Customer Service Experience In 2020 (Part Two)

ShepHyken

Little reminders shared consistently with employees will help keep customer service front of mind. Publish a report or white paper that will benefit your customers. Customers love relevant information. Shep Hyken is a customer service expert, keynote speaker, and New York Times bestselling business author.

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For Employees and Customers, Should the Goal Be Higher Engagement or Higher Experience Value?

Beyond Philosophy

From my perspective, at least, experiences that drive customers’ emotional brand trust and bonding can be both shaped and sustained. That’s largely a function of organizational culture, customer-focused processes – – and the direct and indirect contribution of employees through ambassadorship behavior.

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7 Big Benefits of Giving Employees the Knowledge They Need

Tricia Morris

Notes analyst Esteban Kolsky in a recent white paper , sales benefits from employee self-service knowledge by being able to provide prospects with immediate information, whether that’s the latest sales or marketing promotion, new product information, or for existing customers, the status of a service request or upgrade.

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Customer Service Employees are Among the Least Engaged: What’s One Way to Change That?

Tricia Morris

According to PayScale.com , the average hourly pay for a customer service representative in the United States is $12.91. In a recent white paper , ThinkJar Founder and Principal Esteban Kolsky, agreed that this is a commonly heard frustration. Small Change Can Make a Difference.

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4 Powerful Rules to Create Employee and Customer Word-of-Mouth Programs That Work

Beyond Philosophy

It’s about hiring the most customer sensitive, proactive staff, training them to be customer focused, and making customer processes as friendly as possible. As noted above, stakeholders can subconsciously and emotionally sense when companies and are being honest and authentic, and when they’re not.