eglobalis

MARCH 30, 2025

This article examines in detail how businesses in both B2B and B2C contexts are leveraging AI, sentiment analysis, voice-of-customer (VoC) platforms, predictive analytics, and streaming data to capture customer insights in the moment. With predictive insights, businesses can personalize the customer journey dynamically.

Banking 317

Banking NPS B2B Social Media 317

eglobalis

JULY 31, 2024

Bayer (Europe) Acquia supports Bayer by offering a robust content management system and personalization tools that enhance digital experiences and streamline customer interactions across various channels. Juniper Networks (NAM) Juniper Networks utilizes a comprehensive MarTech stack for content management, event marketing, and advertising.

Customer Experience 430

Customer Experience Social Media 2024 B2B 430

InMoment XI

JANUARY 27, 2025

Still, in discussing the logistics of the exchange, a nugget of information emerges amid the customers relief at having the issue resolved promptlya comment about wanting to look professional for an upcoming work event.

Call Center 195

Call Center Contact Center Social Media Apparel 195

Kerry Bodine

MAY 3, 2019

If you read my last post , you’ll know that I credit the launch of Net Promoter Score® as one of three pivotal events that paved the way for the customer experience discipline. Use a mix of methods — and a mix of quantitative and qualitative data — to get the richest insights about your customers’ needs and expectations.

NPS 26

NPS Customer Insights Insights Net Promoter Score 26

eglobalis

OCTOBER 1, 2017

The CXPA supports the professional development of its members and advances the field of Customer Experience, Customer Insights, People Experience, Analytics, Sales, Marketing and Care. Events connecting CX and the Global Industry Experts . Sponsorship and engagement in global events. Discussion Boards.

Customer Experience Professionals 157

Customer Experience Professionals CEM Customer Experience 2011 157

InMoment XI

OCTOBER 29, 2024

As a result, you will earn emotional buy-in from customers, turning them into loyal advocates. Create spaces where your customers can connect with each other and your brand. This can happen through social media, forums, or events. Engage regularly by sharing content, hosting discussions, or offering exclusive insights.

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

InMoment XI

APRIL 18, 2023

Mary Anne Ghobrial is the director of Australia’s largest customer experience event— The Customer Show. Here’s an overview of their Q&A: What Is the Customer Show? All brands know that customer experience is important—delighting customers is the name of the game.

ROI 195

ROI 2023 Events Insurance 195

GetFeedback

DECEMBER 26, 2018

This score indicates how satisfied or dissatisfied customers are with a particular service, interaction, procedure, or product—whatever the survey is measuring. Any time you want customer insight into one of the following areas, you can use a CSAT survey: Customer support interactions. Customer onboarding.

Customer Satisfaction 286

Customer Satisfaction Measurement Net Promoter Score Feedback 286

Alida

MAY 16, 2018

It was the second annual CX and the City event in New York City from Vision Critical , and I spent most of the day holding my breath hoping that the storm would pass. The evening revealed how some of the world’s biggest brands are integrating customer feedback into every decision. I included some highlights below.

Insights 154

Insights Events Advertising Webinar 154

Alida

NOVEMBER 14, 2019

We celebrated our customers at Insights Day events across the globe, presented our vision and business strategy at Forrester’s CX SF , and went online with Argyle to talk about the customer experience with hundreds of marketing and CX professionals.

Consumers 171

Consumers Events Presentation Insights 171

Win the Customer

NOVEMBER 29, 2024

Identify Touchpoints: List all the interactions a customer has with your brand at each stage of the journey. Gather Customer Insights: Conduct surveys, interviews, and focus groups to gather feedback from customers. Analyze customer reviews and social media comments. Post-Purchase: What happens after the purchase?

Customer Journey Mapping 59

Customer Journey Mapping Customer Journey Touchpoint Social Media 59

Alida

OCTOBER 16, 2019

Over 500 insights, marketing, product, and customer experience (CX) professionals joined Vision Critical at our global Insights Day event series in New York City, London, Paris, and San Francisco to talk about the present and the future of the insights industry. For the last four weeks, we’ve been on tour.

Brands 32

Brands Events Presentation Insights 32

Alida

JUNE 29, 2016

Improve the understandability of your customer insight using the charts that are most applicable to your question types and findings. Make customer insight easy to consume for your stakeholders and team members. We’ll be announcing more exciting additions to our software at the 2016 Customer Intelligence Summit.

Communication 140

Communication Insights 2016 Innovation 140

TechSee

AUGUST 14, 2023

This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience and customer service. They are “the ones to watch” and we recommend you follow them on Linkedin, Twitter, or YouTube or try meeting them at key industry events. Follow on LinkedIn

2023 207

2023 Customer Service Contact Center Customer Centricity 207

Optimove

DECEMBER 19, 2024

Download Now In Summary Turning holiday shoppers into lifetime customers requires a strategic approach that focuses on data collection, exceptional customer experiences, and fostering loyalty through personalized communications and incentives.

Retail 59

Retail 2024 Download Lifetime Customer 59

Customer Bliss

MARCH 30, 2017

Visually, a slice of it looks like this: And that’s actually a good place to start in general on the idea of customer experience labs: what are they, why do companies typically use one, and what’s the desired end state? What are customer experience labs? There is also this idea of “event thinking.”

Customer Experience 195

Customer Experience Banking Net Promoter Score Call Center 195

Retently

MARCH 17, 2025

They track operational KPIs, not customer insights. For example, if shipping delays are a growing complaint, the report will highlight it, show customer impact, and suggest the next steps for resolution. The Balanced Middle-Ground Approach: Best of Both Worlds Why choose between data and insights when you can have both?

Insights 90

Insights NPS Metrics Customer Satisfaction 90

SurveySensum

SEPTEMBER 17, 2024

Invitation to a Special Event Inviting promoters to an event fosters a deeper connection and shows appreciation for their support. It helps build a community around your brand and can turn loyal customers into brand advocates. Subject: You’re Invited: Join Us for a Special Event! Best wishes, [Your Name] [Your Company] 4.

NPS 52

NPS Customer Insights Insights Feedback 52

InMoment XI

SEPTEMBER 25, 2024

.” — Csaba Dancshazy Senior Market Research Manager Fitness Lifestyle & Events Tough Mudder Inc. has grown to become a leading active lifestyle brand and endurance event company with more than 2.5 However, the volume and the qualitative format of their post-event surveys make it challenging to garner insight.

Insights 195

Insights Social Media Net Promoter Score Events 195

InMoment XI

JANUARY 4, 2024

Personalization Leverage data analytics and customer insights to personalize the online shopping experience. Implement personalized product recommendations, targeted promotions, and customized content based on individual preferences and past interactions.

Retail 195

Retail Customer Experience Social Media NPS 195

Customer Bliss

SEPTEMBER 12, 2017

Rachael walks us through her path to provide Cisco with crucial information that created insights around Cisco’s customer base — and how she is building capabilities inside the organization to value customers, show impact, and focus on their priorities. . About Rachael. There were — happily! trade shows).

2007 0

2007 B2B Leadership Events 0

CSM Magazine

APRIL 12, 2023

Without a holistic understanding of this data, your organization cannot support seamless customer experiences. That’s why Reuters Events is inviting you to attend their upcoming webinar ‘Overcoming Adversity: Drive insights into action with AI-powered listening and consumer intelligence’! Hope to see you there!

Webinar 52

Webinar Customer Insights Insights Competitive Advantage 52

eglobalis

SEPTEMBER 30, 2017

Die CXPA wurde 2011 gegründet und ist die weltweit führende Non-Profit-Organisation für die Weiterbildung und Förderung von Customer-Experience-Managern. Als Einzelperson und Organisation können Sie helfen, indem Sie: Eine Organisation finden, die bereit ist, anfangs regionale und später größere Events zu veranstalten.

Customer Experience Professionals 159

Customer Experience Professionals CEM Customer Experience 2011 159

Forrester's Customer Insights

DECEMBER 21, 2020

Back in March, Nick Barber and I teamed up to help B2B marketers assess whether virtual events were a viable alternative to physical, as COVID-19 forced event managers to cancel in–person events wholesale.

Events 59

Events B2B 2021 Marketing 59

GetFeedback

MAY 23, 2019

NPS is an inevitable comparison that surfaces whenever a company launches a Voice of the Customer (VoC) program to optimize their customer experience (CX) strategy. . In essence, VoC gives your customers a voice within your organization. . Conversely, you do not want NPS to be tied to a specific event.

NPS 308

NPS Net Promoter Score CEM Metrics 308

Gainsight

FEBRUARY 13, 2023

Data Builds the Certainty to Innovate In challenging macroeconomic times, if you want to innovate at speed, you have to get certainty where you can, and where we can get certainty is through customer insights. In fact, in times like these, it’s imperative that we’re laser-focused on those customer insights.

Customer Insights 52

Customer Insights Insights Innovation Customer Success 52

Forrester's Customer Insights

FEBRUARY 2, 2024

Marketers face long standing event planning and execution challenges In the ever-evolving landscape of B2B marketing, events continue to dominate marketing program spend. However, many event marketers struggle to fully capitalize on the value of their investments due to long-standing challenges.

Events 45

Events B2B Marketing Measurement 45

Optimove

NOVEMBER 28, 2024

See the difference control groups make in this guide Download Now Why it Matters: The convergence of Black Friday and the NFL creates a rare opportunity for marketers to capitalize on heightened consumer engagement across two major events.

Sports 59

Sports Retail Multi-Channel Download 59

Alida

SEPTEMBER 22, 2016

DEWALT’s award-winning insight community has resulted to savings of over $1 million in study costs this year and close to $6 million since its launch. RELATED STORIES: How DEWALT uses customer insight to accelerate innovation [customer story and video]. Unearth new revenue streams from customer feedback.

2016 267

2016 Innovation Marketing Insights 267

Retently

JANUARY 13, 2025

Enterprise Plan : Custom pricing for large-scale businesses requiring Salesforce integration and custom solutions. Best Fit For This dynamic tool strikes the perfect balance between automation and advanced customer insights, making it a game-changer for teams focused on reducing effort and driving meaningful engagement.

Measurement 116

Measurement Effort Score Multi-Channel Net Promoter Score 116

SurveySensum

MARCH 24, 2025

Research shows: 60% of customers prefer to be conducted via email In-app surveys have a response rate of 15%-25% And SMS has a response rate of 45%. Now utilizing only one or two channels for survey distribution will end up costing you as you might be losing customer insights. Ready to boost customer loyalty and retention?

NPS 52

NPS Feedback Loyalty Measurement 52

Customers That Stick

NOVEMBER 13, 2014

This was my first introduction to the saying, ‘the customer is always right’ While I think much can be said about that expression, at the time, it was the first time I recognized that I had customers. Tell us how one outside influence impacted your customer service or customer experience thinking.

Customer Experience 137

Customer Experience Contact Center Sports Social Media 137

Optimove

MARCH 20, 2025

The Power of “Wrap-Up” Campaigns: Telling Your Customers Story Instead of waiting until year-end, brands can leverage customer data year-round to create engaging Review campaigns that strengthen retention and even go viral. Attendees learned how to turn customer insights into high-impact, shareable content.

Connections 52

Connections Marketing 2025 Rewards Programs 52

InMoment XI

FEBRUARY 5, 2024

This can be a powerful motivator for potential customers who are considering a purchase or service. Customer Insights: Reviews offer businesses insights to the emotions and experiences of their customers. This can help identify pain points and lead to making decisions that positively impact the customer experience.

Competitive Advantage 195

Competitive Advantage 2024 Consumers Feedback 195

Alida

JULY 21, 2017

Creating a close relationship grows the lifetime value of your customers. Here are three examples of how smart brands have fostered a mutually beneficial relationship with their customers, and how you can do the same. Dove leverages customer insight to shape a provocative campaign.

Customer Relationships 154

Customer Relationships Brands 2015 Insights 154

SurveySparrow

APRIL 21, 2022

So their responsibilities include organizing student events, housing, food services, transport, parking, classes, personal development, and every aspect of student life. The post Smiley Terminal: How to Use It to Gain Customer Insights Onsite appeared first on SurveySparrow. We’re sure you can think of even more!

Customer Insights 52

Customer Insights Insights Transportation E Commerce 52

Bob Hayes

NOVEMBER 5, 2017

Analytical Leaders Focus on Generating Customer Insights. Analytical Leaders focus analytics efforts on understanding customers. Generally speaking, the top use of analytics for Analytical Leaders was to generate customer insights while the top use of analytics for Analytical Laggards focused on internal matters (see Figure 1).

Competitive Advantage 101

Competitive Advantage Customer Experience White Paper Download 101