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Uncovering the “why” delivers higher research ROI for CX leaders

Alida

Note: This article is part of our ROI Matters series , which explores the value of research ROI to C-suite executives and leaders in product innovation , customer experience, marketing and customer insight. . Ongoing engagement with customers can help bridge this gap. Give NPS and CSAT some context.

ROI 252
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InMoment named Leader in Forrester Wave™: Text Mining and Analytics, Q2 2024: A Comprehensive Breakdown

InMoment XI

This placement highlights our fierce commitment to innovation, customer satisfaction, and delivering future-proof technological solutions—no matter your business needs. Innovation – Following the Lexalytics acquisition, InMoment led text analytics innovation, which is recognized with industry awards.

2024 260
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Journey Orchestration

Optimove

Journey Orchestration helps marketers set goals and apply relevant customer insights for audience segmentation; it also helps them manage and plan the timing and sequencing of channels for multichannel marketing campaigns and journeys. How does journey orchestration impact marketing ROI? What is Journey Orchestration?

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Building A Foundation For Better Customer Experiences

Experience Investigators by 360Connext

Discloser: This article uses affiliate links to LinkedIn Learning Most companies say they want to provide a great experience for their customers. They might even proclaim to put customers first or be customer-centric. Create a strategy to gather ratings, scores, and regular feedback from customers.

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How 4 industry-leading Canadian brands use insight to improve CX

Alida

In a panel session moderated by our very own Karen Eisen, experts from Canadian Tire, Jamieson Laboratories, CIBC and Flipp shared how they are using customer insight to improve the customer experience. Canadian Tire: Use insight to meet the needs of different customers. It was also a great night of learning.

Insights 141
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CX University’s (CXU) Program is Congruent with CXPA’s new Definition of Domains of Knowledge, Skills, Abilities

CX University

Download the CXU Online Course Guide to review more details: Download here.

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How to improve you call center customer experience strategy for 2019?

TechSee

Call center leaders realize that the time has come to deliver real measurable value to the enterprise. 2019 will be a critical year for call center customer experience strategy: either they will finally move the needle or risk elimination. Aligning business objectives with contact center performance.