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Five Overlooked Moments that may be Wrecking Your Customer Journey

Experience Investigators by 360Connext

Your customers are interacting with your organization, calling service numbers, navigating mobile apps, and waiting for products. Customer experience, by its very definition, is happening whether you are intentional or not. These are opportunities to deliver a positive experience and build that trust with the customer. .

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3 Areas of Customer Experience Where Human Expertise Is Absolutely Vital

InMoment XI

3 Areas Where Human Expertise Makes a Valuable Contribution to Customer Experience. Qualitative Research Customer Journey Mapping Ideation to Improve the Customer Experience. Only in live, qualitative research can you fully leverage the “5 Why’s” technique to drill down to the root cause of a customer’s behavior.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Our A to Z Guide to Customer Experience Definitions and Terms covers everything you need to know, from clear definitions of key terms to a comprehensive overview of the topic.

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The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

After Voice of the Customer (VoC) , nothing is more closely associated with Customer Experience Management (CXM) than a customer journey map (CJM). . On the selling (vendor) side, there are salespeople, customer support reps, accounting personnel, manufacturing, accounting, legal, and more.

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Three CX Strategy Webinars to Ramp Up Your Program

InMoment XI

How to Win the “Make or Break” Moments in the SaaS Customer Journey. In every SaaS customer journey, there’s a make or break point. You could either lose a customer or win them over. We invited Jessica Pfeifer and Rita Balgeman (InMoment) to teach folks how to optimize customer journeys.

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How to Build a Customer Experience Persona

Experience Investigators by 360Connext

In my work consulting, training, and running workshops , one consistent theme I find is teams are super eager to begin the Customer Journey Mapping process. Customer Journey Mapping can reveal — and help solve — a lot of problems in the customer journey. Decide on the goals of the project.

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20 Definitions of Customer Experience in 2021

Oracle

Let’s take a look at 20 definitions that reflect the current state of the customer experience ecosystem. Definition #1. CX is how customer expectations overlap with the actual experiences they get when interacting with a company. Definition #2. Definition #3. Definition #4. Definition #5.