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Five Overlooked Moments that may be Wrecking Your Customer Journey

Experience Investigators by 360Connext

Your customers are interacting with your organization, calling service numbers, navigating mobile apps, and waiting for products. Customer experience, by its very definition, is happening whether you are intentional or not. These are opportunities to deliver a positive experience and build that trust with the customer. .

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Three CX Strategy Webinars to Ramp Up Your Program

InMoment XI

How to Win the “Make or Break” Moments in the SaaS Customer Journey. In every SaaS customer journey, there’s a make or break point. You could either lose a customer or win them over. We invited Jessica Pfeifer and Rita Balgeman (InMoment) to teach folks how to optimize customer journeys.

Webinar 370
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The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

After Voice of the Customer (VoC) , nothing is more closely associated with Customer Experience Management (CXM) than a customer journey map (CJM). . The study also notes increasing usage of online resources (social media, review sites, and vendor web sites) which has pushed sales engagement later in the cycle. .

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An Article On Customer Experience That Actually Makes Sense

GetFeedback

We’ll go into more detail below as to why, but for now, here is our definition: Great customer experience means meeting or exceeding the expectations of your customer during all interactions with your company. Yes, you can steal that definition. Why is customer experience important? We won’t mind. .

Article 337
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How to Build a Customer Experience Persona

Experience Investigators by 360Connext

In my work consulting, training, and running workshops , one consistent theme I find is teams are super eager to begin the Customer Journey Mapping process. Customer Journey Mapping can reveal — and help solve — a lot of problems in the customer journey. Decide on the goals of the project.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Our A to Z Guide to Customer Experience Definitions and Terms covers everything you need to know, from clear definitions of key terms to a comprehensive overview of the topic.

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How to Deliver a Great Customer Experience (VIDEO)

GetFeedback

If you read definitions online, you’ll find a number of interpretations. Some say customer experience is the perception customers have of a brand based on their interactions. Others say it’s rooted in customer service and user experience, which tend to influence customer sentiment the most.