InMoment XI

OCTOBER 24, 2024

What is the Difference Between a Customer Engagement Platform and Customer Relationship Management (CRM)? Debating the differences between customer engagement platforms and CRM systems is natural. Key Features in a Customer Engagement Platform Not all customer engagement platforms are built the same.

Customer Engagement 195

Customer Engagement Engagement E Commerce Omnichannel 195

InMoment XI

NOVEMBER 22, 2024

Happy customers are more likely to extend their subscriptions and purchase additional features. Collecting and analyzing feedback allows you to provide more value, which increases sales, subscriptions, and revenue. Customer satisfaction results in positive reviews and testimonials.

Feedback 195

Feedback Net Promoter Score Social Media NPS 195

InMoment XI

MAY 10, 2022

Sales, coupons, and promotions can also help customers feel like your brand offers a good value. Many customers will pay slightly more to shop at a store that provides a better experience and that treats their employees well. Use this to your advantage as you build customer relationships through your marketing campaigns.

Retail 370

Retail Net Promoter Score Loyalty Programs Loyalty 370

InMoment XI

DECEMBER 30, 2021

The Four Touchpoints in the SaaS Customer Journey Taking Immediate Action: Sustainable Strategy for Customer Follow-up Taking Strategic Action: Insights from Touchpoint Data. One of the strategies Pfeifer explained is to have a single-account view of feedback in a customer relationship management (CRM) dashboard.

Webinar 370

Webinar Metrics Touchpoint Customer Journey 370

GetFeedback

JULY 24, 2018

Others say it’s rooted in customer service and user experience, which tend to influence customer sentiment the most. But neither definition captures the breadth and variety of modern customer relationships. For better or worse, each one of these micro-experiences impacts the outcome of that customer relationship.

Customer Experience 277

Customer Experience Touchpoint Customer Journey Mapping Definition 277

Experience Investigators by 360Connext

JANUARY 7, 2025

Customer Touchpoints : Your CX program centers on customer touchpoints, which are every point of interaction with customers (both direct and indirect). Explain how youre looking to build customer personas using the organizations data and ask the data expert about how you can accomplish this effectively.

Customer Experience 143

Customer Experience Customer Journey Mapping Touchpoint Metrics 143

Experience Investigators by 360Connext

NOVEMBER 20, 2014

While with traditional enterprise sales the customer is paying for a one-off purchase that may or may not go hand-in-hand with an annual service fee, SaaS companies are constantly having to cultivate the customer relationship if they are to stay in business. Success means moving the relationship beyond the sale.

Customer Experience 302

Customer Experience Chief Customer Officer Events 2003 302

InMoment XI

JANUARY 9, 2024

Decision-making: B2B transactions are often characterized by a more complex decision-making process involving a group of decision-makers within the business, and the sales cycle may be longer. Relationship-building and addressing the needs of multiple stakeholders are crucial in B2B interactions. Customer relationships.

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

InMoment XI

OCTOBER 17, 2024

Knowing the right questions to ask can positively impact your customer relationships, but designing good questionnaires is certainly a challenge. With the help of InMoment’s AI-Powered Active Listening , you can leverage the power of award-winning generative AI to intelligently listen and respond to customers in real-time.

Feedback 195

Feedback Insights Customers Banking 195

Retently

OCTOBER 23, 2024

Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction. Taking the importance of collecting customer feedback out of the way, where do we start?

Retail 110

Retail NPS Touchpoint Feedback 110

inQuba

MARCH 12, 2025

By leveraging emotions, companies can drive brand loyalty, increase sales, and enhance customer retention. This post will explore how to effectively measure and optimize emotional marketing strategies to achieve better sales and customer retention. However, it lacks real-time adaptability and relies heavily on past data.

ROI 52

ROI Customer Retention Connections Measurement 52

TechSee

MARCH 1, 2021

But the days of relying on sales staff to entice customers to re-open their wallets are coming to an end. The rise of new digital engagement channels is making it easier than ever for Customer Service staff to do the (selling) deed, while pushing the CX to the next level. Customer Service as a Profit Center.

Sales 124

Sales Technology Customer Service Contact Center 124

InMoment XI

OCTOBER 4, 2024

Managing this experience through a customer-centric approach can help businesses strengthen their customer relationships for long-term success. What is Customer Experience Management? To grasp customer experience management, it’s essential to first understand customer experience itself.

Customer Experience Management 195

Customer Experience Management Customer Experience Management 2024 195

ShepHyken

DECEMBER 17, 2024

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: How can companies integrate their sales and support teams to enhance customer interactions? How can small businesses enhance customer support after a sale? What are the benefits of a customer advisory board?

Chief Customer Officer 62

Chief Customer Officer Social Media Customer Relationship Management Touchpoint 62

InMoment XI

SEPTEMBER 17, 2024

As a matter of fact, 56% of customer service leaders said they plan to invest more into their customer journey, which would be a first-time investment for 45% of them. These investments highlight how crucial the customer journey is to a great customer experience and creating lifelong customer relationships.

Customer Journey 195

Customer Journey Customer Journey Mapping Net Promoter Score 2024 195

InMoment XI

MARCH 23, 2025

It pulls data from touchpoints like social media, chatbots, emails, customer feedback, customer relationship management (CRM) tools, and interactions with customer support, marketing, and sales teams, providing insights into customer intent, sentiment, pain points, and patterns.

Touchpoint 195

Touchpoint Insights Sales Social Media 195

Experience Investigators by 360Connext

APRIL 23, 2024

CEM involves strategic planning and execution that help an organization track, oversee, and organize interaction between a customer and the organization throughout the customer lifecycle. (Is Is this the same as Customer Relationship Management, or CRM?

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

GetFeedback

JUNE 22, 2019

Net Promoter Score surveys are a type of customer experience survey. They are good for gathering real-time customer feedback and building customer relationships. Remember that your NPS survey represents a valuable customer loyalty metric. Remember that your NPS survey represents a valuable customer loyalty metric.

NPS 304

NPS Net Promoter Score Feedback Brands 304

InMoment XI

MARCH 22, 2025

Keeping customers happy and engaged is an excellent first step. But, if were being honest, keeping track of customer relationships with your brandespecially when you have thousands of interactionsisnt exactly a walk in the park. Some issues may inadvertently slip through the cracks, causing customers to look elsewhere.

Average Handle Time 195

Average Handle Time Contact Center Customer Retention Touchpoint 195

CSM Magazine

APRIL 10, 2025

Example: A retail stores chatbot can guide customers on how to track their orders or initiate a return process effortlessly. Sales Assistants AI can act as a virtual salesperson by recommending products based on customer preferences, guiding them through the purchase process, or even upselling complementary items.

E Commerce 52

E Commerce E-support Books Healthcare 52

Optimove

APRIL 10, 2025

Managing Customer Data: CDP vs CRM Understanding the tools that manage and activate customer data is crucial for marketers. Two of the most talked-about platforms in this space are the Customer Data Platform (CDP) and Customer Relationship Management (CRM) system. Who Uses a CRM?

Download 52

Download Customer Journey Customer Relationship Management Sales 52

Retently

MARCH 11, 2025

A CX Manager is responsible for the entire end-to-end customer journey, making sure every touchpoint from store purchase to post-fulfillment support is smooth, frustration-free, and ultimately leads to happier, more loyal customers. Fewer support tickets = lower customer service costs. A CX Managers ultimate goal?

Management 116

Management Customer Experience Roadmap NPS 116

Experience Investigators by 360Connext

APRIL 30, 2015

Just because the customer is not happy in the current situation doesn’t mean they won’t be happy in any situation with your brand. Michaels put some real thought into this- not as an exit point, but as an important customer touchpoint. They addressed the key realities of the relationship when designing this page.

Brands 266

Brands 2013 2014 Retail 266

GetFeedback

OCTOBER 30, 2018

This type of interaction can occur across varying distribution channels at different touchpoints throughout the customer journey. Leverage this data to bolster your customer support programs, boost support productivity, and forge deeper customer relationships. Want to learn more?

Demo 103

Demo Feedback Omnichannel Touchpoint 103

BirdEye

MARCH 3, 2025

Youve probably experienced it yourselfbrowsing a store online and receiving an email or notification about a sale on the items you were eyeing. Later, when you visit the store in person, the sales associate knows exactly what you’re looking for. Multiple touchpoints are often needed to build a relationship and secure meetings.

Omnichannel 52

Omnichannel Marketing 2025 Multi-Channel 52

BirdEye

MARCH 3, 2025

Youve probably experienced it yourselfbrowsing a store online and receiving an email or notification about a sale on the items you were eyeing. Later, when you visit the store in person, the sales associate knows exactly what you’re looking for. Multiple touchpoints are often needed to build a relationship and secure meetings.

Omnichannel 52

Omnichannel Marketing 2025 Multi-Channel 52

InMoment XI

JANUARY 17, 2024

By understanding and anticipating the needs and preferences of your guests, you make them feel valued and ensure that every touchpoint in their journey contributes to positive and enjoyable experiences. It encompasses the entire customer journey — through processes, policies, and people. Guest experience isn’t a department.

Guest Experience 195

Guest Experience Hospitality Hotels Travel 195

InMoment XI

MARCH 21, 2025

It provides real-time insights on everything from their pain points to their purchasing triggers, helping you improve experiences and increase sales. Conversational intelligence insights are findings derived from assessing customer conversations with or about your brand. What Are Conversational Intelligence Insights?

Insights 195

Insights Sales Interaction Metrics 195

Experience Investigators by 360Connext

FEBRUARY 9, 2021

Is customer experience worth it? C-level leaders want to know if customer experience (CX) is worth the investment. Customer-focused employees across marketing, sales, HR, and other departments want to know if new CX initiatives are worth pushing for. This often gets translated into the following business text: SALES!

Customer Experience 261

Customer Experience Net Promoter Score Culture ROI 261

SurveySensum

APRIL 16, 2025

Smarter marketing, better sales, and a customer experience that keeps people coming back. A Customer Relationship Management (CRM) survey is a targeted method of collecting customer feedback from the contacts stored in your CRM system. Segment your audience and fine-tune your marketing and sales strategies.

Feedback 52

Feedback Demo Touchpoint NPS 52

Blueshift

JANUARY 3, 2025

At its core, a CDP gathers data from multiple tools to create a unified customer database, aggregating information from every touchpoint into a comprehensive profile. Enhanced E-commerce Capabilities : With deeper e-commerce integration, CDPs are transforming how brands interact with customers online.

E Commerce 52

E Commerce Marketing E-support ROI 52

SurveySensum

AUGUST 19, 2024

This is one of the customer touchpoint examples where the brand engaged with Mike to remind and or understand why he abandoned the cart. This interaction at this touchpoint in Mike’s customer journey prompted him to become a customer from just a mere visitor. What are Customer Touchpoints?

Touchpoint 52

Touchpoint Social Media Customer Journey Feedback 52

CSM Magazine

OCTOBER 22, 2024

From chatbots that provide instant responses to customers to predictive algorithms that tailor product recommendations, AI is transforming how businesses meet customer needs efficiently and accurately. Data Analytics and Personalization Data is the foundation of personalization.

Technology 52

Technology Customer Experience Omnichannel Touchpoint 52

SurveySensum

OCTOBER 2, 2024

Customer Experience Management vs. Customer Relationship Management – What are the Key Differences? Good customer experience goes beyond a transaction — it’s about making your customers feel heard, valued, and understood. But as customer expectations evolve, so do the tools to manage them. billion by 2034.

Customer Relationship Management 52

Customer Relationship Management Customer Experience Management Customer Relationships Management 52

CloudCherry

DECEMBER 23, 2019

But, don’t be too lulled by his calming voice…This guy has some dynamic advice on dealing with Customer Challenges, and you’ll want to sit up and take notice! On this episode, Mike shares some of his day-to-day practices, some of which include regularly asking himself, “What are we doing to drive the improvement of each touchpoint?”,

CEM 195

CEM Customer Success Return on Investment Customer Relationship Management 195

InMoment XI

MARCH 25, 2024

The e-commerce and retail giant implements predictive analytics techniques across various facets of its operations, from its powerful product recommendation engine (“Customers also bought these items”) to dynamic pricing adjustments. The next step is to take a long view when looking at customer relationships.

Customer Experience 195

Customer Experience Social Media E Commerce Retail 195

Optimove

FEBRUARY 17, 2025

How AI is Transforming CDPs Download Now >> Why it Matters: This post demonstrates how the Marketing Rule of 7 can transform fleeting interactions into sustained customer relationships by emphasizing the importance of repeated, personalized touchpoints.

Retail 52

Retail Customer Engagement Multi-Channel Engagement 52