This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
You can find it here: Introduction B2B loyalty conjointly with adoption are the cornerstone of sustainable growth in an increasingly competitive global market. In this context , loyalty becomes more than just a metric; it is an indicator of long-term partnership strength. But what truly drives loyalty in the B2B space?
It is increasingly expensive and difficult to improve customer acquisition, which means that it is just as important to keep your current customers happy. Focusing on customerretention will help your organization reduce costs and increase revenue. What Is CustomerRetention?
In her conversation with our own James Gilbert, Jeannie- author, speaker, consultant, owner of Experience Investigators by 360 Connext , and CX Expert for 20 + years- educates us on the ins and outs of CustomerRetention. THAT’s where you start building loyalty.’. So, where do we begin? Request a demo.
With many customers considering switching banks, a positive customer experience can be the deciding factor in retaining them. Consistently providing exceptional service can strengthen loyalty and reduce the likelihood of customers looking elsewhere. This approach is crucial for driving loyalty.
Bank CustomerRetention: Why It Matters. You’ve probably heard this more than a dozen times: retaining a customer is so much cheaper than acquiring a new one. According to Kantar , banks that lead in the customer experience index have a recommendation rate that is 1.9 times higher, and their customers are 2.1
Did they just build a location that’s closer to your customer? Loyalty to an Employee: There are some instances in which the relationship isn’t between a customer and the company but between a customer and an amazing employee. If that employee moves to the competition, they may take the customer.
This blog post explores what CX services are and why more and more companies are turning to expert CX consulting services to enhance their interactions with customers and drive loyalty. What Are Customer Experience Services? Training and Workshops : Educational resources to empower your team with CX best practices.
Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customerloyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. Understanding Customer Experience Management (CEM) Let’s start at the beginning.
Bank CustomerRetention: Why It Matters. You’ve probably heard this more than a dozen times: retaining a customer is so much cheaper than acquiring a new one. According to Kantar , banks that lead in the customer experience index have a recommendation rate that is 1.9 times higher, and their customers are 2.1
Ever think that your organization’s or association’s customerretention strategy may actually function as a customer churn strategy? First, assuming that you have a customerretention strategy in place, when is the last time you did a forensic analysis of strategy effectiveness? I’m so honored!
Your customerretention is super important to your bottom line—after all, customerloyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customerretention plan that can lead to long-term customerloyalty.
Innovative customerretention should not be a rare occurrence. However, in many organizations, innovative is the last thing customers expect. First of all, customers continuously re-evaluate why they do business with us. And third, our actions consistently fall short of customer expectations. Here’s why.
Last week’s October 5th was the annual international Customer Experience Day. While CX Day will come and go, keeping your customers happy year round is the pillar of customerretention and supports that your CX efforts will be successful. . Your best customer is the one who keeps coming back to you.
What do your customerretention stories sound like? Can you rely on the same stories you told to acquire new customers, to also retain them? Customerretention stories involve more than just how your products, features and services play out, over time. Then, take action here. is available on Amazon.com.
These 18 ways create a more effective customerretention strategy. Or a sales engineering professional, a customer service professional, or any other professional engaged in acquiring and retaining customers. That habit creates a set of behaviors and expectations which impact how we best serve customers.
Customerretention is a business growth, expansion and sustainability strategy. However, in reality, customerretention is firmly in the hands of everyone else in the organization who usually is not part of the customer acquisition process. Retaining Customers involves All Hands on Deck.
When we abandon customers repeatedly throughout their relationships with our organizations and associations, they defect. Listen to my video o n Customer Abandonment. Then, consider the value of my keynotes and workshops on collaborative storytelling and customerretention. It doesn’t have to be that way anymore.
What is your current customerretention strategy value? I offer these five customerretention strategy value blog posts for your reading pleasure. While retaining customers is an art form, the relentless pace of technology change challenges the norm. Storytelling Outcomes influence Post Sale Customer Expectations.
Do you have a customerretention scorecard? Any of the plethora of scoring systems which measure customer satisfaction and loyalty. And your own performance is measured and compared with the ratings customers provide on a quarterly basis. Customerretention matters when it is time to renew that contract.
Are competing customerretention cultures crippling your organization or association? First, competing customerretention cultures are sustained within traditional departmental silos and business models. Then, competing customerretention cultures are sustained by traditional workforce hiring practices.
Understanding Empathy in Customer Support Empathy is more than a buzzword in customer supportits the foundation of meaningful interactions. It transforms standard interactions into human connections, fostering trust and loyalty. A frustrated customer isnt just angrytheyre seeking acknowledgment. What is Empathy?
Your employees are confused about their customerretention roles. Into customer experiences, customer success and customerretention. First, ponder whether your hiring processes focus on hiring employees to fulfill customerretention roles. . You have an A, B and then Z model.
Understanding Empathy in Customer Support Empathy is more than a buzzword in customer supportits the foundation of meaningful interactions. It transforms standard interactions into human connections, fostering trust and loyalty. A frustrated customer isnt just angrytheyre seeking acknowledgment. What is Empathy?
Customerretention experiences create a rich chronicle of just how it is to work with us, and our organizations. Yet, these bold, splashy stories, which our marketing departments love, leave the customer’s biggest question unaddressed: “Will you forget about taking good care of me, once I sign the contract?”. Think about it.
Ah, the impact of experience conflicts on the performance of our customerretention strategy. That “something” completely disrupts customer experience equilibrium. Perhaps experience conflicts are more important when detected prior to acquiring customers than they are when they occur during post-sale execution?
Eliminate Inconveniences For Your Customers With These 5 Tips by Brittany Hodak (Brittany Hodak) When it comes to creating an exceptional customer experience, businesses often focus on the big gestures – impressive loyalty programs, flashy gifts, and over-the-top service at one or two big moments. And, its customers are loyal.
The platform integrates various customer service touchpoints, helping companies build lasting relationships with their customers. In today’s competitive environment, businesses that prioritize effective customer service see stronger customerretention and loyalty.
How would you rate your own customerretention performance? Listen in on my latest video about post sale customer abandonment, and how it negatively impacts customerretention. Listen in on my latest video about post sale customer abandonment, and how it negatively impacts customerretention.
Customer Experience conferences are always a source of joy for us, CX enthusiasts. The in-depth learning sessions, the opportunity to meet and have penetrative conversations with visionaries and of course, the hands-on workshops on cutting-edge technologies, etc. Next-Generation Customer Experience (NGCX).
There are several suggestions on how to be customer-obsessed, but I was especially happy to see one of his major points in all caps: EXPERIENCE IS THE NEW BRAND. In this article, we explain why businesses must understand, calculate, track, and decrease their churn rate to retain customers and grow revenue. What Is Churn Rate?
Compelling storytelling fuels customerretention. After all, each story is about how working with you and your organization fuels their business growth, customer success and customerretention. The ones that reflect each customer’s reality and your role in their success? Catalyze your mindset and skill sets!
DiJulius is a best-selling author of three books, a renowned keynote speaker, and an international customer experience consultant. He helps brands achieve improved customer experience, customerloyalty, and branding by his keynote speaker presentations and workshops. John Formica Follow @JohnFormica.
You can’t download a report about digital or technology trends without being assailed with stats and surveys outlining how great CX is key to keeping and gaining customers. Finally, he presents the concept of “customer Service as an Experience.” 7 Small-Business Strategies for CustomerRetention by Kalin Kassabov (Inc.
Engage me to present one of my One Millimeter Mindset speaking programs, workshops or mastermind groups. My One Millimeter Mindset virtual and in-person keynotes, workshops, coaching and mastermind programs translate across strategic communication and collaboration disconnects between people and professional disciplines.
Making customers’ lives easier can lead to greater loyalty, enhanced customer satisfaction, and ultimately, improved business results. Looking Ahead for Loyalty in 2023 by Meg Tronquet (Concentrix) Loyalty programs were the talk of the town in 2022. My Comment: Another one of my favorite topics is customerloyalty.
They demand fast shipping, easy returns, sustainability and more, showing little loyalty and appreciation. ” I’m intrigued by the article as it claims that one way to attract and retain these customers is through visual imagery. How to Make Loyalty a New Business Line for your Brand?
If you want to be successful in business and in your quest to make more profits and increase your customerretention, you must take action to make that happen. As far as your customers are concerned, you ARE the company. You hold in your hands the power to keep the customer coming back. – Alice MacDougall.
Engage me to present one of my One Millimeter Mindset Storytelling speaking programs, workshops or mastermind groups. . My One Millimeter Mindset virtual and in-person keynotes, workshops, coaching and mastermind programs translate across strategic communication and collaboration disconnects between people and professional disciplines.
Or, tell these stories, compellingly, while acquiring or retaining customers. Consider the impact of our not having time to capture these stories on productivity, profitability and customerretention? I will be honored to customize my keynotes and workshops to your next event. Click on this link to find out more.
However, VoC is also a set of established approaches, tools, and strategies used to capture and analyze customer datain other words, for making use of what your customer have to say to foster brand loyalty and enhance overall customer experience (CX). Book a free demo today to learn more.
Why Experiential Rewards Are Winning Over Customers: 5 Stellar Examples by Peter Vogel (The Wise Marketer) In today’s highly competitive business environment, brands are constantly searching for innovative ways to engage and retain their customers. My Comment: I’m a fan of rewards and loyalty programs for a reason.
Let alone experiences leading to customer success and customerretention? I survey the STEM professionals and left brain thinkers I speak to and conduct workshops for. Yet, the same two-thirds of these workshop attendees tell me that the people sitting around the table do not know who they are and what they do.
Let’s move forward with a facilitated pandemic storytelling workshop. Instead, this internal customer discovery exercise allows you all to uncover what external clients really value. Retaining Clients leverages Innovative CustomerRetention Strategies. And move forward with a facilitated pandemic storytelling workshop.
It is never too early to focus on retaining customers. Because if you do not make customerretention a simultaneous part of your customer acquisition process, then you will be worrying about retaining customers down the road. Because a customer’sretention experience starts long before that customer is acquired.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content