Remove Customer Retention Remove Marketing Remove Sales
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Enhancing Customer and Agent Experience with AI-Powered Solutions: A Salesforce-Led Market Perspective

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A European retail chain leveraged this integration to respond to social media complaints within minutes, resulting in a 20% increase in customer retention. By consolidating communication channels, the company ensured that agents had a complete view of customer history, enabling more personalized responses.

Marketing 411
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5 Ways to Leverage Net Promoter Score to Boost Customer Retention

InMoment XI

Not only do returning customers require less introduction to your products and services, but they also tend to spend more than first-time customers, too. One user engagement strategy you can use to boost your customer retention is to make use of the Net Promoter Score (NPS) system. 1: Make Sure It’s Accurate.

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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

By adopting similar AI-powered customer data platforms (CDPs), your company can segment B2B audiences and deliver personalized marketing messages, enhancing customer retention and satisfaction. Solution: AI-powered CDPs like Oracle CX Unity and Salesforce Einstein unify customer data from multiple sources (e.g.,

B2B 385
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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

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Unlike transactional B2C interactions, B2B relationships are built on long-term trust and consistent value delivery, meaning CX directly impacts customer retention, loyalty, and revenue. Complexity in customer journeys often leads B2B companies to score lower on CX than B2C, highlighting the effort needed to meet diverse needs.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Every go-to-market team knows the frustrations that come from a drawn-out sales process. By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster. Larger buying committees. Slow-moving compliance reviews.

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How Conversational Intelligence (CI) Increases Alignment Between Sales and Marketing

InMoment XI

Businesses deliver seamless customer experiences when their sales and marketing teams are on the same page. Research from Gartner suggests that sales teams prioritizing alignment with marketing are nearly three times more likely to exceed new customer acquisition targets.

Sales 195
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Value Creation for B2B Customers in Tech, Telecom, Contact Centers, and Manufacturing – Part I of 3

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Value for the Customer and the Exchange of Value At the heart of B2B marketing lies a fundamental question: What is our value proposition to the customer? Customer Experience and Ease of Doing Business B2B buyers increasingly expect consumer-level simplicity and speed. Three Ways to Sell Value in B2B Markets.